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    Hannah F.

Marketing and Lead Generation

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Hubspot is great for marketing techniques and lead generation because we easily tie it to different tools we utilize in our business, including SalesForce to track contacts and leads through our Sales Team's pipeline. This allows us to connect with our subscribers and interested clients on a deeper level and ensures all parties are informed. By having such a customizable platform on our side it's great when we decide to change up the flare of our web pages or emails, the only downside is that we have to utilize a specialized HubSpot designer and find them on our own with an agency to make these changes for us.
What do you dislike about the product?
There is definitely a learning curve involved in becoming comfortable within the platform, but once you get to that point much of it is extremely customizable. Outside of that, once you become comfortable within the platform it's awesome that you can reach out to professionals at HubSpot on chat to help you with your issues, the only downside to that is that oftentimes they can't solve the problem and they have you refer to a Graphic Designer or a Code Developer outside of Hubspot or your organization that you need to find yourself to fix your issue.
What problems is the product solving and how is that benefiting you?
With the help of Landing Pages we are able to recognize subscribers whenever they download content from our site which helps us collect information and add more contacts to our Newsletter List and stay connected with subscribers, clients, prospects, etc.
Recommendations to others considering the product:
If you're considering using Hubspot it truly does have everything you need (outside of SEO) to further engage your prospects and capture leads with your content and marketing strategy. One piece of advice when you jump into the initial period of learning the platform would be to utilize trainings offered from the community and the experts working at Hubspot.


    Jeremy N.

Easy, quick, pro blog look

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Our blog on HubSpot easily fits with the theme of our website, making for seamless viewer experience.
What do you dislike about the product?
I can't upload multiple photos on LinkedIn through HubSpot. URLs posted to social are changed to Hubspot links.
What problems is the product solving and how is that benefiting you?
Social planning


    Alisha P.

You MUST use HubSpot!

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
HubSpot is all-encompassing. We use it for our website, email automation, CRM, and more. I love all the resources that are available to me via HubSpot's own marketing and academy. I even have two of their HubSpot certifications. Not only is their platform awesome, they are always sending our educational blogs and resources. Their annual INBOUND conference is also amazing for marketers across the nation!
What do you dislike about the product?
HubSpot's dashboards and custom reports are a bit hard to understand. You have to be very specific and sometimes create workarounds to pull the data and reports you want.
What problems is the product solving and how is that benefiting you?
Email automation, all users having access to notes, emails, and calls within a contact record if they're sharing an account, being able to make easy updates to our website that doesn't require coding, and more.


    Financial Services

HubSpot is Command Central for our growing company

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Having everything centralized and connected.
What do you dislike about the product?
The evolution of the various features and functions is constant which can be a little tricky to manage as our team grows.
What problems is the product solving and how is that benefiting you?
Providing our brand new sales team with detailed insight on their clients and prospects. Being able to develop new pages or tweak messaging on the fly is fantastic. Workflows have been instrumental in our ability to scale product roll outs and staying connecting with a growing client base.
Recommendations to others considering the product:
Keep your eye on the big picture/long-term applications of custom and standard fields during setup of the CRM. Get team input in building out use of Deals. Partner with a top HS provider on creating or updating a website.


    Leisure, Travel & Tourism

All the things that I need in one place

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
The integration and use to other platforms and Workflows
What do you dislike about the product?
The social media integration is limited.
What problems is the product solving and how is that benefiting you?
Workflows, Webpage, Bots and qualifying leads
Recommendations to others considering the product:
Talk to Hubspot certification Agencies


    Electrical/Electronic Manufacturing

Great Blogging Tool

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
I like the new features where you are able to review the post before publishing and get SEO optimization recommendations. I also like the scheduling ability within the content management area.
What do you dislike about the product?
I would like to be able to change the title tag and have a different blog post title. This is great for SEO.
What problems is the product solving and how is that benefiting you?
It's a way for us to publish content, CRM, lead generation and email all in once place. The benefit is that it's cost-effective for the number of features we get.
Recommendations to others considering the product:
Great tool for small-midsize companies that need a comprehensive system.


