Sold by: Salesforce, Inc.Â
Deployed on AWS
Data Cloud unlocks the full value of your data across the enterprise. Natively built on the Salesforce Platform, Data Cloud powers your Customer 360 apps, Agentforce, and amplifies your existing data lake or warehouse investments to activate real-time insights and intelligent action.
Overview
Data Cloud unlocks the full value of your data across the enterprise. Natively built on the Salesforce Platform, Data Cloud powers your Customer 360 apps, Agentforce, and connects all your data and activate apps and experiences with Zero Copy to deliver trusted, contextual data for Agentforce, Apps and Analytics.
Data Cloud is designed to work with the systems and enterprise apps you already have. It breaks down data silos and harmonizes information from your Customer 360, data lakes, warehouses, and business applications, regardless of format, using low-code tools. Through this approach, enterprises across every industry can use all their data to power Agentforce, automate workflows, and make smarter decisions.
Highlights
- Build your Customer 360, native to Salesforce
- Provide trusted, contextual data to Agentforce
- Connect all your data and activate apps and experiences with Zero Copy
Details
Unlock automation with AI agent solutions
Fast-track AI initiatives with agents, tools, and solutions from AWS Partners.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Custom pricing options
Pricing is based on your specific requirements and eligibility. Request a private offer to receive a custom quote. Sign in to view any offers that have been extended to you.
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Support
Vendor support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Customer reviews
0 ratings
0 AWS reviews
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104 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Jigna K.
"Salesforce Data Cloud: A Game-Changer for Customer 360"
Reviewed on Sep 18, 2025
Review provided by G2
What do you like best about the product?
What I like most about Data Cloud is its ability to unify data from multiple sources into a single customer profile in real time. It provides a 360° view of customers, enabling smarter decisions and more personalized engagement. I also appreciate how seamlessly it integrates with Salesforce, making insights instantly actionable across Sales, Service, and Marketing.
What do you dislike about the product?
There is nothing there that i do not like
What problems is the product solving and how is that benefiting you?
Salesforce Data Cloud helps solve the challenge of fragmented customer data by unifying information from multiple sources into a single, real-time profile. This eliminates data silos and ensures accuracy across systems. As a result, we can deliver more personalized experiences, make faster data-driven decisions, and empower teams with a true 360° view of the customer.
shayan k.
Powerful Insights with Data Cloud
Reviewed on Sep 17, 2025
Review provided by G2
What do you like best about the product?
I like how Salesforce Data Cloud brings data from different sources into a single real-time view of the customer. It makes it easier to build personalized experiences, drive smarter automation, and even helps agents by providing relevant knowledge articles to support customers better.
What do you dislike about the product?
Sometimes Salesforce Data Cloud can feel a bit complex to set up and manage, especially when dealing with large data models and identity resolution. It takes time to configure properly and can be overwhelming for new users
What problems is the product solving and how is that benefiting you?
alesforce Data Cloud solves the challenge of scattered customer data across different systems. It unifies all that data into one real-time profile, which helps me build more accurate automations and deliver personalized experiences. It also saves time for agents by giving them quick access to complete customer information and relevant knowledge articles
Jack S.
The easiest way to ingest data I have seen in some time
Reviewed on Sep 17, 2025
Review provided by G2
What do you like best about the product?
The zero-copy functionality has proved its value time and time again. Allowing a seamless, cheap and easy way to bring data into your Salesforce instance for segmentation, analytics, AI, or any other purpose.
What do you dislike about the product?
The party identifcation DMO proves rather difficult to break down and understand, and a good technical understanding of this and the 360 model is needed in order to properly drive unification. At the time we implementated, the documentation was somewhat poor however since then, it has significantly improved, and the online communities such as Data Blazer proved a fruitful source of infomration.
What problems is the product solving and how is that benefiting you?
- Integrations, particuarly using a connector or zero copy, are far easier, quicker, and require less resources to setup.
-Being able to show data from Data Cloud using the Copy Field/Related List has meant that adding new fields and allowing access for advisors has streamlined business processes.
- The future of the platform is being built on Data Cloud, and preparing it using connectors and Data Kits has been relatively seamless since the beginning and does not require a mass of resources to get in place.
-Being able to show data from Data Cloud using the Copy Field/Related List has meant that adding new fields and allowing access for advisors has streamlined business processes.
- The future of the platform is being built on Data Cloud, and preparing it using connectors and Data Kits has been relatively seamless since the beginning and does not require a mass of resources to get in place.
Tejas P.
A Strategic Enabler for Unified Customer Intelligence and Activation
Reviewed on Sep 15, 2025
Review provided by G2
What do you like best about the product?
What stands out most is how seamlessly Data Cloud integrates with both Salesforce-native and external data sources like Amazon S3. The platform’s ability to harmonize disparate datasets into a unified customer profile has been a game-changer. Its real-time segmentation and activation capabilities allow us to respond to customer behavior with agility, while the intuitive UI and strong governance features make it scalable across teams. The identity resolution engine is particularly impressive—it’s helped us reduce duplication and improve personalization across channels.
What do you dislike about the product?
While the platform is robust, the initial onboarding and data modeling phases require a steep learning curve, especially for teams new to CDPs. Some UI components can lag when handling large datasets, and a few connectors for niche third-party tools require custom development. Additionally, documentation around advanced orchestration flows could be more detailed to support complex use cases.
What problems is the product solving and how is that benefiting you?
Salesforce Data Cloud is helping us solve the challenge of fragmented customer data across systems. By centralizing and harmonizing data, we’ve built a reliable Customer 360 view that powers real-time segmentation and activation. This has improved campaign performance, reduced operational silos, and enhanced customer experience. It’s also helping us stay compliant with data privacy regulations through strong governance features.
Mukesh R.
Data Cloud: New Cloud of AI Era
Reviewed on Sep 15, 2025
Review provided by G2
What do you like best about the product?
Salesforce Data cloud can do best to ingest and harmony your data from multiple sources. It's easy to connect with multiple data sources. Salesforce provides good support in-case you face any issue. Data cloud is now my daily go to tool for viewing performance of my agentforce agents. Data cloud is very easy to implement and it provides out of the box connecters for ease of integration.
What do you dislike about the product?
Sometimes while making vector embeddings for data library or files, it comes up with empty chunks, anyway you can always rebuild from search index tab.
What problems is the product solving and how is that benefiting you?
Salesforce data cloud is solving problem of manging duplicate data for customers, It brings and unify multiple data into unique.