Storyblok
StoryblokReviews from AWS customer
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Amazing product with some rough edges
What do you like best about the product?
It is definitely the best of its kind - a block based system natively integrates with the component system of React and thus makes it easy as a developer to "translate" the structure content editors define into something visual. Compared to WordPress or other legacy CMS systems, it is definitely the go-to-way for people using React, Next.js or similar technologies. If you have simple requirements, you will have a great time using Storyblok. For very simple blog pages and the-like there should be no issues. It is actually pretty easy to get up and running with extensive guides that show you exactly what you need to do. It is easy to integrate as there are example repositories, blog posts, and documentation entries. If you intend to build something more complex though, your are way more likely to run into some limitation though and you may even be bottlenecked by the guides down the line (see below in dislike part).
I work with Storyblok almost daily since we adopted it about 9-10 months ago and definitely like the ease of use in the editor interface, even though I am not really an end-user but you still spend much time in there when testing stuff. Our marketing team had great feedback too, especially in comparison to our old, slow WordPress instance.
It is great that the SDKs are open-source - this helps understanding some internal functionality and can help in resolving bugs without the need to contact anyone. It also allows to potentially directly contribute, but I would say that is a whole different discussion if you as a company want to/should contribute to an SDK of a software you potentially already pay thousands per month for.
I work with Storyblok almost daily since we adopted it about 9-10 months ago and definitely like the ease of use in the editor interface, even though I am not really an end-user but you still spend much time in there when testing stuff. Our marketing team had great feedback too, especially in comparison to our old, slow WordPress instance.
It is great that the SDKs are open-source - this helps understanding some internal functionality and can help in resolving bugs without the need to contact anyone. It also allows to potentially directly contribute, but I would say that is a whole different discussion if you as a company want to/should contribute to an SDK of a software you potentially already pay thousands per month for.
What do you dislike about the product?
The first thing that really startled me was that the API sometimes has a really weird data format - numbers come as string, empty fields are "" instead of null (this also applies to e.g. booleans), etc. We built custom wrappers to normalize the data format and validate content coming from Storyblok. It is a pretty common pattern that you need to do some kind of custom solution building or creating workarounds, especially if you plan to use it extensively for all different kinds of content with different functionalities in mind. While that is not necessarily bad, I have seen multiple GitHub issues mentioning "XYZ should [already] be in the library". I don't want to know how often the same basic stuff has already been (re-)implemented all over the world.
I have found myself countless times scouring through the OSS source code of the React and JS library to find a bug, a solution or undocumented special case. Additionally, some in my opinion "no-brainer" features are definitely missing and resulted in us having to invest many hours into building something custom again and again (for example text alignment in RichText does not exist) - it is great that it is even possible to extend and workaround the system using additional fields or custom plugins, but every time I think about the fact that the Enterprise pricing plan is pretty expensive I say to myself everything should be buttery smooth out of the box.
While the support team is super friendly, at least in all cases I had to reach out to them, out of all feature requests we ever submitted over the course of almost a year now none have landed in the software yet (so prepare yourself to build custom stuff and workarounds). The feature request process is also pretty intransparent and you don't know if it has been considered, rots in their backlog forever or if it was internally discarded.
I have found myself countless times scouring through the OSS source code of the React and JS library to find a bug, a solution or undocumented special case. Additionally, some in my opinion "no-brainer" features are definitely missing and resulted in us having to invest many hours into building something custom again and again (for example text alignment in RichText does not exist) - it is great that it is even possible to extend and workaround the system using additional fields or custom plugins, but every time I think about the fact that the Enterprise pricing plan is pretty expensive I say to myself everything should be buttery smooth out of the box.
While the support team is super friendly, at least in all cases I had to reach out to them, out of all feature requests we ever submitted over the course of almost a year now none have landed in the software yet (so prepare yourself to build custom stuff and workarounds). The feature request process is also pretty intransparent and you don't know if it has been considered, rots in their backlog forever or if it was internally discarded.
What problems is the product solving and how is that benefiting you?
Easy, fast, customizable and rich content building for the marketing team. It benefits the development process since all data is structured.
Flexible Headless CMS with Great Developer Experience
What do you like best about the product?
Storyblok’s visual editor is a standout feature — it gives marketers and non-technical users full control over content while developers enjoy the flexibility of a headless CMS. Its component-based structure makes content scalable, reusable, and easy to manage across multiple projects. The API-first approach and solid documentation also streamline development workflows.
What do you dislike about the product?
Some features, like custom roles and advanced permissions, are only available in higher-tier plans. The learning curve for non-technical users can still be steep at first, especially when working with dynamic components or structured data. Also, performance can occasionally lag in the visual editor for large-scale projects.
What problems is the product solving and how is that benefiting you?
Storyblok helps us solve the challenge of managing and delivering content efficiently across multiple platforms. Its headless CMS architecture allows us to separate content from presentation, which speeds up development and makes it easier to deliver a consistent experience across websites, apps, and digital channels. The visual editor is especially helpful for non-technical users, enabling our team to collaborate without relying heavily on developers. This has improved our content workflow, reduced time-to-market, and allowed us to scale content operations more effectively.
My favourite headless cms
What do you like best about the product?
