Powerful ETL and data science tool with strong features.
What do you like best about the product?
Our goal was to create a unified report for tracking ad spend vs conversions across different channels. We used Alteryx to consolidate campaign performance data from multiple platforms. Alteryx's build-in connectors for SQL, Excel and cloud databases helped us in streamlining our work flow. No need to know complex coding as it's drag and drop interface could easily manipulate data easily.
What do you dislike about the product?
Due to a steep learning curve, few of our team members found it hard to grasp the logic behind workflow dependencies.
What problems is the product solving and how is that benefiting you?
Alteryx has significantly improved efficiency across multiple departments and eliminated repetitive manual work. It has also improved collaboration between teams as workflow can be shared easily which allows different teams to work on the same data pipeline.