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Webengage is great for analytics and data insights
What do you like best about the product?
Great for dashboarding and tracking business metrics
What do you dislike about the product?
Nothing to dislike. It's a great platform
What problems is the product solving and how is that benefiting you?
It helping me create dashboards and monitor the user funnel
Good user friendly product
What do you like best about the product?
Managing all communication in one platform
What do you dislike about the product?
data extraction for the campaigns and user id creation
What problems is the product solving and how is that benefiting you?
managing all communication channel under one roof which is very convenient to use
Powerful Customer Engagement Platform with Excellent ROI
What do you like best about the product?
What I appreciate most about WebEngage is how seamlessly it turns user data into actionable insights. Its advanced analytics and segmentation help me understand user behaviour across channels, while the intuitive interface makes it easy to test and optimize strategies. It’s a powerful tool for making informed, data-driven decisions without the usual complexity.
What do you dislike about the product?
I find that integrating WebEngage data with external tools can be a bit clunky, which makes deeper analysis harder than it should be. Also, setting up advanced event tracking often needs developer support, which slows down quick testing and iteration. A bit more flexibility would go a long way.
What problems is the product solving and how is that benefiting you?
WebEngage helps me make sense of complex user behaviour by bringing all the data together in one place. It makes it easier to see how customers interact across different channels, spot important trends, and create meaningful segments. This means I can base my research on real, up-to-date insights, which helps the team make smarter decisions and improve how we engage and retain customers.
Great tool for lifecycle management
What do you like best about the product?
Ease of use, easy UI/UX, almost no time to get upto speed on the tool, service is pretty great
What do you dislike about the product?
Some customizations are maybe not at par + whatsapp integrations are deep with 3/4 players only
What problems is the product solving and how is that benefiting you?
Customer retention and lifecycle management
Great tool for Marketing Automation
What do you like best about the product?
I have been using WebEngage from last six months for my organization. Its user friendly dashboard is all what i loved the most. Sending marketing communications to target audience is very easy, it offers various channels like Whatsapp, RCS, SMS, Email and WebPush Notifications. Moreover, it is very easy to create various types of Audience Segments. The most important thing is it has capability to reach unknown users via Onsite Notifications. And those users can further be used for remarketing purposes via Google and Meta Ads. I highly recommend WebEngage to Marketers who want to go with Automation.
What do you dislike about the product?
Sometimes it takes time to approve the Whatsapp templates. I don’t know whether it is from Meta side or WebEngage.
What problems is the product solving and how is that benefiting you?
There were various data feeds related pages on our website where displaying a lead capture form was not possible due to shared server from our developers. With the help of WebEngage, we created a Onsite Survey and implemented on those pages as a lead capture form. It makes our lead capturing job possible on our Next.js platform.
Great order
What do you like best about the product?
Quick response and friendly interface has mad is a complete reliable software.
What do you dislike about the product?
I have not faced any such issue with their team or software.
What problems is the product solving and how is that benefiting you?
We have been using for WhatsApp marketing and re-marketing.
Feature-rich and reliable platform for user engagement
What do you like best about the product?
The platform brings a lot of value with its wide number of features—push notifications, emails, journeys, segmentation, everything works well together. I found the ease of use to be very good, especially once things were up and running. We use it regularly, and it’s helped us improve communication with users across different channels. The journey builder is especially well-designed and easy to work with.
What do you dislike about the product?
The ease of implementation could be better. Setting things up, especially for web, needed some back and forth. The documentation wasn’t very clear in some places, and the ease of integration depends a lot on your setup. It wasn’t super difficult, but I did expect it to be smoother. Also, customer support was helpful, but responses could have been a little quicker during the setup phase.
What problems is the product solving and how is that benefiting you?
We’re mainly using WebEngage for marketing automation, push notifications, and customer journey analytics, and it’s been a big help. Earlier, we had to rely on separate tools or manual processes to send campaigns, track engagement, and understand user behaviour. Now, with WebEngage, we can manage everything from one place.
It’s solving the problem of scattered communication and helping us engage users in a more timely and personalised way. Whether it’s onboarding journeys, transactional nudges, or re-engagement campaigns—it’s all automated. Also, the mobile marketing part is solid, especially with push and in-app notifications. Plus, the marketing analytics help us track what’s working and what needs improvement, which has really helped us make smarter decisions.
It’s solving the problem of scattered communication and helping us engage users in a more timely and personalised way. Whether it’s onboarding journeys, transactional nudges, or re-engagement campaigns—it’s all automated. Also, the mobile marketing part is solid, especially with push and in-app notifications. Plus, the marketing analytics help us track what’s working and what needs improvement, which has really helped us make smarter decisions.