Storyblok makes the other headless offerings feel clunky and slow. The content is organized in folders that automatically have the equivalent of a URL path to access them, making it super easy to map content to a website IA without some convoluted navigation system. The UI is clean and responsive.
The ability to save presets for each type of content allows you to provide optional complexity while keeping things simple for your customers, and gives peace of mind that the beautiful thing you created isn't going to get ruined by someone that doesn't know what they are doing.
Implementation is easy with a well documented and simple api. There are great tutorials for all the major tech stacks. Customer service is friendly and responsive.
There is a generous starter plan that is always free for developers and small business.
Our customers love Storyblok as much as we do.
The ability to save presets for each type of content allows you to provide optional complexity while keeping things simple for your customers, and gives peace of mind that the beautiful thing you created isn't going to get ruined by someone that doesn't know what they are doing.
Implementation is easy with a well documented and simple api. There are great tutorials for all the major tech stacks. Customer service is friendly and responsive.
There is a generous starter plan that is always free for developers and small business.
Our customers love Storyblok as much as we do.
What do you dislike about the product?
I honestly can't think of anything, sorry.
What problems is the product solving and how is that benefiting you?
Storyblok provides a simple CMS that is easy and fun to use at a competitive price point.
Fast, easy and simple.
What do you like best about the product?
Editing and adding blocks and information is really quick and easy, making super easy to launch.
What do you dislike about the product?
UI/UX is not the most polished one and I find it difficult to undo revisions.
What problems is the product solving and how is that benefiting you?
It makes really easy and fast to launch new pages and that is helping me be more productive in my role.
Storyblok makes our Changes to our website easy with our constant developer help
What do you like best about the product?
Storyblok separates content from the code. Our content team can now update things like homepage banners and sliders without needing a developer. The visual editor is also great; it has a live preview in all. It’s made the change process faster and less frustrating.
What do you dislike about the product?
As someone who is new to headless CMS platforms, there might be a steep learning curve; you need to understand the component structure. But once we got the hang of it, it’s been mostly smooth.
What problems is the product solving and how is that benefiting you?
The initial website is a bit rigid in content changes and may take some time to update. It often took time and always required a developer to make updates in the backend. Storyblok has made this process easy and quick, allowing non-technical team members to make changes without needing a developer. This has helped us move faster with marketing updates and keep the site fresh without bottlenecks.
Great product that helped get our redevelopment of our customer facing site off the ground quickly
What do you like best about the product?
The structure of the software ties in perfectly with our development stack. It allows us to create and release content quickly and effectively to our customers.
What do you dislike about the product?
The releases app could be improved by adding some sort of branching strategy to avoid content being overwritten if changed in multiple releases.
What problems is the product solving and how is that benefiting you?
Storyblok is allowing us to have effective control over multiple websites contents across multiple teams. The headless offering also gives us flexibility to create our website in the way want to do it.
User friendly CMS for editor and developer
What do you like best about the product?
Simple and easy to set up, with plenty of flexibility to tailor it to your needs. The visual editor is intuitive, making it easy for content editors to manage and preview changes. Developers will appreciate the freedom to structure content however they like. On top of that, their customer support is fast, helpful, and genuinely friendly.
What do you dislike about the product?
Honestly, it’s the best CMS I’ve used in over a decade of working in the industry. If I had to point out a potential barrier for some users, it would be the pricing for smaller businesses.
What problems is the product solving and how is that benefiting you?
We use Storyblok to manage our main marketing website and event microsite. It allows content editors to update pages without technical help easily.
So easy to use and update our websites!
What do you like best about the product?
The user interface is clear so it’s super easy to navigate storyblok.
What do you dislike about the product?
We’ve faced one or two issues with how website changes are deployed as the team has expanded and we’ve added more users.
What problems is the product solving and how is that benefiting you?
We have many websites to update so it helps us carry out changes all in one place in a fast and easy manner.
Incredibly powerful CMS, needed more implementation support
What do you like best about the product?
As a headless CMS, Storyblok is incredibly powerful, facilitating ease across a multitude of platforms from websites to apps to digital screens with everything housed in one place. New features and integrations are constantly being developed and improved.
What do you dislike about the product?
Given the relative newness of headless CMS, we were unsure of how to correctly implement it. No one within the team necessarily had any previous experience with a headless CMS and we weren't advised on best practise for this. Better implementation support would have been appreciated when we started as I'm not sure we ever got it completely set up right.
What problems is the product solving and how is that benefiting you?
A way to manage a host of digital platforms outside of websites in one place
Frustrating technical issues mar what should be an easy-to-use CMS
What do you like best about the product?
Blocks are easy to use and the deployment-based nature can be useful for certain projects.
What do you dislike about the product?
1) Numerous technical issues leading to SEO problems, like JavaScript rendering problems.
2) Slow or no technical support with issues that are impacting our bottom-line.
3) Adding links and building articles takes longer than it should: it's much quicker in WordPress and Umbraco, for example.
2) Slow or no technical support with issues that are impacting our bottom-line.
3) Adding links and building articles takes longer than it should: it's much quicker in WordPress and Umbraco, for example.
What problems is the product solving and how is that benefiting you?
It's easy to make quick edits to webpages and move blocks around to test. It's easy to use.
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