Content Hub Enterprise
HubSpotReviews from AWS customer
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Excellent for Simplifying B2B Marketing
What do you like best about the product?
Hubspot brings all of the elements of content marketing into a single platform and makes it easy to manage complex tasks and schedules with automation. Landing pages, website CTAs, blogging, SEO, emailers, CRM and an entire ecosystem of content can be easily managed and monitored.
It took the creative work we have been doing for years and brought order and transparency to all of our processes.
It took the creative work we have been doing for years and brought order and transparency to all of our processes.
What do you dislike about the product?
There aren't really any downsides only that it takes time to use it all and understand its full capabilities. You can solve a lot of marketing challenges with it. You might need an expert agency to maximise its potential in your business. The training is a huge help and really brings a lot of its capabilities into focus.
What problems is the product solving and how is that benefiting you?
We have brought all of our marketing onto a single platform, simplifying our processes. We have also gained visibility into what is working and what isn't. It also enables us to track sales from the start of the process through to sales and after-sales care. We're seeing the benefit of formalised processes and
Recommendations to others considering the product:
If you're in B2B marketing, it is an excellent choice and far more intuitive than other options. The support and training is excellent.
A HubSpot newbie!
What do you like best about the product?
HubSpot helps me develop my work in a more organised way, since it allows me to personalise which modules I want to work with so it avoids a messy workspace.
What do you dislike about the product?
Hubl is not as easy to understand at first, and even if there are many modules, there could be even more -and creating them requires understanding of logic.
What problems is the product solving and how is that benefiting you?
I mostly use HubSpot for building websites and landing pages. I like having all the content in just one site but in different templates at the same time.
Recommendations to others considering the product:
Be patient! You'll eventually get the handle of it :)
Hubspot Makes Marketing and Content Management Easier
What do you like best about the product?
Hubspot is well known by most people in the marketing world. Not only do they provide great resources for learning and earning certificates, but they have many programs that allow our team to handle social media and content management more easily.
What do you dislike about the product?
There isn't anything I've found to dislike about Hubspot yet. Overall a great platform, but I am fairly new to it.
What problems is the product solving and how is that benefiting you?
Hubspot allows our team to align on marketing topics by all collaborating from learning from their courses. However, it is also a helpful platform for social media management and content management.
Recommendations to others considering the product:
Take the time to get to know the platform and all that it offers. Hubspot offers many different services to date.
Good User Experience
What do you like best about the product?
Good interface once you get familiar with it. Plenty of scheduling and posting options for social media accounts. Easy interface for making and sending newsletters. Tons and tons of options I've not had time to dig in to as well, so there won't be a lack of opportunity.
What do you dislike about the product?
Learning curve at first can be a bit much. Social media accounts need periodic reconnecting which is a pain.
What problems is the product solving and how is that benefiting you?
Managing all social media and blog posts for a small start-up.
All of my marketing needs in one place
What do you like best about the product?
I've been using HubSpot since 2015, and it makes my job as a marketer so much easier. Our website is on the COS so I make updates to it regularly without the need for a web developer. We publish blog posts every Monday through Friday so I can easily edit in the system and have them ready to go in the queue. I also publish all of our social media posts through the platform, which saves me time from having to publish/schedule in each channel. We also send automated emails/workflows for anyone who downloads a resource from our site.
What do you dislike about the product?
I wish HubSpot provided more one-on-one strategy help for their clients. I attend HubSpot's conference INBOUND every year to learn about the latest features, but it would be helpful to have someone to discuss strategy of implementing those features with.
What problems is the product solving and how is that benefiting you?
We solved the problem of not having a mobile-responsive site by moving to HubSpot's COS. I no longer need the services of a web developer to update my site. The biggest benefit of HubSpot to me is the time it saves me since all of my work is done in one place, the Marketing HUB.
Recommendations to others considering the product:
Consider whether you are outsourcing jobs to others (web developers, etc.) and see what a difference it could make if you could have control over everything you need to market your business in one platform.
Great software for small to medium sized businesses (B2C & B2B)
What do you like best about the product?
Centralization of data, assets & processes.
What do you dislike about the product?
Piece meal pricing, tiers are broken down to accommodate for things you want and might not need. This makes strategy conversations difficult and can ultimately limit the type of service you provide based on the package tier your client chooses.
What problems is the product solving and how is that benefiting you?
