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    Micah H.

I love HubSpot!

  • November 05, 2020
  • Review provided by G2

What do you like best about the product?
I love how you have so many things in one space: email, contacts, landing pages, forms, your blog, and website analytics. It's fun to learn, easy to use, and super effective for growing your marketing and business.
What do you dislike about the product?
It changes a lot, which is a good thing to keep up with the ever-changing world of marketing. But it takes time and special attention to keep up with everything.
What problems is the product solving and how is that benefiting you?
Growing traffic to blog and website, increasing open rate and click-through rate for email, taking visitors through the buyer's journey, converting visitors into leads and leads into customers
Recommendations to others considering the product:
Take advantage of reaching out to HubSpot directly for answers to your questions. They're super helpful and reply quickly. Also, go through the HubSpot lessons to make sure you're taking full advantage of everything they have to offer. They make updates regularly, so it's important to retake the certifications every once in a while.


    Lindsay H.

Easiest Marketing Automation Tool Available

  • November 05, 2020
  • Review provided by G2

What do you like best about the product?
The ability to bulk upload social posts from excel
What do you dislike about the product?
Inability to bulk edit social posts after they are in draft mode
What problems is the product solving and how is that benefiting you?
Streamlining marketing efforts in one platform versus multiple for email, landing pages, forms etc.
Recommendations to others considering the product:
Utilize the courses in the Hubspot that are super helpful and ensure you become proficient in all areas of the tool.


    Retail

Great to maintain visibility of leads

  • November 05, 2020
  • Review provided by G2

What do you like best about the product?
Managing leads effectively through the pipeline, assigning to relevant team members and setting up automated outreach
What do you dislike about the product?
When creating deals we are forced to assign values which are not always apparent at the initial stages of outreach
What problems is the product solving and how is that benefiting you?
Managing leads, assigning to the right people on the team, managing our sales pipeline.


    Tasha W.

Great user-friendly product with immediate support

  • November 04, 2020
  • Review provided by G2

What do you like best about the product?
The fact that support is a click away and the informative self-help emails, articles, and daily blogs with great evolving information.
What do you dislike about the product?
There is nothing I dislike at this time for the most part. Struggle with the lead scoring methodology as we evolve.
What problems is the product solving and how is that benefiting you?
Automation with easy analytics within every email, social post, landing page, campaign, etc. all in one platform.
Recommendations to others considering the product:
N/A


    Information Technology and Services

Professional website content management for non marketers

  • November 02, 2020
  • Review provided by G2

What do you like best about the product?
The platform provides easy to use webpage creation tools to generate professional looking pages
What do you dislike about the product?
Understand and implementing successful SEO, even though HubSpot provides great tools to assist with achieving this.
What problems is the product solving and how is that benefiting you?
Enabling the creation of a dynamic website, using the landing pages to register attendees for our webinars to generate quality leads
Recommendations to others considering the product:
The combination of HubSpot CRM and HubSpot Marketing has transformed our sales approach and ability to develop, track and share opportunities across our organistion


    Kyle S.

Email marketing and tracking at it's finest

  • October 30, 2020
  • Review provided by G2

What do you like best about the product?
Hubspot just has so many features that are easy to use. The data they collect on emails that have been sent out are both easy to understand and very practical.
What do you dislike about the product?
Pages are sometimes all over the place and can seem a little disorganized if you do not know what you are doing.
What problems is the product solving and how is that benefiting you?
Tracking customer interaction with emails.


    Computer Software

Great Product, can't think of one better

  • October 29, 2020
  • Review provided by G2

What do you like best about the product?
The all in one system for managing marketing and our website
What do you dislike about the product?
the pricing is very high relative to other similar products in the market
What problems is the product solving and how is that benefiting you?
- SEO, Social, Website, EMail, KPI's and analytics


    Pharmaceuticals

My Daily Go-To

  • October 29, 2020
  • Review provided by G2

What do you like best about the product?
The interface layout is very easy to navigate, and the tools are everything we need. I also like the analytics I receive about my leads for my territroy.
What do you dislike about the product?
I would like to understand the reporting feature better. There are a lot of items that go into building reports, so I need to take time to learn how to use it and apply it to my work.
What problems is the product solving and how is that benefiting you?
This platform helps us immensely with viewing our leads' analytics and activity. This helps us plan how to engage with those leads.


    Computer Software

Good product for value

  • October 28, 2020
  • Review provided by G2

What do you like best about the product?
Ergonomy
UX Journey
Easy to create flows
What do you dislike about the product?
Hard/can't customize the stage definitions (to fit with our crm)
What problems is the product solving and how is that benefiting you?
Easy marketing automation : segmentation of the data to send the right email at the right time to the right target
Recommendations to others considering the product:
Good integration with Salesforce


    Andy M.

HubSpot provides everything that I need as a CMO of a growing company.

  • October 27, 2020
  • Review provided by G2

What do you like best about the product?
HubSpot Marketing Professional is an excellent tool for any organization, big or small. As the CMO of a growing international company, it's been pivotal in our alignment of revenue activities and developing a cohesive strategy for the development of personnel as well as our sales teams. Marketing utilizes it for email marketing campaign and to assist our sales leaders with email marketing campaigns for close-touch ABM. It's been phenomenal for our uses.
What do you dislike about the product?
I dislike some of the social media features. It's not nearly as robust as other tools when it comes to social media management. In addition, its ad services are a little lackluster compared to other tools. I wish it was more comprehensive, but it's not really that appropriate for larger teams with a lot of pages. I struggle with it immensely as a marketer because it fails to provide us with what we need in totality.
What problems is the product solving and how is that benefiting you?
We are solving a lot of business intelligence needs as well as reporting needs. We have been able to glean extremely valuable information. We have also had greater visibility into our email campaigns.