Customer Data Platform
BlueshiftExternal reviews
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Blueshift - Marketing & Cross Channel Integration
What do you like best about the product?
Blueshift is advanced AI Personalization capabilities. Analyze customer data in depth and delivered high marketing impression.cross channel integaration help to maintain marketing strategy across platform. Useful to customer received relevent content.which can be use to engagement or conversation rate.
What do you dislike about the product?
integaration and setup process are time consuming. its Demanding significant resources. this product are expensive so small businesses are cant afforded or budget. Person can be required additional training to use for better result. User not well versed in advanced about the marketing technologies can be overwhelming.
What problems is the product solving and how is that benefiting you?
key problems are when i'm useing blueshift deeper understanding of customer behaviour and marking campaign performance.platform intergartion data from verious sources providing unified customer view . created much more customer profiles and improving target accuracy.this is Automate or steamline creation of marking compaign , Reducing Manual effort. its solve only generic marking massage by delivered high personal content.
Banefit are whin i'm using blueshift increased the customer enagagement and satisfaction.saving time and resources.analytics lead to more effective marketing strategies and high conversation rate.
Banefit are whin i'm using blueshift increased the customer enagagement and satisfaction.saving time and resources.analytics lead to more effective marketing strategies and high conversation rate.
A great platform!
What do you like best about the product?
It's a very user friendly tool for marketers! Very easy to use and we have access to a lot of data. The team we've been working with during the migration are also great! They're knowledgeable, supportive and responsive.
What do you dislike about the product?
Sometimes it takes a while to load the dashboard and report, but not a big deal.
What problems is the product solving and how is that benefiting you?
Unified customer profile, segmentation and automation.
In short, Amazing!
What do you like best about the product?
Attention to details
Great customer support
Advanced personalization
Great customer support
Advanced personalization
What do you dislike about the product?
customer support could be faster
high cost of usage
UI can be better
the limitation on analytics can be improved
high cost of usage
UI can be better
the limitation on analytics can be improved
What problems is the product solving and how is that benefiting you?
I was having issues with targetting specific audiences and bueshift helped me over come these issues by making highly accurate targeting messages that helped me reach the udience I was looking for, in short its just a must have!
An amazing tool to help organize and reach your audience.
What do you like best about the product?
One thing I like is its ability to ability to handle data, which allows for advanced personalization and segmentation.
What do you dislike about the product?
Some of the legacy features can be difficult to grasp. They seem outdated, locked down and no longer maintained. Additionally, the reporting can be a bit limiting compared to other tools I've used
What problems is the product solving and how is that benefiting you?
Blueshift works well to keep our CRM data in one place(of course with help of our teams), so we might build scalable automations and on demand communications.
A robust tool that continues improving
What do you like best about the product?
There is a rich suite of tools and capabilities available to use. It makes it easy to house many pieces of your communication program in one place and instrument things there.
What do you dislike about the product?
It is a complex tool, so there can be a learning curve to it (although this is easier if you have worked in other CDPs/ESPs before). If you are an advanced user, sometimes it takes time to get customer support to understand complex support issues.
What problems is the product solving and how is that benefiting you?
Blueshift is helping us orchestrate our B2C lifecycle communications, store customer data profiles, and build on-site experiences. It is very benefical to have all of these capabilities in the same tool so it is easy to automate campaigns, build segments, and create personalized user experiences.
Blueshift has been a very strong CRM system, certainly more data advanced than my previous ones.
What do you like best about the product?
I like the capability to manipulate event data into liquid logic in email templates. I believe personalisation is a key strength off the platform.
I also am a big fan of the drag and drop editor, I think this is one of the best versions of this in the industry.
I also am a big fan of the drag and drop editor, I think this is one of the best versions of this in the industry.
What do you dislike about the product?
Blueshift isn't the most cost effective CRM system out there and sometimes this makes the justification for instances a challenge.
What problems is the product solving and how is that benefiting you?
Blueshift has helped me make out automations scalable and personalised, the system has led me to be able to move Aro from a basic crm to a much more sophisticated one.
Blueshift has great customer support!
What do you like best about the product?
Customer support and technical expertise are A++++. We are presented with many business challenges and the Blueshift team is always willing to jump in and help us solve complex problems while leveraging their platform.
What do you dislike about the product?
Although the blueshift support team has helped us solve problems, it would be great if they could continue to become more knowledgeable in our business and industry. To me, this would enable them to be even more impactful and proactive with recommendations to our business.
What problems is the product solving and how is that benefiting you?
Blueshift is helping us communicate to our valuable customer base, as well as organize and store important customer data. This creates an ecosystem where we drive millions of dollars of revenue through personalized and impactful communication.
Helpful and Innovative
What do you like best about the product?
The Blueshift team has been very helpful and is pushing the envelop on how digital teams can unlock value. It seems like we are always hearing of new ways we can maximize the solution and help acquire, engage, and retain our customers.
What do you dislike about the product?
There's been a few situations where some of the new features being presented as must haves are not working for our team. We've tried to resolve the situations but it's been slow moving.
What problems is the product solving and how is that benefiting you?
A centralized solution that allows us to communicate to all of our different customers across their unique journey.
A Great Flexible ESP
What do you like best about the product?
Blueshift is a dynamic ESP that allows us control over our email channel while giving us best in class tools
What do you dislike about the product?
Blueshift continues to evolve and needs to create mobile access to the ESP
What problems is the product solving and how is that benefiting you?
Blueshift allows us a scalable way to communicate with our members
A great vehicle to get your users to conversion destinations
What do you like best about the product?
The ability to set up triggers and control the experience of the user base. The customer support is great and always willing to dive into helping. We're able to try and test new things while getting feedback and support on initiatives.
What do you dislike about the product?
The reporting could be a bit more comprehensive.
What problems is the product solving and how is that benefiting you?
We're using Blueshift as a way to engage our user base in the most efficient way possible and we're able to do that through leveraging recommendations, triggers, and campaign types that help limit the amount of volume we're delivering while maximizing the results we're looking for.
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