mParticle
mParticleExternal reviews
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Indicative is very useful tool for analysis
What do you like best about the product?
I must say that using a company customer analytics platform such as indicative is very helpful in analyzing the data of the user journey. It also helps us monitor customer traffic via funnel or segmentation.
What do you dislike about the product?
I think for me the current indicative prod is a bit hard to use especially on terms of using the Date and time because when you change the date and time it's not that it will automatically save or change. As well as the font color for the calendar date picker I don't it's matched with the background color of the calendar.
What problems is the product solving and how is that benefiting you?
With the used of indicative, it helps us so much to analyze easier the data of our client and also to figure out the journey of the user if there's any drop-off, etc.
Recommendations to others considering the product:
I think with the new released of indicative its seems like its a bit hard to interact with it and I think that you need to bring back the feature of automatically reload the queries when there are changes made such as a change in date or time
Very good UI
What do you like best about the product?
The simplicity for non technical users to drag and drop events.
What do you dislike about the product?
Missing some advanced features for the visualization.
What problems is the product solving and how is that benefiting you?
Understand our customer behaviour on our website for product improvement.
Recommendations to others considering the product:
A good tool for non-technical users which do not know yet what questions to ask to the analytics team. Still at the exploration phase.
Great for ticketing business
What do you like best about the product?
Easy to use, intuitive, even for teams that are less analytical in nature.
What do you dislike about the product?
I wish there was better training for indicative community
What problems is the product solving and how is that benefiting you?
It helps us see how our users interact with our platform while in the process of exploring and transacting for theater tickets
Recommendations to others considering the product:
Use it
The data filtering tools are powerful and the new UI is nice.
What do you like best about the product?
the ease by which I can apply different data filters
What do you dislike about the product?
I thought the old UI was kind of chunky, but I really like the new UI
What problems is the product solving and how is that benefiting you?
we're able to capture data about certain user flows that is really helpful
Great Product!
What do you like best about the product?
Indicative is great for improving data accessibility across all of our product teams.
What do you dislike about the product?
It's not the cheapest product, it's reasonable value but could be cheaper!
What problems is the product solving and how is that benefiting you?
Analysing user flows and growth loops.
Recommendations to others considering the product:
Takes a while to setup but well worth the time investment.
Flexible
What do you like best about the product?
For me this tool was easy to pick up and start using effectively. It's also easy to share and collaborate with.
What do you dislike about the product?
I really dislike THIS G2 websites review form. It requires too many fields to leave a simple review.
What problems is the product solving and how is that benefiting you?
Answers some adhoc ideas
Deep and insightful platform for data nerds
What do you like best about the product?
Set of tools Indicative provides. It makes possible deep analysis.
What do you dislike about the product?
User interface is not very intuitive and can be overwhelming, especially at the start.
What problems is the product solving and how is that benefiting you?
I use Indicative to analyze marketing funnels, email performance and product usage.
Best Value for Money for High Volume Applications
What do you like best about the product?
Price is very cheap for amount of events you can track and features you can use. Indicative is not as mature as other product analytics platforms our there (Amplitude, Mixpanel...) but if you're on a budget I would highly recommend it. Also Indicative gives you a lot of flexibility on the different sources of data you can use like Snowplow and even directly from your Databases (and the obvious ones like javascript and mobile SDKs). Finally Indicative also provides a lot of flexibility in how you want to manage your events and properties once they are in the platform (you can even set an event property as a user property retroactively) .
What do you dislike about the product?
Snowplow integration can be improved, should be more flexible to better adapt to different schemas we create in Snowplow. The output of grouping a funnel by a dimension is not visually easy to understand. Indicative differentiator factor is not clear to me yet, looks like other product analytics platform are moving toward Machine Learning and Predictive analytics (correlations finder, anomaly detection etc...) I don't see Indicative going that way so far.
What problems is the product solving and how is that benefiting you?
Easily understanding user behaviours in our products impacted our product decisions and prioritization.
Great for insights
What do you like best about the product?
The customization to be able to go as deep or as broad as I want.
What do you dislike about the product?
Nothing really. Can be a little tricky to find the correct filter.
What problems is the product solving and how is that benefiting you?
To have better visibility in how our efforts are performing.
Recommendations to others considering the product:
Try it as it's very powerfull.
Everything you need, great costumer service, great price!
What do you like best about the product?
Really advanced funnels and segmentation
What do you dislike about the product?
Used to be UI, but the new release is great!
What problems is the product solving and how is that benefiting you?
I have all the tools I need to do quick exploratory analyses as well as set up dashboards.
Recommendations to others considering the product:
I really like it now. They've just released a new UI update. As a result, it's a pleasure to use.
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