Align your team around a customised and optimised GTM plan for your next phase of growth. Funnel Plan is a platform for capturing team inputs, analysing options, communicating, and managing the execution of your GTM plan for B2B businesses.
The Funnel Plan is supported by align.me and draws on over 25 years of proven B2B experience across over 500 projects in over 50 countries. The program is driven by state-of-the-art technology and is hosted on the revolutionary capabilities of AWS Bedrock generative AI service.
Funnel Plan is a platform for building, communicating, and operationalising your B2B go to market plan. Use the power of the AI-guided planning - on AWS Bedrock of course - to build a plan for accelerated growth.
You also have the option of the support of a global network of exceptional consultants spanning key regions across North America, ANZ, Europe, APAC, and the Middle East with the highly-regarded Partner Transformation Program (PTP).
In our separate professional services offerings, our consultants can guide you in creating a clear and actionable sales and marketing plan that centres on solving their market's problems. Led by a seasoned Funnel Coach™, this service offers expert facilitation to ensure that your strategy is problem-focused and buyer-centric.
Highlights
A one-page super-distilled yet complete plan that can be printed and put on the wall or pulled up on demand to explain your new approach.
A 30-page PPT presentation outlining your whole go-to-market plan including the options that were considered and discarded as you sought and found clarity.
A comprehensive 10-page how to guide with best practices and examples for literally every single tactic you have chosen (usually 30-40 tactics).
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Smaller businesses are often happy with a single plan for their whole business. Larger businesses prefer to have one plan for each of their key regions (all solutions) and one for each of their key solutions (all regions). Larger businesses still, might prefer finer granularity.
This listing bills by the number of go-to-market plans you buy, measured in units. Each unit covers one plan. You choose how many plans to license based on your business structure. A single plan can cover your whole business. Alternatively, you can buy separate plans for each key region or each key solution. You add more units as you need finer granularity. Pricing scales directly with the count of plans you select.
Top-of-mind questions for buyers
What counts as one unit for billing?
One unit equals one go-to-market plan. A single plan can cover your entire business. You can also license a separate plan for each key region or each key solution. Larger businesses may split plans further for finer detail. You choose the count that matches your structure.
How does my cost change if my business grows or restructures?
Cost scales directly with the number of plans you license. To add finer granularity, such as separate plans per region or per solution, you buy more units. Each added unit is a separate plan. Reducing your plan count lowers the number of units you carry.
What is included when I license a Funnel Plan unit?
Each unit gives you access to planning software that guides your team through building a go-to-market plan. It uses a set methodology to shape objectives, market fit, and tactics for each buyer stage. Teams can build plans on their own or as part of a guided process.
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