    Autumn A.

Easy and User Friendly

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
The easy navigation and option to edit in the module and directly on the page. The website design is also very nice for developing new webpages, landing pages, etc. It's an easy tool to use that everyone can be good at. The CRM system as a whole is just really great for data tracking and building campaigns to send out to customers. Linking social media accounts is also a very nice tool that makes everything easier as well.
What do you dislike about the product?
When moving images around, the format is easily messed up and I end up having to start over. The navigational menu changes sometimes and then it's difficult to find where I need to go. Also, when adding employees to certain accounts, most permissions need them to be a super admin to make small changes, it would be nice if those permissions could be customized or more spread out so that not everyone has to be a superadmin
What problems is the product solving and how is that benefiting you?
URL links, updating websites, and seeing engagement in real time. The major benefits are having everything in one spot, making gathering data and managing much simpler.
Recommendations to others considering the product:
It's in your best interest to connect everything in HubSpot and move your website over as well. It's a great CRM system that has everything you need to manage your business in one spot. The automation is very helpful as well, it makes life a lot easier when you have a lot of emails. It takes a while to get setup but it's well worth it.


    Venture Capital & Private Equity

HubSpot Landing Page Review

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Everything is customizable and user-friendly.
What do you dislike about the product?
I wish there were more spacing options. I also feel like I have too much space between paragraphs or not enough (regardless of the settings that I try). I also wish that it was more mobile-friendly and that you didn't have to manipulate the settings to make it look appropriate on mobile.
What problems is the product solving and how is that benefiting you?
Being able to promote our events is a huge benefit for us. Our website, blogs, news, events all go through HubSpot so it's all in one place and easier to manage.


    Anita A.

Blogging capabilities

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Viewing all the blog metrics in one place.
Segmenting blogs by topic and seeing metrics like time on page, views, etc.
What do you dislike about the product?
I wish I could integrate HubSpot's blogging capabilities with a keyword tool, like MOZ or SEMRush.
What problems is the product solving and how is that benefiting you?
Analyzing blog metrics and identifying trends helps us see what topics the audience likes and what's converting. We also use the metrics to historically update blogs.


    Douglas S.

Hubspot allows us to attract more customers and increase sales using automated marketing.

  • February 20, 2020
  • Review provided by G2

What do you like best about the product?
Thanks to the implementation of this excellent automated marketing platform, we have achieved great results and multiple benefits, one of which is the creation of faster and more efficient workflows, as HubSpot allows us to automate tasks that can be tedious and repetitive. This great tool has given us the possibility to have a better web presence, attracting many more visitors, promoting our brand and products, reaching a wider audience with the publication of content optimized for search engines and the creation of much more effective and appealing content.
What do you dislike about the product?
Nothing, HubSpot is an automated marketing tool, very easy to use, configure, and implement, highly effective for creating much more effective marketing campaigns through the publication of content and creation of content optimized for search engines. More effective and engaging, this great tool also has several tools and functions with which we can analyze and evaluate the impact that our marketing strategy and overall sales performance are having.
What problems is the product solving and how is that benefiting you?
Hubspot is an automated marketing tool, very easy to use, configure, and implement. This great application has a modern user interface, easy to navigate and highly intuitive. Hubspot gives us the possibility to attract many more visitors, offer to get to know our brand and products through the publication of content optimized for search engines, it also provides several tools and functionalities with which we can create much more effective and attractive marketing content.
Recommendations to others considering the product:
My experience working with this platform was very pleasant. With HubSpot, we have the possibility to attract many more visitors by promoting our brand and products through the publication of content optimized for search engines and the creation of much more effective and attractive content and resources, directing it to the indicated audience to thus expand the range of potential customers.