Marketing Hub Enterprise
HubSpotReviews from AWS customer
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Fantastic for Mid-size Company
What do you like best about the product?
The usability of a plethora of tools for our marketing team.
What do you dislike about the product?
Defining what is "Sales" and what is "Marketing" and what is "Service"
I wish we had more ability to pick and choose things like NPS sends, meeting links, etc. that don't fall under the marketing hub, but are big priorities for reporting from a marketing aspect.
I wish we had more ability to pick and choose things like NPS sends, meeting links, etc. that don't fall under the marketing hub, but are big priorities for reporting from a marketing aspect.
What problems is the product solving and how is that benefiting you?
We're acquiring several brands and the ability to manage these experiences on an end-user perspective is very clear and organized, and only getting better as HubSpot builds ways to delineate teams/assets.
Recommendations to others considering the product:
Great for med to large marketing teams.
Overall great experience with a few shortcomings
What do you like best about the product?
Quick learning curve for new users. Marketing Hub is very organized and easy to navigate. Customer support is friendly, intelligent, responsive. Workflows are easy to build.
What do you dislike about the product?
Design Manager is very slow and clunky. Difficult to move between email templates. Reporting is somewhat limited (no external reporting capabilities - need a HubSpot login to see everything).
What problems is the product solving and how is that benefiting you?
HubSpot has enabled our company to nurture our leads with automated marketing emails, leading to higher sales conversions.
Recommendations to others considering the product:
Overall HubSpot is a great product for large companies, but it has some limitations, namely with reporting and custom user permissions.
Easy-to-use platform with great support
What do you like best about the product?
The landing page and email builders are much more intuitive than competitive services like Pardot. Adding smart rules to modules is super simple and goes a long way towards making sure your landing pages are responsive, no matter what device they are viewed on. I've always found Hubspot's customer support to be superior to Pardot's as well. Much easier to get a live human to answer your questions.
What do you dislike about the product?
Navigation between folders and pages could be improved. When you are working on a landing page that resides within a folder of landing pages, there should be an option to go back to that specific folder, rather than the full list of landing pages.
What problems is the product solving and how is that benefiting you?
Our use of HubSpot ensures that the right prospects are seeing the right information. It's also been a great tool for lead capture at events, you can save hundreds of dollars at trade shows on lead retrieval scanners when you use the form reset option.
Recent HubSpot Marketing and Sales Software User
What do you like best about the product?
I absolutely love the customer service - it is unmatched. You can call, email or chat with someone 24/7. I also love how much easier automation has made our sales team. We have gotten over 8,000 emails out compared to about 500 last month of strict one-to-one emailing.
What do you dislike about the product?
I wish there was an easier way to organize groupings of companies and their subsidiaries and employees to see all in one centralized spot. I also wish there was an easier way to filter out duplicates - currently, it is a very manual process. It would be great if there was a tool that when you add contacts and lists that asked if you wanted to merge existing duplicates.
What problems is the product solving and how is that benefiting you?
We have solved our lack of communication to sales prospects. I have realized how much more efficient our sales team works by utilizing Sequences and Workflow.
Recommendations to others considering the product:
Work with your account manager as soon as you sign the contract!
I love all that Hubspot has to offer!
What do you like best about the product?
Hubspot is extremely useful!!! I've gained my social media certification via Hubspot and that helped me land my first monthly retainer client! I have also found a lot of their articles and reports/ research and studies on digital marketing and social media marketing are extremely useful in putting together educational presentations for my clients!
What do you dislike about the product?
I dislike that some of the classes and courses are so expensive. However, there are an abundance of templates, courses, and research that you can pull free of charge which are extremely useful in self-educating yourself on the most up to date digital marketing practices!
What problems is the product solving and how is that benefiting you?
I am solving an abundance of problems through hubspot, such as learning social media management, running competitive analysis, social monitoring, and some similar social media studying methods. I have been able to develop an in-depth social media strategy because of all that hubspot has to offer.
Recommendations to others considering the product:
My advice to others who are hoping to use HubSpot, would be to take advantage of the free learning courses and activities! There are a number of certifications that you can get from Hubspot, that will make you far more valuable to companies and clients. I would suggest that you take note of everything that your company and or client needs, and then note everything that Hubspot has to offer, take note of the budget that you've been given, and try to do the math to see if your ROI is going to be high enough to be able to afford a full Hubspot account.
All in one solution for small businesses
What do you like best about the product?
As a small firm with limited resources in the sales and marketing space, Hubspot allows us to email, blog, manage social platforms and manage our contacts database all in one place and it is incredibly user-friendly. We can create lists for targeted marketing and to also research our market. We can create landing pages to use in email marketing, social marketing and get visitors to interact on our website. It also provides reporting. I also value the onboarding service and the customer success team. They make sure that you are knowledgeable about the product, aware of updates, and that you have what you need to be successful in accomplishing your goals.
What do you dislike about the product?
Being a small business, there are so many capabilities that it is overwhelming at first to choose where to start however during onboarding, Hubspot covers a considerable amount of information and coaching on how to use. In addition, there is a resource library that can be accessed at any time with information on almost any topics and is easily searchable. If you cannot find a solution to an issue, you can submit a help ticket through various channels t which Hubspot replies timely.
What problems is the product solving and how is that benefiting you?
