Marketing Hub Enterprise
HubSpotReviews from AWS customer
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Process flow tool with great flexibility
What do you like best about the product?
The automation workflow tool has proved to be one of the most important aspects. It provides seamless integration between forms on webpages and communication both within our team and with the customer.
What do you dislike about the product?
HubSpot has improved reporting, but I think it needs to continue to develop ways to view output the customer profiles using reporting.
What problems is the product solving and how is that benefiting you?
We use Hubspot within an institution of higher learning (college and graduate school). It has allowed us to segment the qualified leads and follow up with appropriate messages more quickly. We also love the automation of workflows, allowing us to communicate with our customer when they reach out to us. The benefits thus far have allowed us to work together as a team, sharing data on each contact.
Hubspot offers a great, comprehensive but simplied tool for creating a managing workflows
What do you like best about the product?
Hubspot made it very easy for both beginners and intermediate users to create and manage their marketing efforts. I consider myself quite skilled with Hubspot but I have colleagues who are just starting out and all I needed was to train them for a few hours and they easily are able to do simple workflows on their own. Unlike other platforms where I usually have to do days of training to get them started with the basics.
What do you dislike about the product?
At this point, I see not much weak spots for the feature. It has proven it's worth in every aspect I've touched based on. I feel as though the functions are just on point.
What problems is the product solving and how is that benefiting you?
We've been searching for a platform that we can consider a "one-stop-shop" - then we found HS marketing hub. We found that the simplied but very powerful features of this platform has saved our team hours of our valuable time in automating our marketing flow thus we were able to allocate more time with other areas of the business. The workflow structure offers very powerful functions yet navigating through the flow is very easy. One workflow can be completed and launched in a few minutes - created from scratch. The step by step guide also helps novice users to easiy manage with minimal supervision.
Recommendations to others considering the product:
I can't how easy to it is to use HS and the powerful functions it offers. It's best for both novice and expert users.
Fast, phenomenal, customer support
What do you like best about the product?
The Hubspot team is so patient and thorough in the chat box. They not only clarify the items in question but also send a summary of the questions ans answered that were covered in the discussion. I have had several opportunities to speak to the CS agents and I will say they are very intelligent and excited to help.
What do you dislike about the product?
I have nothing to complain about, service has been great.
I guess if I could make one recommendation I'd like the chat box to not expire so quickly.
I would love an option to maybe pause that communication and then restart where we had left off earlier.
I guess if I could make one recommendation I'd like the chat box to not expire so quickly.
I would love an option to maybe pause that communication and then restart where we had left off earlier.
What problems is the product solving and how is that benefiting you?
We are developing a better email marketing system, creating landing pages to add to our website and adding features such as a blog. We are excited to start using the conversations and merging our customer support inbox into hubspot. I think this will resolve so many issues we have with tracking our customers especially the ones who are having difficulty.
Recommendations to others considering the product:
I'd highly recommend this easy to use software. The app could use some improvements like editing capabilities but thats about it.
Love HubSpot!
What do you like best about the product?
I love how easy it is to schedule social media posts!
What do you dislike about the product?
I dislike how the platform can seem confusing at times.
What problems is the product solving and how is that benefiting you?
Solving the problem of scheduling multiple social posts through multiple accounts.
Recommendations to others considering the product:
HubSpot has been extremely hands-on and helpful for our company. They are always available to answer questions and their support has been incredible!
Easy to use Marketing Automation Platform
What do you like best about the product?
Hubspot is easy to use. We used to have Marketo so switching to Hubspot was a breath of fresh air.
What do you dislike about the product?
There are some features that could be better... their landing pages are not very user friendly - I don't like how I have to design the landing page template and then create the landing page, because I'm always going back and forth between templates and creating the page. It would be better if it was just a drag and drop feature and you didn't have a template you had to select.
Predictive scoring is a black box and they can't really explain how it works. We built out additional scoring and in the back end, you still can't understand exactly why a person has the score they have and why they are gaining or losing points.
Predictive scoring is a black box and they can't really explain how it works. We built out additional scoring and in the back end, you still can't understand exactly why a person has the score they have and why they are gaining or losing points.
What problems is the product solving and how is that benefiting you?
We use Hubspot for email communication, automation, forms and landing pages.
