Heap
HeapReviews from AWS customer
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Love the tool for data driven design
What do you like best about the product?
The funnel conversion tools with customizations. I use this part of Heap the most; it usually informs my design decisions by helping me learn more about how users compare to past/current experiments and view the data with specific fitlers like comparisons / "users who have done" etc.
What do you dislike about the product?
There is a learning curve for a tool like heap and the onboarding could be better. Additionally, I would love the capability to mass-add events or filters when analyzing a funnel conversion flow. It would be great to have a tool that allows you to select "compare users who have done XYZ to users who have not" instead of manually having to fill in the "users who have not" each time.
What problems is the product solving and how is that benefiting you?
As a manager for a growth team, I primarily use heap to understand the user journies as well as high drop-off rates and user pathways. This helps me design experiments to improve conversion rates, it has helped me evaluate what features in our product are more beneficial to users and should be better highlighted.
Recommendations to others considering the product:
I would recommend anyone who wants to use Heap to take the time to take Heap 101 and Heap 102 so they can become power users without many growing pains and use the tool for their needs.
Heap- real-time analytics with tons of flexibiltiy
What do you like best about the product?
Unlike other platforms Heap allows you to get data and analysis for "events' that you create immediately. No waiting for the data to be collected. You get instant insight into historic trends even if you were not officially tracking the event previously.
What do you dislike about the product?
Events definitions do not alwas comply with HTML coding best practices. If there are multiple items you want to track that are in the same element/container you need to specify for the dev team that you need those coded as separate items. Otherwise you do not have enough granularity.
What problems is the product solving and how is that benefiting you?
Insight into user behavior - particularly at the top of the funnel. Quick data when trying to make decisions about what to prioritize for users in the UX or what to consider deprecating.
Auryc meets the unique needs for B2B Platforms
What do you like best about the product?
The support received at all levels is second to none. From the POC, business validation, implementation, and ongoing support. Our platform serves Dealers, lenders, and multiple integration partners. With the implementation of Auryc, we are able to better monitor the behavior of our users and have a pragmatic approach to improve the UX and workflows backed by data. The ability to drill down from the analytics directly into sessions gives new insights to take action. The capability to have sessions come through with user feedback enabled by the integration with Qualtrics is another key benefit of the platform. Our Client Success and Product/Engineering teams do not need to contact the customer in order to observe user and platform behavior.
What do you dislike about the product?
I would like to see more use cases with B2B companies in the future.
What problems is the product solving and how is that benefiting you?
* Removing UX friction backed by analytical data
* Ability to observe user behavior without having to travel to customer sites during COVID
* Site feedback that now has the session replay
* Giving troubleshooting teams the ability not to have to reproduce a behavior
* Ability to observe user behavior without having to travel to customer sites during COVID
* Site feedback that now has the session replay
* Giving troubleshooting teams the ability not to have to reproduce a behavior
Recommendations to others considering the product:
Auryc should be on the shortlist for B2C and B2B companies evaluating tools for getting closer to users and uncovering insights to drive decisions for product and business.
Powerful Tool and an Attentive Support Team
What do you like best about the product?
The level of support and responsiveness provided by Auryc's team is fantastic. The features offered on the platform are quite robust and any time I had questions they were ready to help me find what I needed.
What do you dislike about the product?
The learning curve for the product is fairly steep. I reviewed their blog and their help documentation which was a good start, but I think new users would benefit from more in-depth training resources, and the user interface could be more intuitive.
What problems is the product solving and how is that benefiting you?
The ability to gather very specific quantitative data and insights helps us further identify, support, and communicate UX issues or areas of opportunity.
Good event tracking and funnels with unique user activity videos
What do you like best about the product?
It's great to be able to track new events anytime without getting developers involved.
What do you dislike about the product?
Can be a little confusing when looking for more basic reports, but funnels are clear.
What problems is the product solving and how is that benefiting you?
It has been helpful for tracking differences between mobile and desktop usage patterns.
Very friendly and willing to help company
What do you like best about the product?
I appreciate how responsive the head of product and his team is. They are dedicated to making sure that the product is a value to my company and that they address any of our comments and concerns and we know how to take full advantage of all of its features.
What do you dislike about the product?
Honestly, I do not have any dislikes at this time.
What problems is the product solving and how is that benefiting you?
Analyzing user behavior to understand the most efficient route to address partner issues.
Recommendations to others considering the product:
Join the slack community to take full advantage of their team and expertise
Auryc a is user friendly platform
What do you like best about the product?
It allowed us to have greater clarity with the session recordings on how our users interact with our site to make better improvement decisions based on their behavior.
What do you dislike about the product?
The hit and click maps overlap once you scroll down
What problems is the product solving and how is that benefiting you?
First of all, understand better the user's behavior.
Second, collect data such as conversion rate and some other goals we have for our business unit.
Second, collect data such as conversion rate and some other goals we have for our business unit.
Recommendations to others considering the product:
Ask for training sessions to understand better the platform and also advice regarding your business to Auryc so they can set up a customized baseline.
Great tool
What do you like best about the product?
Auryc is a great company to work with, their customer service is exceptional. The tool works great
What do you dislike about the product?
So far I'm happy with the tool, although if I have to say one thing, you need to have training to really take advantage of it. Is intuitive enough but you still need to practice to understand how it works.
What problems is the product solving and how is that benefiting you?
Looking into website vitals and trying to make improvements
Great conversion optimization tool and superior customer service
What do you like best about the product?
The ability to watch user sessions to identify the friction points in a conversion funnel is incredibly valuable. I have used this tool on two different products, and the product team has gleamed insights on real world user frustrations with the product which you do not always get out of usability testing or analytics tools like Google Analytics or Adobe. The product, engineering, and professional services teams are incredibly responsive at Auryc.
What do you dislike about the product?
When you make notes on session videos, it is not always easy to locate the videos with notes or certain keywords in the notes.
What problems is the product solving and how is that benefiting you?
Driving up conversion rates.
Great Analytics Tool
What do you like best about the product?
The platform provides a great suite of features and reporting capabilities for Marketing, Developers, and the UI/UX team. The custom reports are incredibly flexible. The Feedback Survey and Session Replay functionality is invaluable gaining insights into analyzing User interaction and usability.
What do you dislike about the product?
Data paralysis, too much data to consume.
What problems is the product solving and how is that benefiting you?
Site performance, Technology troubleshooting, and UX analysis. We have gain valuable insights in site engagement, UX/UI improvement opportunities, and conversion metrics.
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