Omni Analytics

What do you like best about the product?

The integrations with the modern data stack are seamless, making it easy to connect everything I need. The support team at Omni is consistently helpful whenever I reach out. Additionally, I have found Omni SQL to be extremely powerful in handling my data tasks.

What do you dislike about the product?

Occasionally, more complex dashboards would crash. However, I don't think the issue lies entirely with omni; it might also be related to the data models.

What problems is the product solving and how is that benefiting you?

We used omni to visualize our social media marketing data like Google , meta ads. As a company that spends more 10,000 usd on ads per day, omni analytics has helped us understand the effectiveness of each ads, ad deterioration and helped us figure out where we should be spending more money on or less money on.

What do you like best about the product?

Have used almost every major BI tool in various forms in the last decade, Omni simply gets it right. The product is very user friendly and the time to insight is in minutes, if not seconds. A lot of my team also loves the AI chat which has been fairly accurate across many domain speciic questions.

What do you dislike about the product?

There is a small learning curve to get accustomed to the concept of topics, but IMO, its worth the price.

What problems is the product solving and how is that benefiting you?

Self-serve analytics for business users and letting the central data team do less of ticket taking.

What do you like best about the product?

I like Omni Analytics because it provides direct access to data, eliminating the need for Excel sheets and individual solutions. The wide variety of visualizations and the intuitive workbook-to-dashboard relationship make graph and dashboard creation easy. It's beneficial to add new fields seamlessly when you have a strong data team.

What do you dislike about the product?

I think that it's not intuitive how to set up topics. I think topics are the hardest part of topic curation. It is the most challenging thing. I think the other thing I would change is that there could be more attention given to the schedules and deliveries feature, like being able to notify when things change in the dashboard. I think that could use a lot of improvement, as it's just very basic right now. I would love to see more enhancements on that front.

What problems is the product solving and how is that benefiting you?

I use Omni Analytics to provide direct data access, reducing reliance on Excel and ensuring uniform data availability and intuitive visualization tools for easy dashboard creation.

What do you like best about the product?

I love the AI building features of Omni Analytics and the simplicity of the drag-and-drop interface, which enhances responsiveness. The dashboards are equipped with more tools than just querying data, allowing text or markdown format integration and AI queries. I appreciate the customizability and advanced functionality that makes the product feel polished and professional. The Slack support has been beneficial, and the collaboration with a third-party training team was very helpful. The ability to white-label the dashboard aids in branding. The smooth setup process and the innovative AI dashboard creation greatly contribute to efficiency.

What do you dislike about the product?

The pricing structure is a significant concern for me. The current model, which charges $15 per user per month, is quite expensive given I have thousands of users. Many of these users are end users who simply need access to the application occasionally, and the cost per user does not align with the revenue generated per user. I would also prefer having an in-house customer success team to support us with setup and onboarding processes. Currently, this service is contracted out, which might not provide the same level of personalized and consistent service that an internal team could offer.

What problems is the product solving and how is that benefiting you?

I use Omni Analytics to visualize data in a customizable way, saving engineers' time on dashboard setup, enhancing our professional look, and offering responsive, AI-powered features loved by users. We simply couldn't maintain this ourselves.

What do you like best about the product?

Omni has greatly enhanced Dayton Freight Lines self-serve analytics and reporting for internal users. Training time has decreased, and adoption of the tool into daily workflows has increased noticeably. Whenever support is needed, the Omni team responds quickly with helpful guidance and best practice recommendations. From a development standpoint, the modeling layer has helped our BI team improve data governance, standardizing a single source of truth across all reporting metrics.

What do you dislike about the product?

There aren’t many drawbacks to working in Omni, but a few areas could be improved from a development standpoint. The modeling layer within the IDE would benefit from more robust IntelliSense suggestions—though this has improved compared to earlier versions. Additionally, stronger organizational and hierarchical features within workbooks would make a meaningful difference. For example, allowing fields to be nested beyond a single level in the field picker would enable structuring by business process objects, making it much easier for users to locate the fields they need.

What problems is the product solving and how is that benefiting you?

Omni has greatly enhanced Dayton Freight Lines self-serve analytics and reporting for internal users. Training time has decreased, and adoption of the tool into daily workflows has increased noticeably. Omni's modeling layer has allowed our development team to create a standardized source of truth for all reporting metrics across our entire userbase. The point-and-click nature of the field picker in workbooks is simple and straightforward for users to grasp, however also offers plenty of enhance capability for more advanced users with complex use-cases.