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    Auto Trends & Consumer Behavior Data by ShareThis

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    Deployed on AWS
    ShareThis collects consented pseudonymous digital behavioral data captured in real-time through our content engagement tools on over 600M global web pages. It provides rich insights into consumer’s daily interactions and interests through their online behavior - searches, clicks, shares, and pages visited.

    Overview

    The ShareThis Auto Trends & Behavior Data is a curated dataset focused on the automotive sector. We ingest and analyze data from manufacturers, dealerships, and parts & accessories websites to help clients map the latest trends and better understand how consumers engage with different auto brands and products online.

    Get insights into how new vs. used and pre-owned markets are performing. Analyze shifts and trends on shares of engagement by brand. Capture external data signals that might indicate growth or decline in the sector, such as licensing & registration, fuels & lubricants, parts & accessories. Assess car buyers’ latest preferences and interests in specific regions.

    Use-Cases Auto clients use ShareThis Data, often in combination with first-party data and other external data sources, to improve business performance and accelerate growth across various use-cases:

    Targeting & Activation Define the right target audience for new or existing products and services, and build segments more likely to engage and convert Test and automate marketing messages based on how consumers interact with various topics online Get insights into new and unexplored segments, channels, and cross-interests that present a potential business opportunity Advance your personalization strategy with additional behavioral data

    Customer Acquisition Design curated shopping experiences, across channels and over time Optimize the sales funnel, develop new interest profiles, monitor consumers’ attitudes and sentiment trends towards known brands Increase sales from online behavior through exclusive special offers, products recommendations, and re-engage existing customers Trigger more strategic efforts to nurture potential customers' relationships across the proper channels

    Insights & Analytics Uncover patterns and trends within an industry, product, and among competitors Enhance customer profiling and access valuable information beyond what's captured through traditional customer relationship channels Optimize demand and supply through historical and ongoing data in various areas of the business Get insights into what consumers are searching and engaging online to expand research and development

    Interested? Subscribe to download a 1-day data sample for free, or contact ShareThis at awssupport@sharethis.com  for more information.

    Details

    Delivery method

    Deployed on AWS
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    Pricing

    Auto Trends & Consumer Behavior Data by ShareThis

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    This product is available free of charge. Free subscriptions have no end date and may be canceled any time.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    Vendor refund policy

    Refunds are not offered for this product.

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    Vendor terms and conditions

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    Usage information

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    Delivery details

    AWS Data Exchange (ADX)

    AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.

    Additional details

    Data sets (2)

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    You will receive access to the following data sets.

    Data set name
    Type
    Historical revisions
    Future revisions
    Sensitive information
    Data dictionaries
    Data samples
    Sample Data
    All historical revisions
    All future revisions
    Not included
    Not included
    Auto_One Day Sample
    All historical revisions
    All future revisions
    Not included
    Not included

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