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    Craig D.

Game changing so create replaces consultants

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
I could stop relying on "know it all" consultants and use Hibspot to take control of my small biz.
What do you dislike about the product?
The price is hard to justify for a three person shop but the company has been flexible when needed.
What problems is the product solving and how is that benefiting you?
My website problems are gone. It works on a mobile and is blazing fast. No more IT crisis waiting for "some IT guy" to help me.

Instead of hiring marketing help, I use HS training to teach myself. I'm able to work with Customer Success to evaluate my efforts.

This year after 5 yr on platform, I doubled my sales. It's the first growth in 15 years.
Recommendations to others considering the product:
It's the only tool I've used that solves all my problems. Once I added up cost for mailchimp, Sri food fads, security plugins, hosting costs, consultant costs, zapier to make 17 doodads talk to each other.... HubSpot was about same price minus the hassle.


    Julia V.

I always recommend Hubspot to small companies

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
Hubspot does everything a marketer needs. Social, email, websites, blogs... the list goes on. It's all interconnected so perfect for a small company.
What do you dislike about the product?
It's hard to connect offline information. For example, if I get leads at an event, it's hard to reflect the fact that they came from an event when I upload them.
What problems is the product solving and how is that benefiting you?
I'm doing all my marketing in one place and don't have to sign into loads of platforms to get my work done. The automation is pretty good so I can speed up my work.
Recommendations to others considering the product:
Use it instead of getting loads of other platforms. You'll save time and money in the long run


    Solange M.

I would be lost without HubSpot

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
It's SO easy to use. It makes marketing a lot easier, from strategy, blogging, and social media to CTAs and forms. The analytics are awesome. Customer service is also beyond helpful.
What do you dislike about the product?
There are only a few social media channels connected to the CRM. The price is high for smaller organizations.
What problems is the product solving and how is that benefiting you?
We recently redesigned and built our entire website on HubSpot, created marketing strategies using the analytics, and started executing campaigns. It's a must-have for small businesses with small teams.


    Nora E.

HubSpot Product Review

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
I love the interface and ease of use. Everything is intuitive within the system and if not, I know the support team is there on hand to assist. I have been very impressed by the culture and the people who work for HubSpot. Every person I have interacted with has been helpful, positive and a great resource.
What do you dislike about the product?
Honestly, there is nothing I dislike. This is my first time working in a CMS and I have had a great experience.
What problems is the product solving and how is that benefiting you?
-Ability to manage all marketing functions within one tool
-Ability to customize the system to meet our needs
-Ability to host and manage our website


    Financial Services

Robust platform that allows a small team to do big things

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
HubSpot has given our small team a wide range of capabilities and has allowed us to build a robust website that generates a significant amount of leaders. To have the ability to build out landing pages, forms, and automated workflows with relative ease has allowed us to be able to experiment and make changes on a dime while building out some complex processes that normally would be associated with larger marketing teams. The reporting capabilities are wide ranging and constantly evolving.
What do you dislike about the product?
There is really not much to dislike about HubSpot! Occasionally we run in to small issues where we would like to create really complex forms that aren't doable, or would like to customize a contact field in a way that is not possible, but otherwise we really don't have must that we can't do!
What problems is the product solving and how is that benefiting you?
HubSpot has helped us identify a potential breakdown in our sales process that once addressed should help us with our customer conversion rate. It's hard to think of a bigger benefit than that! It has also allowed us to get some good learnings on our personas and their behavior at not extra cost, which is great considering we don't have a research budget.
Recommendations to others considering the product:
HubSpot is a great company to work with, they offer top notch technical support, and a really impressive knowledge base and certification programs that really allow for deep understanding of all that the platform can do.


    Ana F.

Great tool, I'm still learning how to use this but it amazes me everytime!

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
The analytics and how you can track everything you do on Hubspot. It's my first time using this tool, and I've been learning step by step all the things you can do with it and it amazes me everytime. The way you can measure everything helps a lot to see if you're going in the right direction. Also it's great how you can build beautiful emails very easy with templates very easy to use.
What do you dislike about the product?
One thing I disliked about hubspot is that I saw websites kind of limiting for someone who knows very little about code, and it's easy to get lost. But now we have a front-end partner who helps us with everything and shows us that really you can do anything. As I said earlier, I'm still learning how to use everything in this platform, so there isn't really something I dislike right now, haha.
What problems is the product solving and how is that benefiting you?
Building websites, I used to think only a developer could do it but with hubspot is really easy. Also quickly changing it when you spot a problem with the conversion and how leads are seeing your page. We are a start-up and still building our marketing team, so everytime we find new ways to improve and solve things thanks to hubspot
Recommendations to others considering the product:
It is really useful, you can do anything and track everything.


    Bryce H.

Marketing automation made easy

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
The automation and customization aspects of workflows
What do you dislike about the product?
The formatting of content is somewhat elementary.
What problems is the product solving and how is that benefiting you?
Targeting our market through tailored messaging that is automatically sent through automation.


    Josh B.

Great Growth Platform for SMB & Enterprise Companies

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
The automation for Hubspot is awesome. Also, their pricing to help Small businesses grow is a really great feature/model that they have in place.
What do you dislike about the product?
If I would be critical of any of Hubspot's products, I would say their video platform is really the best. They launched it back in 2018 and, does the job, but we still utilize Wistia for all of our video hosting needs.
What problems is the product solving and how is that benefiting you?
The main problem it solves for us is our reporting and being able to streamline our pipeline. From leads generated that are MQL to just before closing a deal. This software enables us to nurture every part of the funnel for our Leads and Customers.
Recommendations to others considering the product:
It's a great tool for any company looking to nail down their sales and marketing funnel further. It takes some experience to understand all the tools available to you, but when you do and utilize them correctly, it can be a game-changer for any company.


    Brian H.

Using HubSpot is like having an extra few people on your marketing team.

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
Their marketing workflows (automation) really is a game changer.
It's really easy to create blogs and landing pages.
Social Media is easy to monitor and publish.
What do you dislike about the product?
I can't think of anything that I dislike
What problems is the product solving and how is that benefiting you?
Landing page creation.
Marketing Automation.
Blog creation
SEO


    Graham W.

Hubspot driving sales for Successfactory

  • December 12, 2019
  • Review provided by G2

What do you like best about the product?
I love the all in one marketing and sales capability. It's seamless using to link our inbound marketing strategy to our sales pipeline and then delivery. Once set up and website integrated it really easy to align landing pages, blogs, social media and email campaigns. The reporting is great too so you can see what is working and what isn't.
What do you dislike about the product?
It's a bit overwhelming at the start and we need an integration agency to help us initially but once the set up and training is done it becomes easier.
What problems is the product solving and how is that benefiting you?
The key for us is automation and making it easy for our team to build our brand, get our thought leadership out there and ultimately drive sales. We've had a 200% increase in website traffic and 100% increase in new contacts from inbound traffic. This has seen our revenue jump 27% LfL, so great results - and we have only just started!
Recommendations to others considering the product:
Go for it and use a specialist to get your strategy right first then use the system to make it happen.