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Easy to use and yet powerful tool for CRO and personalization
What do you like best about the product?
Easy to use, intuitive UI; Plenty no-code solutions for on-site activations and personalizations; Great customer support (from CSM and tech support). I use it daily!
What do you dislike about the product?
Some of the functionalities are hidden behind pay gates that would require extended plan- e.g. Architect could be available with functions included in the package.
What problems is the product solving and how is that benefiting you?
Fast, no-code campaign launch with low- to none dependency on IT support
the ease of use is excellent
What do you like best about the product?
I think the ease of use is excellent, and there are lots of use cases in their library. being able to see all of these use cases is very helpful and it makes decision-making very easier.
What do you dislike about the product?
More detailed documentation for complex integrations would be helpful, but overall the platform meets our requirements well.
What problems is the product solving and how is that benefiting you?
we don't need five different platforms anymore - Insider handles most of what we need for customer engagement and marketing.
Empowered our team to boost engagement and conversions — real omnichannel results
What do you like best about the product?
-Without IT dependency, marketing leads all campaign adjustments on its own schedule.
-The unified visualization allows us to manage campaigns and monitor data via email, SMS, WhatsApp, and app delivery in real time.
-Easy segmentation and automation — we create sophisticated journeys with just a few clicks thanks to Architect.
-The template library saves time and inspires new approaches.
-The analytics answer exactly "what is working" so we can continue optimizing our mobile engagement.
-The unified visualization allows us to manage campaigns and monitor data via email, SMS, WhatsApp, and app delivery in real time.
-Easy segmentation and automation — we create sophisticated journeys with just a few clicks thanks to Architect.
-The template library saves time and inspires new approaches.
-The analytics answer exactly "what is working" so we can continue optimizing our mobile engagement.
What do you dislike about the product?
The integration with certain backend systems took longer than expected, but resulted in smooth operations and complete channel synchronization when completed.
What problems is the product solving and how is that benefiting you?
Previously, mapping user behavior and unifying data into a single platform was a complex challenge that many solutions on the market do not effectively solve. With Insider, we have an integrated and accurate view of all events and attributes, which allows us to create highly refined and personalized segmentations — something that goes far beyond the basic expectations of a CRM.
Furthermore, the platform enables us to analyze user behavior in real-time within the app and activate engagement workflows automatically, without the need for manual processes or data migration between systems. This enhances our ability to understand what works for each individual client, delivering exclusive and high-impact communication.
In summary, Insider not only simplifies our work but also elevates the level of our strategies, generating real and consistent results.
Furthermore, the platform enables us to analyze user behavior in real-time within the app and activate engagement workflows automatically, without the need for manual processes or data migration between systems. This enhances our ability to understand what works for each individual client, delivering exclusive and high-impact communication.
In summary, Insider not only simplifies our work but also elevates the level of our strategies, generating real and consistent results.
Boosted our store’s sales using Insider’s easy web and messaging tools.
What do you like best about the product?
The journey builder and easy integration between web, email, and SMS made it super simple to launch new campaigns. Personalization and dynamic content help make our toy recommendations stand out to shoppers, and campaign performance has picked up.
What do you dislike about the product?
It takes some effort to learn all the features, but having helpful documentation and fast support makes it much smoother.
What problems is the product solving and how is that benefiting you?
Insider lets us automate reminders, send personalized product suggestions, and connect with customers in ways that boost both engagement and conversions, all with less manual work for our team.
Boosted Lead Generation and 39% Cost Savings with Insider’s Web Suite
What do you like best about the product?
Insider’s Web Suite makes it incredibly easy to manage our customer data across web and mobile channels, all through a unified dashboard that provides a complete view of every interaction. Creating and launching targeted campaigns is simple and intuitive, letting our team quickly engage users with personalized experiences. We’ve seen our conversion rates and customer satisfaction improve thanks to real-time personalization, as the platform dynamically adapts each website experience to visitors’ needs.