Experience with Webengage
What do you like best about the product?
1. Accurate campaign metrics & analytics:
WebEngage’s dashboard provides precise, real-time campaign data—funnels, cohorts, paths, and more—so I always know what's working and can optimize quickly.
2. Easy and smooth campaign execution
The journey builder and campaign manager are intuitive and user-friendly, enabling me to set up multi‑channel campaigns (email, SMS, WhatsApp) with minimal effort.
3. Excellent customer support
WebEngage’s support is proactive and responsive, helping me troubleshoot and refine campaigns swiftly
4. User-friendly and growth-oriented platform
The interface is clean and easy to navigate, even when building complex workflows. It's helped me grow professionally by enabling me to design and execute sophisticated, data-driven campaigns independently.
WebEngage’s dashboard provides precise, real-time campaign data—funnels, cohorts, paths, and more—so I always know what's working and can optimize quickly.
2. Easy and smooth campaign execution
The journey builder and campaign manager are intuitive and user-friendly, enabling me to set up multi‑channel campaigns (email, SMS, WhatsApp) with minimal effort.
3. Excellent customer support
WebEngage’s support is proactive and responsive, helping me troubleshoot and refine campaigns swiftly
4. User-friendly and growth-oriented platform
The interface is clean and easy to navigate, even when building complex workflows. It's helped me grow professionally by enabling me to design and execute sophisticated, data-driven campaigns independently.
What do you dislike about the product?
1. Slow performance during peak times:
I often experience noticeable slowdowns, especially around 6 pm each day when the platform seems to lag. It affects my workflow and campaign setup process.
2. Segmentation limitations
While WebEngage allows segmentation based on inclusion or exclusion criteria, it doesn't support combining both for more advanced, nuanced audience targeting. This restricts the flexibility in crafting precise segments.
3. Lack of control over email A/B test timing:
In email A/B testing, I can't specify how long the experiment should run before selecting a winner. The tool doesn't let me wait for a custom duration; it just picks the winning variant based on default criteria and immediately applies it. This limits my ability to make data-driven decisions over a chosen time frame.
I often experience noticeable slowdowns, especially around 6 pm each day when the platform seems to lag. It affects my workflow and campaign setup process.
2. Segmentation limitations
While WebEngage allows segmentation based on inclusion or exclusion criteria, it doesn't support combining both for more advanced, nuanced audience targeting. This restricts the flexibility in crafting precise segments.
3. Lack of control over email A/B test timing:
In email A/B testing, I can't specify how long the experiment should run before selecting a winner. The tool doesn't let me wait for a custom duration; it just picks the winning variant based on default criteria and immediately applies it. This limits my ability to make data-driven decisions over a chosen time frame.
What problems is the product solving and how is that benefiting you?
WebEngage solves the challenges of fragmented customer engagement by providing a unified, drag‑and‑drop journey builder for seamless omnichannel automation (email, SMS, WhatsApp), empowering me to personalize and time campaigns more effectively. It also delivers real-time analytics and live segmentation, enabling me to monitor performance instantly and optimize campaigns on the fly.
Powerful customer engagement platform with excellent segmentation and automation.
What do you like best about the product?
WebEngage offers an intuitive dashboard and a powerful journey builder that helps us automate our customer engagement across multiple channels like email, push, SMS, and WhatsApp. Its segmentation feature is highly precise, enabling us to create dynamic user journeys based on real-time behavior. The analytics and reporting tools are also helpful in optimizing campaigns for better ROI.
What do you dislike about the product?
While the platform is feature-rich, the learning curve can be slightly steep for new users. It would be great if they offered more quick-start templates or guided walkthroughs for setting up campaigns. Also, at times the UI can feel a bit cluttered when handling large projects.
What problems is the product solving and how is that benefiting you?
WebEngage has helped us solve the challenge of engaging users across multiple channels in a personalized and automated way. We use it for sending targeted campaigns based on real-time user behavior, which has significantly improved our retention and conversion rates. It also helps us reduce churn by proactively reaching out to inactive users with customized offers and content.
WebEngage Helped Us Reduce Drop-Offs & Drive Growth
What do you like best about the product?
We’ve been using WebEngage to improve our demat onboarding journey at SMC Global. The journey builder is intuitive, segmentation is strong, and support has been excellent. It helped us reduce drop-offs post-OTP and eKYC stages. Highly recommended for teams focused on automation and growth.
Best thing is easy journey builder and strong segmentation.
Best thing is easy journey builder and strong segmentation.
What do you dislike about the product?
Creating lists takes longer than expected — it could be more streamlined. Despite that, the results and support have been solid.
What problems is the product solving and how is that benefiting you?
Users onboarding and reducing drop offs.
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