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    SOCi Platform

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    Sold by: SOCi Inc. 
    Deployed on AWS
    The Marketing Platform for Multi-Location Brands. We empower multi-location brands to scale marketing efforts across all digital channels in a way that's brand directed, locally perfected, and data connected. As one central place to scale marketing, SOCi is the only platform built for both enterprise and local teams

    Overview

    SOCIAL - SOCi's social media management solution enables multi-location businesses to manage and deploy localized content at scale while maintaining brand consistency at both the enterprise and local levels.

    LISTINGS - SOCi empowers you to manage your business listings at scale and effectively optimize your online presence and local search rankings. From syncing, updating, and managing your local listings to custom audits, and profile recommendations to the flexibility for local managers to make their own updates with corporate oversight, SOCi Listings covers every step of the process to propel your listings to the top of search results.

    LOCAL PAGES & LOCATOR- With SOCi Local Pages, limitless branded web pages can be deployed in less than two weeks. You can make real-time updates to local page and website data, in just a matter of minutes. With SOCi Local Pages, you can elevate your localized brand presence, increase conversions, and drive foot traffic.

    REVIEWS - With SOCi Reviews, you can aggregate all your reviews across your locations and from over 20 key networks in one centralized platform. With SOCi Genius Reviews you can take advantage of highly customizable, automated, and intelligent review responses using cutting edge A.I. technology, advanced on-brand training models, and leading localization.

    ADS - Leverage reporting and key insights at the account, group, and location levels to optimize future campaigns. Track and compare social advertising spend for regions and individual locations, and gain key insights to allow national and local marketing teams to optimize Facebook and Instagram ad campaigns. View metrics regarding spend, reach and engagement, demographics, and ad placement.

    CHATBOTS - SOCi SmartBot is the first of its kind. This Facebook, Google, and SMS Messaging chatbot delivers localized, proactive responses to commonly asked questions and can drive call-to-actions including calls, website clicks, appointment setting, purchases, and more!

    LISTENING - SOCi Listening enables both national and local marketers to take advantage of the power of online listening. Improve brand oversight and alleviate business risk by leveraging localized listening feeds to monitor customer conversation and mitigate potential crises the minute they surface.

    Highlights

    • All The Tools You Need to Drive: Higher Search Rankings, Better Social Engagement, Increased Review Ratings, More Leads, Meaningful Customer Interactions
    • One central place to scale marketing that's brand directed, locally perfected, and data connected.
    • Built for scale, SOCi empowers multi-location brands to drive local engagement and adoption while ensuring an on-brand experience, across all stages of the local consumer journey for every location served.

    Details

    Delivery method

    Deployed on AWS

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    SOCi Platform

     Info
    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Listings
    $30 a unit/location MRR min 100 locations
    $3,000.00

    Vendor refund policy

    Purchased subscriptions may not be canceled and all fees paid are non-refundable

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    Legal

    Vendor terms and conditions

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    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Support

    Vendor support

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Updated weekly
    By SOCi Inc.
    By Sprout Social
    By Khoros- Digital 1st Engagement Platform

    Accolades

     Info
    Top
    10
    In Natural Language Processing
    Top
    10
    In Content Management
    Top
    25
    In eCommerce, Contact Center

    Customer reviews

     Info
    Sentiment is AI generated from actual customer reviews
    Reviews
    Functionality
    Ease of use
    Customer service
    Cost effectiveness
    Positive reviews
    Mixed reviews
    Negative reviews

    Overview

     Info
    AI generated from product descriptions
    Social Media Management
    Enables multi-location businesses to manage and deploy localized content at scale while maintaining brand consistency
    Review Aggregation and AI Response
    Aggregates reviews from over 20 key networks and provides intelligent, automated review responses using advanced AI technology
    Business Listings Optimization
    Manages business listings at scale, synchronizes updates, and provides custom audits to improve local search rankings
    Local Web Page Deployment
    Allows rapid creation of branded web pages with real-time updates and localized content for multiple locations
    Advertising Insights
    Provides comprehensive reporting and analytics for social advertising campaigns across account, group, and location levels
    Social Media Listening
    AI-powered tool for capturing real-time audience insights from millions of unfiltered thoughts and opinions
    Cross-Platform Management
    Comprehensive functionality operating across major social media networks and digital platforms
    Analytics and Reporting
    Flexible analytics tools enabling customized report generation and performance measurement
    Engagement Automation
    AI and automation-powered tools for managing customer interactions and support across social channels
    Content Scheduling
    Intuitive planning and scheduling tools for crafting and distributing targeted social media content
    Omni-Channel Communication
    Supports over 30 digital communication channels including voice, chat, messaging, social media, email, SMS, and third-party platforms
    AI-Powered Engagement
    Leverages patented AI, governance, orchestration, and automation tools for digital customer interactions
    Community Management
    Provides advanced tools for designing, managing, and integrating brand-owned digital communities with enterprise ecosystems
    Contact Center Integration
    Offers unified desktop experience blending voice, synchronous chat, and asynchronous messaging with pre-built workflows
    Social Media Governance
    Includes robust compliance and reporting tools with single sign-on capabilities for comprehensive social media management

