Sold by: Insider
Deployed on AWS
Customer Data Platform, Personalisation Engine, Omni Channel Journey Builder
Overview
Insider help create individualized cross-channel customer experiences and journeys for B2C enterprises. Insider enables digital marketers to connect customer data across all channels, intelligently segment customers for hyper personalization, and reach out to them with the most relevant content. Our AI capabilities help you predict customers' behaviour and personalize your offering with high ROI. Our channel capabilities include App, Web, Push Notifications, Email, SMS, WhatsApp, Conversational Commerce, Line, TikTok, Facebook Ads, Google Ads and many others. Enterprise data sources include Salesforce CRM, Dynamics 365, Snowflake, DataBricks, Apache Kafka, CSAT, Google Analytics, Oracle etc.
Please contact Insider at sales@useinsider.com for further details.
Highlights
- Insider connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform with the fastest time to value.
Details
Unlock automation with AI agent solutions
Fast-track AI initiatives with agents, tools, and solutions from AWS Partners.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
0-50K | Monthly Tracked Active User Amount: 0-50K | $950.00 |
Vendor refund policy
Please contact Insider
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Customer Data Unification
Cross-channel data integration from multiple enterprise data sources including CRM, analytics, and streaming platforms
AI-Powered Prediction
Machine learning algorithms for predicting customer behavior and enabling hyper-personalized experiences
Omni-Channel Engagement
Multichannel communication capabilities spanning web, mobile app, push notifications, email, SMS, and social media platforms
Customer Segmentation
Intelligent customer segmentation using advanced analytics for targeted personalization
Journey Orchestration
Automated customer journey builder with real-time personalization across different digital touchpoints
Multi-Channel Communication
Supports engagement across email, SMS, in-app messages, web push notifications, and multiple communication channels
Customer Journey Orchestration
Provides intuitive journey design capabilities for creating seamless and consistent user lifecycle experiences
Marketing Analytics
Offers comprehensive analytics and reporting tools for tracking campaign performance and user behavior metrics
AI-Powered Personalization
Utilizes artificial intelligence capabilities to predict user behavior and enable contextually relevant engagement
Customer Data Platform
Enables aggregation, segmentation, and targeting of customer data for personalized marketing automation
Customer Analytics
Advanced behavioral analysis and insights generation for customer data
Multi-Channel Engagement
Unified communication across web, mobile, and email platforms
AI-Powered Personalization
Machine learning algorithms for creating tailored customer experiences
Real-Time Data Processing
Instant customer behavior tracking and engagement response mechanisms
Standard contract
No
Customer reviews
0 ratings
0 AWS reviews
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1161 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Taina A.
Exceptional support and incredible features.
Reviewed on Sep 16, 2025
Review provided by G2
What do you like best about the product?
I’ve known other companies that provide solutions in the CRM field, but this one undoubtedly stood out for the features it offers to our CRM team, in addition to the data visibility that helps guide more and more of our Growth team’s actions each day and, of course, the support team that is so close and efficient. The team is attentive and makes all the difference for us. Also, the technology is simple to use, easy to integrate, and fully meets our needs. Today we can say that Insider has earned our trust as a market partner, especially for its incredible support.
What do you dislike about the product?
I’d like to have more ease in making bulk adjustments in journeys via Architect, such as an option to select multiple cards within the same channel to edit, delete, etc.
What problems is the product solving and how is that benefiting you?
Insider has helped us gain better visibility into the real impact of our daily actions, which allows our teams to make more informed decisions. We were also able to significantly increase the personalization of our communications through tailored journeys. Another major improvement was the reduction in time spent building campaigns, thanks to the feature that allows us to duplicate content across different accounts. In addition, we created specific attributes aligned with the needs of our platforms, which has given us more flexibility and precision in our strategies.
Mauro Y.
Improvement in the relationship in the last year
Reviewed on Sep 12, 2025
Review provided by G2
What do you like best about the product?
The platform has good usability, the technical part of the APIs is good, improvement in customer service in recent months.
What do you dislike about the product?
Inflexibility of the contract and delay in adjustments
What problems is the product solving and how is that benefiting you?
Improvement in the Relationship with the retailer and increase in revenue through campaign communication and automation of journeys,
Apparel & Fashion
A friendly tool
Reviewed on Sep 11, 2025
Review provided by G2
What do you like best about the product?
I like the easy-to-use format and its integrations. In addition to the easy contact with the customer service and support team.
What do you dislike about the product?
The tool is constantly evolving and lacks notice about the changes.
What problems is the product solving and how is that benefiting you?
Insider is helping us develop the multichannel with the customer at the center.
Apparel & Fashion
Great Tool & Support Team
Reviewed on Sep 08, 2025
Review provided by G2
What do you like best about the product?
How helpful our account manager is - as I am new to browser notifications, the team have been able to guide us in a direction that is increasing our revenue YoY. The platform is easy to use and navigate.
What do you dislike about the product?
I have nothing I dislike about Insider - nothing
What problems is the product solving and how is that benefiting you?
increasing revenue on browser notifications, adding new automations to the flow, & helping us with our subscribers unsubbing
Damla .
The unified experience drove user engagement across platforms
Reviewed on Sep 05, 2025
Review provided by G2
What do you like best about the product?
First of all, the team is able to provide consistent brand experience across web and mobile. Secondly, it has become easy for us to drive app installs and reactivations using architect tool.
What do you dislike about the product?
Initial learning curve for Architect is steep, but once familiar, it empowered our team to launch customer journeys independently.
What problems is the product solving and how is that benefiting you?
We used Insider to create unified digital experiences for our customers across all their platforms. Architect allowed our marketing team to trigger contextual journeys based on the actions a user took. This led to higher engagement rates and a seamless transition from web to app.