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Hightouch unlocks new capabilities for our data team

  • By Brett W.
  • on 06/27/2024

What do you like best about the product?
Hightouch is an extremely flexible platform, when we're deciding how to do something I can't tell you how many times the answer is "we can do it with hightouch".
What do you dislike about the product?
The most difficult part of using hightouch is how the user needs to be extremely careful with their primary keys, especially with event driven syncs. I wouldn't necessarily trust a less experienced analyst or engineer to get everything set up correctly.
What problems is the product solving and how is that benefiting you?
Hightouch lets us set up real time alerts to slack so stakeholders can know as soon as something they care about happens in the platform. This supports both our ops and product teams. We also use it to sync data transformed with dbt in our data warehouse to financial planning tools, customer service platforms, and a few other places.