Lead generation, education through content & automating manual processes to streamline efficiency
Recommendations to others considering the product:
Hubspot has a deep knowledge base & community you can tap into.
User friendly
What do you like best about the product?
Hubspot is easy to use and has tools to help you succeed. With marketing classes through HubSpot Academy, they provide not only knowledge about marketing but knowledge on how to easily navigate through their software. I have learned a lot about marketing in general, in addition to how I can best use Hubspot to market to my audience, all through the use of Hubspot Academy. I use the social media posting feature the most often, and this has been so helpful to my company. I enjoy the "post like a human" feature which enables posts to appear as if they were posted naturally, rather than as if they were posted through a software comapny.
What do you dislike about the product?
I do not like the lengths I have to go to in order to learn how to use a new tool. I wish I could have an easy to use help guide at my fingertips. I do not enjoy the formatting or design-build of the web design portion of Hubspot either, specifically the blog posting. I have found it difficult to format blogs in the exact order or place photos in the format I would prefer.
What problems is the product solving and how is that benefiting you?
Right now, we are solving our email marketing campaigns and how they can be better targeted. We are also able to target an audience through our social media accounts. We can easily see which accounts are performing best and how to navigate them. We have also come to realize our different buyer personas, and realize we may need to market to different users in different ways.
Recommendations to others considering the product:
Stay open-minded and really learn more about the benefits and if they are helpful to your company. As I step into my role fairly new to the industry, having HubSpot by my side was so helpful!
Easy, Efficient Way To Post On Social Media and Create Email Content
What do you like best about the product?
Posting to all social media in an efficient way. It keeps me from going to each social media page to publish the same content. Also, I like that I can schedule what time the posts go out. The only social media outlet that allows you to do that (from what I have noticed) is Facebook.
What do you dislike about the product?
What I dislike the most is that I can't post a bunch of pictures for each social media site, particularly LinkedIn and Instagram where I can only post one. For all of the social media platforms, I can post multiple when I post directly on their page. I wish I could do that through Hubspot, although I am sure there is a coding reason behind that limitation.
What problems is the product solving and how is that benefiting you?
HubSpot has overall been a very helpful tool for me, particularly with Marketing and Social Media. It keeps me from wasting time going to different pages to re-post the same content over and over. It allows to put more time into what the content actually is, rather than stressing over publishing the content on time.
Recommendations to others considering the product:
If you want a product that allows you to post to social media and send out email blasts with ease, HubSpot will work great for you. However, if you are a photo-focused marketing person, HubSpot might not be the best choice for you. Make sure to check the marketing analytics if you are a marketing person as well.
A great tool for any inbound marketeer
What do you like best about the product?
Hubspot handles so much of the technical side of running a website. That makes it really easy to focus on the actual marketing without worrying too much that everything is set up correctly.
What do you dislike about the product?
It's a struggle to actually think of meaningful problems. Yes, there are small things you'd like to change but that's the same with any product
What problems is the product solving and how is that benefiting you?
It has saved me so much time I can't even imagine how long some simple tasks would take me on another platform
Great system, as long as you plan and standardize
What do you like best about the product?
Hubspot offers one integrated platform for the full customer lifecycle, with many features that work out of the box. Moving from traditional systems, this results in a quantum leap in automation of processes and driving insights from data. We use the full platform which means we have visibility of customers before they become a client, right through to the point where they ask our support team questions. Requires little expertise to make work very well.
What do you dislike about the product?
The standardization of features limits flexibility to adapt the system to your requirements, you need to be ready to accept how the system works an not expect to be able to change everything. Some features are not enterprise ready, mainly items relating to the service module- such as multi language support forms and knowledge base. This means you are limited still by some quirks in the system. The platform is expensive, especially if you have larger teams and lots of contacts. You need to actively manage costs for it not to spiral out of control.
What problems is the product solving and how is that benefiting you?
We had website stability issues, no central marketing platform and CRM system that was too complex to run. We managed to decrease the level of expertise needed to run our internal systems and have boosted overall productivity. On top of that we have a much better view of our customers, which helps us deliver better service.
Recommendations to others considering the product:
The platform is costly, but works great and requires little technical knowledge to implement. We saved on external expertise and put the money in a simple system. There are limitations to personalization of the system and some areas (Service mainly) are not fully developed yet.
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