Sold by: Adstra Marketing Data
Deployed on AWS
Value-Based Shoppers use the internet to research everything from lawn and garden to pharmaceuticals and everything in between. They rely on online reviews, value knowledgeable and helpful salespeople and brands with quality reputations. Value-Based Shoppers are in a life stage that enjoys a steady income and looking forward to investing in home remodels, life insurance, retirement planning, etc. Value-Based Shoppers are for U.S. brands desiring to reach consumers that value quality.
Overview
Value-Based Shoppers - US
Value-Based Shoppers Seek Best Value for Products and Services
Overview
Value-Based Shoppers use the internet to research everything from lawn and garden to pharmaceuticals and everything in between. They rely on online reviews, value knowledgeable and helpful salespeople and brands with quality reputations. Value-Based Shoppers are in a life stage that enjoys a steady income and looking forward to investing in home remodels, life insurance, retirement planning, etc. Value-Based Shoppers are for U.S. brands desiring to reach consumers that value quality and good service. All data is de-identified and cannot be used to identify individual consumers.
Product Pricing
The licensing of this product allows each subscribing company to have unlimited employee users.
Trial Data
Obtain a free 30-day trial of this data product here .
Formats
This product is delivered in the following format: Pipe Delimited File
Additional Product Information
When it comes to purchasing products, Value-Based Shoppers seek out the best value for their money. They rely heavily on the internet for research but are not as likely to purchase online. However, they value the depths of the internet for finding those “hard to find” products. They value knowledgeable salespeople and great customer service.
Value-Based Shoppers are frequent readers of all sections of the newspaper, they value quality and they look to television as a way to relax. They are active in their communities – both politics and interest-based organizations. Spending time with their family is a top priority.
Key Features
- Curated from multiple, unique first-party data sources.
- ALC has carefully modeled Value-Based Shoppers against the U.S. population. For additional modeling options, please contact AmazonSupport@alc.com .
- High-quality, individual level data.
- Includes a persistent synthetic ID which supports full data portability.
- Can be combined with other attribute data sets, including ALC Data Essentials.
- Includes United States consumers.
Benefits
- Customized data applications for marketing
- Omni-channel usage
- Updated frequently to ensure the most current consumer data
- Consistent format for easy integration
Permitted Uses
- Analytics and Modeling audiences
- Targeting and activation version is available – requires additional license
- Each record includes a synthetic key which can be used for onboarding with your on boarder of choice
- Measurement and attribution version available – requires additional license
Additional Information & Support
- For online information, please visit: https://www.alc.com
- For questions or support, email AmazonSupport@alc.com
Details
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $1,000.00 |
Vendor refund policy
No refunds. Please use trial version for evaluation.
Legal
Vendor terms and conditions
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Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
ALC Segment B | All historical revisions | All future revisions | Not included | Not included | ||
Orbits Data Collateral | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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