Marketing Hub Review
What do you like best about the product?
I like that one can break up collateral/content into campaigns. I like that for the most part we are able to use HubSpot as a one-stop-shop into all things marketing and sales. It does allow us to collaborate as two different departments in order to get messages aligned. The email analytics are awesome. They allow us to really measure our success off of the industry norms as well as our own company milestones and goals. I do like the fact that HubSpot delivers clean navigation when on the site in order to find what you need to.
What do you dislike about the product?
Not a fan that you cannot tag accounts in images. You can post multiple images on Instagram post. You cannot put a location on posts. You cannot put threads together on Twitter. The API limits analytics dashboard for social. I am not a big fan of the analytics dashboard interface as I feel like it takes up to much space to convey the information that is already there. Not a big fan of the landing pages model either. I like the template provided, but getting them to align with our brand is almost impossible without the additional payment to have custom templates implemented. This feature would be much better if it was more user-friendly to create better templated pages that are more seamless to the main "host" page or site.
What problems is the product solving and how is that benefiting you?
We are helping the next gen become better suited for the workforce. We have realized that it is quite easy to segment market to our audience based off of our interactions and collateral pieces being pushed out. We can meet our audience on the platforms where they are at.
Recommendations to others considering the product:
I would recommend really diving internally to access your needs and wants from a centralized platform. It is not easy getting everything into HubSpot, but once it is there the tool can be quite powerful. I would recommend diving into HubSpot Academy to learn more and more about the platform itself and how to optimize its tools and functions.
Content creation Sales and nurturing growth
What do you like best about the product?
HubSpot's all-in-one marketing, sales, and service platform provides you tools which help in growing customer experiences.
What do you dislike about the product?
*It is expensive
* It’s email templates are difficult to change because knowledge of css is required
* It’s email templates are difficult to change because knowledge of css is required
What problems is the product solving and how is that benefiting you?
It is solving all my marketing needs starting from content creation lead capturing to grow sales to customer Support at the end.
Recommendations to others considering the product:
Its a great marketing tool for the growth hacker it’s CRM is free and very easy to set up.It is not only help in creating content and help in converting prospects to actual customer but also provide after sales support.You can also search the database for prospects and can see which email has been open or clicked.
An easy to use system but not without its faults
What do you like best about the product?
Workflows allow us to turn manual tasks such as recycling leads, text messaging, etc to be automatic.
What do you dislike about the product?
Forms don't have enough customizability. It would great if forms had conditionality. Also, the email marketing pricing is not competitive compared to other email marketing platforms such as Mailchimp.
What problems is the product solving and how is that benefiting you?
Workflows reduce manual admin work. Creating automatic chatbots has reduced the need to monitor chat inboxes and reply manually.
Recommendations to others considering the product:
A tool that enables you to automate many processes.
Very Comprehensive
What do you like best about the product?
Easy to use. Nice user interface. Very intuitive. Very flexible. Lots of features. Love the Workflow automation.
What do you dislike about the product?
It would be nice if the Marketing Email function had some of the Sequence Email features. The product is a bit pricey.
What problems is the product solving and how is that benefiting you?
Offloads a lot of email handling and demo scheduling for the sales people. Very nice Deal tracking.
HubSpot Marketing Hub - All in One
What do you like best about the product?
When using the Marketing Hub I find it so helpful the maintain all of our social media content in one place without having to move from platform to platform. Being able to schedule days, weeks, months in advance is so convenient!
What do you dislike about the product?
I wish there were more tools to crop/resize an image in the Hub and that there were more analytic tools when it comes to the social media platforms.
What problems is the product solving and how is that benefiting you?
We have struggled in the past with coordinating our posts and this puts us at ease knowing everything is coordinated and going up at once. I also find having a place for emails and templates is extremely beneficial when we are having our sales team refer to what content we have already created to send to clients and prospects.
Recommendations to others considering the product:
I would recommend that you set up your templates, have emails ready to go in the Marketing Hub. It is an extremely useful tool to utilize within your company. Keep ahead on your social media calendar if that is what you plan to use within the Hub. Don't be afraid to ask for more resources from the HubSpot team, majority of the time they are very on top of getting your the right resources that you need and sometimes even what you didn't know you needed!
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