    Contract

     Info
    Standard contract
    No
    No

    Customer reviews

    Ratings and reviews

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    0 AWS reviews
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    2925 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Automotive

    SOCi is not a good social media tool at all

    Reviewed on Jul 02, 2025
    Review provided by G2
    What do you like best about the product?
    I do like that SOCi provides analytics and a way to edit posts.
    What do you dislike about the product?
    Pretty much everything else. Posts are not submitted in enough time to properly review and approve. I cannot download videos (only photos) for media. I have had a lot of difficulty in linking and posting to other channels besides Facebook. Any other social media management tool I have used (such as Buffer, Hootsuite, etc.) does a much better job.
    What problems is the product solving and how is that benefiting you?
    SOCi allows Ford to push content to all of its dealers so we can publish their posts on our channels.
    Real Estate

    CURISOUS

    Reviewed on Jul 01, 2025
    Review provided by G2
    What do you like best about the product?
    Useful and covenant, for pro-active posting. Request for you to improve on information to keep clients returning
    What do you dislike about the product?
    links being inactive after so many months. Categories to post.
    What problems is the product solving and how is that benefiting you?
    non at the moment
    Real Estate

    SOCi is Changing the Content Calendar Game

    Reviewed on Jul 01, 2025
    Review provided by G2
    What do you like best about the product?
    SOCi's content calendar has made it so easy for me to post across all the platforms for the 60+ social media accounts that I work with. Without them, I could never have made as much content available to so many different accounts. I use this program every single day without fail. It's so easy to use, to implement, and to integrate into your everyday use.
    Pat Scott is literally the best! Any issues that we have he answers so quickly, and efficiently. He's easy to get along with and makes the implementation of SOCi a must.
    What do you dislike about the product?
    The inability to link in stories is a downside.
    What problems is the product solving and how is that benefiting you?
    SOCi is solving the problem of having to post mass amounts of content at one time across more than 50 social media accounts. I could never do it without their platform.
    Cece P.

    Director of Social Media

    Reviewed on Jun 30, 2025
    Review provided by G2
    What do you like best about the product?
    It has allowed our agency to manage multi-location social media and listings at large scale for our clients, in a way that few platforms have to offer. We and our clients use it every day. The SOCi team is also extremely receptive to feature enhancements, quick to resolve issues, and truly feel like partners in iterating and building the best solution for clients.
    What do you dislike about the product?
    I don't "dislike" anything about SOCi. I would love to see more upkeep in competition with other scheduling tools (Hootsuite, Sprout) in the social media arena. Some of our clients prefer those in terms of ease of use or social listening, so we actively have to train/implement processes and try to get them to stay in SOCi for all of the social channels we can. However, I am aware the listings management is a larger piece of SOCi's business most likely, and may take priority over social scheduling capabilities.
    What problems is the product solving and how is that benefiting you?
    As an agency, our clients are multi-location organizations. They need moderation/brand safety, and consistency across national and local channels at scale, while still giving their location/market leads enough room to customize for their unique audience. SOCi allows us to customize that balance for each client and mitigate the concerns they have around moderation.
    Kristen W.

    One Dashboard for all Review monitoring

    Reviewed on Jun 30, 2025
    Review provided by G2
    What do you like best about the product?
    The listing feature is a lifesaver! Being able to do a healthcheck of my listings and have one click approvals on the dashboard to keep my GMB pages fresh is great! Also, being able to monitor reputation health has been great
    What do you dislike about the product?
    The genius feature is not as "hands off" with the AI as I was expecting. It's a good tool but the multilayer approval process when I was inputting information as an admin is tedious. Also, Genius social is a bit complicated. The set up is kind of long but the output for most of the products is worth it
    What problems is the product solving and how is that benefiting you?
    To have a quick analyses on my portfolio then I'm able to drill into potential problem areas is great.
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