What do you like best about the product?

eclincher is essential to our social media plan. It enables us to concentrate our efforts on the things that matter most to our brand and optimize our process. With the help of deeper analytics, it offers a way to continuously optimize all activity and be more proactive with our content strategy.

The fact that our business can accomplish everything through a single, user-friendly interface has saved us a great deal of time. We never would have thought that we could set out time for social media listening. Additionally, because Brandwatch powers it, we have access to strong analytics that enable us to analyze trends and conversations surrounding our brand and the larger industry, enabling us to make informed decisions.

Furthermore, they provide the best customer service available; having live chat assistance from informed, kind, and helpful people around-the-clock is priceless.

eclincher is worth every penny!"

What do you dislike about the product?

As with any other platform, there's the odd problem. For instance, sporadically occurring posts that fail to publish for no apparent reason or losing access to specific channels due to infrequent manual reconnection. When problems do occur, though, the customer support staff is always the finest source of guidance on how to resolve them.

What problems is the product solving and how is that benefiting you?

Prior to using eclincher, we had a few issues that needed to be resolved. These included: finding a way to use social listening to engage audiences and broaden brand reach; centralizing the social management workflow to grow the brand online and be more proactive with our content strategy; spending too much time using social media tools natively without having a mechanism in place to measure sentiment; and needing to be able to measure everything we did in order to demonstrate the effectiveness of a campaign.

eclincher has made all of this possible, and more!