Audiense is a great tool, but some improvements can be done.
What do you like best about the product?
Being able to undersrand where does the conversation sits in terms of who is part of and what are tha affinities they have.
What do you dislike about the product?
Maybe the thing that i most miss is the posibility of playing around with the audience search within the platform rather than going back to Meltwater and refine the search there. Also the posibility of editing the results whenever the results are not matching an analyst pov.
What problems is the product solving and how is that benefiting you?
Understanding the audiense behind a crisis issue for the client.