Through the blog tool we are able to educate our market by consistently posting optimized content. Through email we are able to provide our market with timely updates more efficiently. We have been able to integrate other applications that we use with Hubspot. This is both convenient and allows us greater efficiency. We gain storage, tracking and reporting with the CRM tool that multiple people can have access to and adjust the preferences for what they would like to see.
Recommendations to others considering the product:
Hubspot is very user-friendly. The onboarding is very thorough and the customer support/success team is always there to find you an answer and to make sure that you are knowledgeable about the product and that you have the tools to meet your goals.
Simple to use, fast and complete Marketing and Sales automation tool
What do you like best about the product?
Friendly UI, great support and powerful but still very easy to use tools for automation. After having contact with other marketing automation platforms, I'm confident that HubSpot is the best I've ever used so far in this regard. We have used HubSpot for almost 5 years now and something that its very worth mentioning is how fast the product can evolve. They listen to feedback and try to move fast with the improvements. The Service Hub is a good example, if you compare when it launched against what it is today - and its a young product - you'll get 2 completely different experiences (in a good way).
What do you dislike about the product?
It feels like HubSpot wasn't made with big companies in my mind. There's too few options when you think about a larger operation. Some basic jobs are too hard to be done or are plain simply not available. For example:
1. Mass edit teams and users roles: Lets say you've created a new role and you want to assign 20-30 people to it. You can't do it. You'll need to search for each user individually and update his/her role. Other bulk actions regarding teams and permissions are very limited.
2. Still on teams and roles, you cant go much far on permissions. You can't set a user the ability to edit its own Deal or Companie but at the same time not create new ones. Its either both or none
3. You can't automate alerts per role (say, if this happens send email to all Sales Managers)
4. You can't set recurring tasks. This is under development, but its such a basic function that its worth mentioning. Its very frustrating.
Those are only felt when you try to increase the usage of the system not only for Marketing and Sales but for Operations and Account Management.
1. Mass edit teams and users roles: Lets say you've created a new role and you want to assign 20-30 people to it. You can't do it. You'll need to search for each user individually and update his/her role. Other bulk actions regarding teams and permissions are very limited.
2. Still on teams and roles, you cant go much far on permissions. You can't set a user the ability to edit its own Deal or Companie but at the same time not create new ones. Its either both or none
3. You can't automate alerts per role (say, if this happens send email to all Sales Managers)
4. You can't set recurring tasks. This is under development, but its such a basic function that its worth mentioning. Its very frustrating.
Those are only felt when you try to increase the usage of the system not only for Marketing and Sales but for Operations and Account Management.
What problems is the product solving and how is that benefiting you?
Lead generation, management, scoring. Marketing automation, email marketing, landing pages, funnel mectrics. Sales automation, forecasting, and Deal/Opportunities management. Customer Success operations are huge for us, we have integrated with our products via Segment.com and we automated alerts based on customers traits and behaviors.
Best CRM ever!
What do you like best about the product?
Hubspot has all features you may need - from dashboard where you can see collected analyzed info to your records going up or down per a specific period of time, as you set up. You can send emails, set tasks and prioritize your work which is excellent so you cannot fall behind your important and urgent work. Plus they have course on their Academy so you can always learn something new and upgrade your skills.
What do you dislike about the product?
Nothing much that I would complain about, sometimes it happens that it experiences certain difficulties but the users are always notified in due time.
What problems is the product solving and how is that benefiting you?
Keeping the records straight and keeping up with the most important tasks as well as database of information.
Recommendations to others considering the product:
Try out Hubspot and you will see difference from the other CRM software.
A great software that has many great tools at a fair price
What do you like best about the product?
HubSpot is a complete software, even in the free plan, and I love that about it. It's basically easy in any aspect (scheduling posts for social media, adding users, creating cards for clients, setting reminders), which creates a beautiful job at the end of the day. Its implementation with a great variety of apps makes it intuitive to schedule everything and setting it up in the calendar.
What do you dislike about the product?
I have encountered problems with HubSpot a few times when it takes a lot of time loading pages, and I have experienced some bugs in the software, but I don't think it's anything serious to worry about, although I do prefer for them to not happen at all. They're constantly updating the software so that's a relief.
What problems is the product solving and how is that benefiting you?
I think most of my workflow benefits come from HubSpot. It was a good CRM software since the first day I tried it and it was easy to start running it. It has become a great platform to manage all the work with the clients I have worked with and the ones that I will work with in the future. It's not painful to use, it's clean and it does its job.
Recommendations to others considering the product:
It offers a great free version that includes every necessary and essential tool.
Simple and Organized
What do you like best about the product?
The tasks feature has been the most helpful for me as a regional sales representative. I can easily remind myself to follow up with leads via email, phone and in-person. I also really enjoy the business card scanner to easily upload new contacts.
What do you dislike about the product?
The downside for me is not being able to upload photos to a contact/company profile. When I have organized photos of properties that I work with, it makes my job easier and it is very frustrating to not be able to do this from my phone.
What problems is the product solving and how is that benefiting you?
I have been able to become more organized. The tasks feature allows me to create reminders to follow up with prospects and clients. I am also able to track all of my deals very easily and move them through my sales pipeline. The ability to sync my work email to HubSpot is a game-changer. I can easily find out when my last touchpoint was and what we had discussed.
Recommendations to others considering the product:
If you are working for a small company, absolutely take advantage of the free version of Hubspot! It will be a game-changer for your sales organization and you will see a very positive impact.
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