Heap
HeapReviews from AWS customer
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Super easy to setup and use. Responsive team makes up for occasional bugs.
What do you like best about the product?
Going from 0 to 1 is incredibly easy. As a mildly technical product manager, I was able to get heap running in minutes and tracking most of what we cared about in a few hours.
Additionally, their free plan is very generous which has helped us (a young startup) get off the ground and experiment.
Additionally, their free plan is very generous which has helped us (a young startup) get off the ground and experiment.
What do you dislike about the product?
There are occasional issues with how Heap creates, identifies, and tracks user sessions. In a few instances, these were a major problem, but the heap team was very responsive and able to get us what we needed in those cases. Day to day, we accept that heap's numbers are fuzzing about 3-5% of our user sessions (calling one user two or missing a session). This does mean that we can't use heap for very fine grain analysis, but we still trust it for general trends, user numbers, and picking apart individual user sessions.
What problems is the product solving and how is that benefiting you?
The biggest benefit was testing the conversion rate of our early sign up flows and optimizing the different screens we present to users. We've also used it for ad words tracking, minor system health monitoring (by way of tracking user facing error screens), and for identifying sticking points in our user experience.
Crucial insights for a small product which got an unexpected 50k uniques in a day
What do you like best about the product?
The fact that it track all actions done by an user is huge.
A lot of the times you have no idea, ahead of the time, of what you want to track.
We found out a lot of details about our users, even days after they visited the site, based on queries we thought about later.
A lot of the times you have no idea, ahead of the time, of what you want to track.
We found out a lot of details about our users, even days after they visited the site, based on queries we thought about later.
What do you dislike about the product?
It could be a bit more user friendly in terms of presentation, a lot of the features are a bit hard to find, and a lot of the options in the left-hand side soudn the same.
What problems is the product solving and how is that benefiting you?
Understand the flow of users for a product which was unexpectedly featured in national media and got a lot of traffic in one day. We were scrambling the find out the usage pattern of our users in order to know what to prioritize on the spot (i.e better mobile experience or more filtering features ? etc)
Recommendations to others considering the product:
Be prepared to spend some time to understand everything in the UX, if you're not a pure digital marketing person.
The best analytics tool available
What do you like best about the product?
Heap tracks everything that every user does and stores it in a format that is efficient and effective for querying and answering important usage questions. You can also ship custom events like you do with traditional analytics software. Each feature we deploy is automatically tracked, which is awesome.
What do you dislike about the product?
On the free plan I cannot export my data, but that is understandable!
What problems is the product solving and how is that benefiting you?
This is how we know the breadth and depth of usage of our product. We can prioritize where to spend our resources by knowing what is being adopted and what is not, and by who. It makes being a PM easier.
Powerful and intuitive
What do you like best about the product?
Retroactive data analysis allows you to save time.
What do you dislike about the product?
A little expensive - it's probably worth the cost but may be too expensive for smaller organizations
What problems is the product solving and how is that benefiting you?
Tracking user engagement and the results of AB tests.
Recommendations to others considering the product:
It can speed up your time gathering and reporting on data.
Easy and Effectice Platform
What do you like best about the product?
Not having to worry about setting up funnels or tracking beforehand, to be able to figure out things retroactively whenever the curiosity arrives.
What do you dislike about the product?
Something that can be improved: the Event visualizer doesn't load on wordpress default login and registration forms. That may be because the header with tracking script is not being loaded on those pages - not a dislike but something that might need to be noted.
What problems is the product solving and how is that benefiting you?
Tracking conversions and seperating with UTM sources is a breeze.
Time to Analysis - instantaneous
What do you like best about the product?
One line setup - was super fast. Plug ang play
What do you dislike about the product?
Bare bone UI. Could be a little bit more fleshed out
What problems is the product solving and how is that benefiting you?
Real time user tracking
Heap's flexible analytics platform has been massively helpful
What do you like best about the product?
You don't need to necessarily have your entire funnel planned out in advance to use heap. They track everything so you can retroactively change your funnel and still get historical data. This is really useful because as a start up we don't necessarily always know exactly what we want to track. With most other platforms you need to define this in advance.
What do you dislike about the product?
The loading times for some of the reports are a bit slow.
What problems is the product solving and how is that benefiting you?
We solely use heap for our web analytics and it's given us a lot of insight into our users/conversions metrics/pages etc.
Recommendations to others considering the product:
Give it a try... It is so much more flexible than other solutions we have seen.
Awesome extra data lens for click activity
What do you like best about the product?
Easy to tag actions that are most interesting to you, also easy and intuitive report builder.
What do you dislike about the product?
I lean on Heap for micro interaction monitoring, but gathering macro, aggregate data can be challenging. Their team is awesome at helping out and getting creative, but there are some limitations.
What problems is the product solving and how is that benefiting you?
Understanding content consumption, micro conversions, leading to larger conversion events, to inform our website content strategy.
Review for Heap
What do you like best about the product?
My entire team including visual designer easily user Heap to make data-driven decisions.
What do you dislike about the product?
I do not' use it as much as I would like.
What problems is the product solving and how is that benefiting you?
Better understanding of how users use our site.
Amazing Insights
What do you like best about the product?
I like that Heap allows me to see insights with minimum effort.
What do you dislike about the product?
It doesn't track page views. (I know..I know...it's not as insightful. But sometimes it's just nice to know high level)
What problems is the product solving and how is that benefiting you?
I am working to make our app easy for our customers to use. It has helped me to see where users might get stuck.
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