Sold by: WebEngage
Deployed on AWS
WebEngage is a powerful customer engagement platform designed to transform the way businesses interact with their customers. With a focus on personalization and meaningful connections, WebEngage empowers brands to deliver targeted, timely, and contextually relevant messages across multiple channels.
Overview
WebEngage is a customer data platform and marketing automation solution that helps consumer tech enterprises and SMBs engage users effectively and simplify retention. We help brands drive revenue by targeting existing customers and anonymous users with highly contextual and hyper-personalized engagement campaigns across multiple communication channels.
Product and marketing experts worldwide use WebEngage to craft seamless user lifecycle journeys that convert current users through data-driven, well-timed omnichannel engagement initiatives. We enable brands with in-depth product and marketing analytics to track growth metrics and campaign performance. Leverage WebEngage's AI capabilities to predict user behavior and engage them live!
Highlights
- Multi-Channel Communication: Reach customers through various communication channels, including email, SMS, in-app messages, web push notifications, and more
- Journey Designer: Design seamless customer journeys with the intuitive Journey Designer, ensuring a consistent experience across touchpoints
- In-Depth Analytics: Leverage powerful analytics and reporting tools to gain actionable insights into customer behavior, campaign performance, and user preferences
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
WebEngage CEP | Monthly Active User | $1,000.00 |
Personalisation | Web personalisation | $1,000.00 |
Vendor refund policy
No Refund
Legal
Vendor terms and conditions
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
AWS infrastructure support
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Updated weekly
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Multi-Channel Communication
Supports engagement across email, SMS, in-app messages, web push notifications, and multiple communication channels
Customer Journey Orchestration
Provides intuitive journey design capabilities for creating seamless and consistent user lifecycle experiences
Marketing Analytics
Offers comprehensive analytics and reporting tools for tracking campaign performance and user behavior metrics
AI-Powered Personalization
Utilizes artificial intelligence capabilities to predict user behavior and enable contextually relevant engagement
Customer Data Platform
Enables aggregation, segmentation, and targeting of customer data for personalized marketing automation
Customer Analytics
Advanced behavioral analysis and insights generation for customer data
Multi-Channel Engagement
Unified communication across web, mobile, and email platforms
AI-Powered Personalization
Machine learning algorithms for creating tailored customer experiences
Real-Time Data Processing
Instant customer behavior tracking and engagement response mechanisms
Customer Data Unification
Cross-channel data integration from multiple enterprise data sources including CRM, analytics, and streaming platforms
AI-Powered Prediction
Machine learning algorithms for predicting customer behavior and enabling hyper-personalized experiences
Omni-Channel Engagement
Multichannel communication capabilities spanning web, mobile app, push notifications, email, SMS, and social media platforms
Customer Segmentation
Intelligent customer segmentation using advanced analytics for targeted personalization
Journey Orchestration
Automated customer journey builder with real-time personalization across different digital touchpoints
Standard contract
No
Customer reviews
0 ratings
0 AWS reviews
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714 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Fabien D.
Powerful Multi-Channel Campaign Tool with Exceptional Personalization
Reviewed on Nov 14, 2025
Review provided by G2
What do you like best about the product?
This tool is very powerful in campaigns as it supports variety of channels like emails, SMS, WhatsApp and others.
It has great behavioral segmentation which allows personalized interaction with clients thus promotes high and quality engagement.
It has great behavioral segmentation which allows personalized interaction with clients thus promotes high and quality engagement.
What do you dislike about the product?
New users finds it overwhelming since it is very feature-rich.
What problems is the product solving and how is that benefiting you?
This tool creates a centralized workflow where we are able to design cross-channels which helps orchestrate campaigns across all channels which is very tedious and time consuming when done manually.
Ashwin A.
Smart, User-Friendly Dashboard Makes Daily Tasks a Breeze
Reviewed on Nov 13, 2025
Review provided by G2
What do you like best about the product?
The UI and the dashboard is smart and easy to look through it on everyday basis.
What do you dislike about the product?
It takes time to refresh a segment. Whenever I pause a campaign and then restart it it does not shoot.
What problems is the product solving and how is that benefiting you?
The easy of choosing the cohorts and faster reflection.
NIHARIKA P.
Outstanding UI/UX Delivers a Seamless Experience
Reviewed on Nov 13, 2025
Review provided by G2
What do you like best about the product?
The UI and UX are quick and user-friendly. The team at Webengage is also extremely helpful.
What do you dislike about the product?
There is no option to directly select user behavior within campaigns, which means I have to create a separate segment for every single scenario. This makes the process less efficient than it could be.
What problems is the product solving and how is that benefiting you?
They are always striving to make the portal more user-friendly and convenient for clients.
Computer Software
Exceptional Customer Engagement and Personalization
Reviewed on Nov 11, 2025
Review provided by G2
What do you like best about the product?
I would say that Web Engage is great for customer engagement and personalization. It allows you to reach users at the right time with the right message whether through push notification, in app messages. The another thing which i liked is that it's segmentation tools are detailed so it's easy to target specific audience and can create more meaningful campaign.
What do you dislike about the product?
Nothing for now, everything is going great.
What problems is the product solving and how is that benefiting you?
WebEngage has helped us a lot in keeping users engaged and improving retention. I would say that earlier it was hard for us to personalize communication and track that how people were interacting across different channels but now we have the ability to create targeted campaigns that reaches users through email, SMS, push and all in one platform.
Education Management
Effortless Journey Creation for Mac Users
Reviewed on Nov 10, 2025
Review provided by G2
What do you like best about the product?
helps you create journeys quite seemlessly
What do you dislike about the product?
works the best on a mac and it would be great if it did work better on a windows
What problems is the product solving and how is that benefiting you?
retention marketing