The support team is responsive and helpful, always there when we need assistance. Additionally, the AI-powered assistant has taken over many customer inquiries, which frees up our staff to focus on more impactful work and greatly streamlines our support workload.
The support team is responsive and helpful, always there when we need assistance. Additionally, the AI-powered assistant has taken over many customer inquiries, which frees up our staff to focus on more impactful work and greatly streamlines our support workload.
What do you dislike about the product?
The initial setup process did take some time and needed input from our tech team, but after configuring Insider’s Web Suite, everything has worked smoothly and reliably for our marketing and support efforts. It would also be helpful to have more out-of-the-box integration options for local messaging platforms like SMS and WhatsApp, but the strengths of the system outweigh this minor limitation.
What problems is the product solving and how is that benefiting you?
Insider’s Web Suite has transformed our online lead generation experience, enabling us to personalize the journey for every visitor based on their preferences and behaviors, which directly translates to more qualified leads and greater customer retention. The AI-driven automation handles most routine support requests with speed and accuracy, resulting in a 39% reduction in support costs and significantly faster response times, allowing our agents to devote more time to complex cases. With centralized data, our marketing team can quickly develop, test, and refine offers and upsells, working efficiently to drive strong year-on-year growth for our business.
A very good tool, but the integration demands some effort
What do you like best about the product?
I think it's a powerfull tool to communicate with my customer, and provides us with eficient segmentation and triggers, that, if well used, can improve significantly our convertion rates.
What do you dislike about the product?
Implementation is not so easy. Even though it's a standard integration, I think that if they provided better support it would be easier for customers that are not previously experienced in similar tools. Also, I think their platform is too focused in e-commerces, and due to that, they miss some customization features or triggers that could improve the experience for businesses that are not traditional e-commerces, wich is my case.
What problems is the product solving and how is that benefiting you?
It provides me with tools to enhance the client journey within my app, and allows me to build the app as a marketing campaign channel whitout the need of a developer to assist me
Exceptional support and incredible features.
What do you like best about the product?
I’ve known other companies that provide solutions in the CRM field, but this one undoubtedly stood out for the features it offers to our CRM team, in addition to the data visibility that helps guide more and more of our Growth team’s actions each day and, of course, the support team that is so close and efficient. The team is attentive and makes all the difference for us. Also, the technology is simple to use, easy to integrate, and fully meets our needs. Today we can say that Insider has earned our trust as a market partner, especially for its incredible support.
What do you dislike about the product?
I’d like to have more ease in making bulk adjustments in journeys via Architect, such as an option to select multiple cards within the same channel to edit, delete, etc.
What problems is the product solving and how is that benefiting you?
Insider has helped us gain better visibility into the real impact of our daily actions, which allows our teams to make more informed decisions. We were also able to significantly increase the personalization of our communications through tailored journeys. Another major improvement was the reduction in time spent building campaigns, thanks to the feature that allows us to duplicate content across different accounts. In addition, we created specific attributes aligned with the needs of our platforms, which has given us more flexibility and precision in our strategies.
Improvement in the relationship in the last year
What do you like best about the product?
The platform has good usability, the technical part of the APIs is good, improvement in customer service in recent months.
What do you dislike about the product?
Inflexibility of the contract and delay in adjustments
What problems is the product solving and how is that benefiting you?
Improvement in the Relationship with the retailer and increase in revenue through campaign communication and automation of journeys,
A friendly tool
What do you like best about the product?
I like the easy-to-use format and its integrations. In addition to the easy contact with the customer service and support team.
What do you dislike about the product?
The tool is constantly evolving and lacks notice about the changes.
What problems is the product solving and how is that benefiting you?
Insider is helping us develop the multichannel with the customer at the center.
Growth and Development
What do you like best about the product?
Inisder has been a tool that was offered, and while the beginning was difficult and it took us a long time to get started, we have no complaints about the tools provided; the campaigns are easy to create and track.
What do you dislike about the product?
The difficult oboarding and migration process, too much time lost.
What problems is the product solving and how is that benefiting you?
We are able to reach in a more personal way.
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