Reviews from AWS Marketplace
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
External reviews are not included in the AWS star rating for the product.
Really like this tool! My team can really see the result of their paid influencer campaigns
What do you like best about the product?
As a marketing director, I wanted to see a positive return on our influencers and creator campaigns, not just basic metrics. With Upfluence in our tech stack, we are now able to create, track, monitor and optimize any campaigns and calculate a clear return with links to influencers sales through affiliations. It has made our partnerships with influencers even better and easier. I think any company looking to show their results to upper management absolutely needs this software. Highly recommend.
What do you dislike about the product?
Althought the software can seem complicated, it is actually quite user-friendly. Even the integration are easy to configure. I just wish the emails would be a little more personalized to each influencer, but with new upgrades all the time, I am sure it will quickly be optimized.
What problems is the product solving and how is that benefiting you?
So many problems and pain points we had. When you are allocating budget in marketing, you need to show a clear return on all campaigns, including influencer marketing, which was difficult to link to sales. With Upfluence, we no longer have that issue. With promo codes, commissions and link affiliation for sales, tracking is made easy. Thanks Upfluence for the great tool!
- Leave a Comment |
- Mark review as helpful
Great tool with ease of use and really helped our team show influencer marketing ROI
What do you like best about the product?
The influencer search tool makes it easy to find the best influencers to work with, not only based on fluff metrics but real, deep dive analysis. We are really able to target the right people for our audience and target market. The campaign tool makes it simple to oversee and follow our campaigns, saving us time and pains. We are also able to track results of each campaigns with real business metrics. Very useful tool!
What do you dislike about the product?
Nothing! So far the tool is meeting all my needs
What problems is the product solving and how is that benefiting you?
Overall I am very happy and they often implement new features to make the tool better. If I had to be picky, I would love more tutorials or guides to help us even more. But honestly, the on-boarding was great, just for after.
Comprehensive tool for maximum freedom in managing influencer marketing
What do you like best about the product?
Upfluence software makes it simple and convenient to manage all aspects of influencer marketing. It is easy to navigate and allows for better interdepartmental collaborations. You can easily create influencers search, campaigns workflows, contract management and communications with our influencers. The analytics and integrations allows us to see a clear return on investment and generate revenue. Honestly, a great tool to have - I highly recommend it.
What do you dislike about the product?
I don’t have much to say in terms of dislikes. It has streamlined my campaigns and lessened my frustration around influencer marketing.
What problems is the product solving and how is that benefiting you?
It is allowing us to streamline and manage our influencer marketing campaigns and ensure a positive return on investment. This is giving us time back to be more strategic.
Nice but needs improvement
What do you like best about the product?
The fact that we can contact the influencers directly from the platform
What do you dislike about the product?
The accuracy of the stats and the complexity of some options
The fact that my list are disappearing from time to time
The fact that my list are disappearing from time to time
What problems is the product solving and how is that benefiting you?
Finding and contacting influencers from the same platform
Good data base, easy to reach out to influencer
What do you like best about the product?
The extension app is really cool. You can basically look up influencer's data when you are browsing on social media.
What do you dislike about the product?
The email system. Once someone else joined the chat/email window, when you reply to the message, you would only be able to reply to the original person. Basically, replay to all doesn't work.
What problems is the product solving and how is that benefiting you?
Helped us find the influencers.
Upfluence wasn't the greatest
What do you like best about the product?
Appreciated metrics provided (percentage of followers per top geographic areas, engagement, etc.)
Easy integration into Instagram to pull information directly from influencers’ profile
Usually had email address for contact outside of platform
Email addresses easily accessible
The location service seemed to pinpoint influencers in the city that you were looking for quite often
Love the google extension
Love that it tells you if an influencer opened your email
Easy integration into Instagram to pull information directly from influencers’ profile
Usually had email address for contact outside of platform
Email addresses easily accessible
The location service seemed to pinpoint influencers in the city that you were looking for quite often
Love the google extension
Love that it tells you if an influencer opened your email
What do you dislike about the product?
Influencers struggled with authentication so we still ended up collecting backend metrics throughout programming
Search tool was tough to find specific influencers by handle
Didn’t always pull up influencers that followed search parameters (ie would request female influencers and would still pull male influencers’ handles/profiles)
Many micro influencers are not registered in their system
Interface and search function can be confusing
Overall process of a campaign didn’t feel like the most user friendly
There are much better platforms that meet what upfluence is doing and exceed them
Search tool was tough to find specific influencers by handle
Didn’t always pull up influencers that followed search parameters (ie would request female influencers and would still pull male influencers’ handles/profiles)
Many micro influencers are not registered in their system
Interface and search function can be confusing
Overall process of a campaign didn’t feel like the most user friendly
There are much better platforms that meet what upfluence is doing and exceed them
What problems is the product solving and how is that benefiting you?
Helping with managing influencer campaigns and finding and vetting influencers, but wasn't the most beneficial from a user friendly standpoint
Great influencer manager and search tool
What do you like best about the product?
What worked best for us was the influencer search tool: it helped us target the audience we needed for campaigns and as well find new creators to work with. The filters are great and the reports for each influencer was very useful!
What do you dislike about the product?
The managing tool for influencer campaigns is difficult to adjust, and limited and I found it a bit impersonal to work with (as influencer relations are important).
What problems is the product solving and how is that benefiting you?
It's helping us find new audiences and grow our community. The filters in the search tool help a lot with that. As well, the dashboard with all the statistics and content created is very useful to see if we managed to reach our objectives. It helped us have a better view of what KPIs to look at.
Recommendations to others considering the product:
If you're looking for a tool that will save you time (especially for managing campaigns), it's definitely the way to go! They have all the tools in place to manage a campaign from a to z.
Not recomended
What do you like best about the product?
Influencers discover tool and to be able to create unlimited lists for several projects.
What do you dislike about the product?
You cannot download the info in excel, for ex. usernames
What problems is the product solving and how is that benefiting you?
I have used this tool to discover new influencers for several projects.
Perfect tool to scale your influencer marketing efforts
What do you like best about the product?
How the whole campaign process is integrated directly into the software. From searching the influencers, to contacting them to hiring them, managing their publications and paying them, it's very time efficient.
What do you dislike about the product?
I wish I had more people internally to help me run the campaigns as it is quite time consuming to be in touch with all the influencers and answering all their emails.
What problems is the product solving and how is that benefiting you?
Scaling influencer marketing. With the whole process integrated, we don't have to manually look for influencers anymore nor contact them and use spreadsheets.
It is a great platform to help streamline outreach efforts to content creators and influencers
What do you like best about the product?
I really like the integrated mailbox option
What do you dislike about the product?
I think it can be a bit difficult to fully understand the work flow
What problems is the product solving and how is that benefiting you?
Rather than reaching out to creators individually we are now able to send requests and campaign briefs in bulk reducing the time spent massively
Recommendations to others considering the product:
It is a great platform and I suggest reaching out to Support to guide you through the more detailed areas.
showing 21 - 30