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    Contentful Composable Content Platform

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    Deployed on AWS
    More than a headless CMS, Contentful is the API-first composable content platform to create, manage and publish content on any digital channel.
    4.3

    Overview

    Please contact awsmarketplace@contentful.com  to request a private offer.

    Contentful is a content platform that lets you create, manage and distribute content to any platform. Unlike a CMS, we give you total freedom to create your own content model so you can decide which content you want to manage. We provide RESTful and GraphQL APIs so you can deliver your content across multiple channels such as websites, mobile apps (iOS, Android), or any other platform you can imagine. With an uncluttered user interface, Contentful is an efficient tool for creating and managing your content online, alone, or in a team. This product also integrates with business applications like Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce.

    Highlights

    • Orchestrate workflows across your entire content graph with internal and 3rd party data to launch new digital experiences faster.
    • The Contentful platform supports 70 billion API calls per month and thousands of purpose-built apps and integrations.
    • Trust your infrastructure to support your security and data residency requirements.

    Details

    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
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    Pricing

    Contentful Composable Content Platform

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    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (24)

     Info
    Dimension
    Description
    Cost/12 months
    Overage cost
    Subscription Offering
    See attached Service Order for Details
    $200,000.00
    -
    Large
    75 Content types, 200k Records, 6 Environments
    $0.00
    -
    Extra Large
    150 Content Types, 1000k Records, 11 Environments
    $0.00
    -
    2XL
    300 Content Types, 2 Million Records, 26 Environments
    $0.00
    -
    3XL
    600 Content Types, 4 Million Records, 61 Environments
    $0.00
    -
    Max
    Unlimited Usage, up to current Technical Limits
    $0.00
    -
    Premium Plus Platform
    Plan
    $0.00
    -
    MRDI
    Multi-region delivery infrastructure
    $0.00
    -
    Uptime - Gold
    Service availability
    $0.00
    -
    Uptime - Platinum
    Service availability
    $0.00
    -

    Additional usage costs (2)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Description
    Cost/unit
    Bandwidth overages
    Bandwidth overages GB/month
    $0.065
    useroverage
    User overage above contract entitlement/month
    $15.00

    Vendor refund policy

    All fees are non-cancellable and non-refundable except as required by law.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Accolades

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    Customer reviews

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    Sentiment is AI generated from actual customer reviews on AWS and G2
    Reviews
    Functionality
    Ease of use
    Customer service
    Cost effectiveness
    Positive reviews
    Mixed reviews
    Negative reviews

    Overview

     Info
    AI generated from product descriptions
    API Architecture
    RESTful and GraphQL APIs for delivering content across multiple channels including websites, mobile apps (iOS, Android), and other platforms
    Content Modeling
    API-first approach enabling custom content model creation with total freedom to define which content to manage
    Workflow Orchestration
    Ability to orchestrate workflows across content graph with internal and third-party data integration
    API Scalability
    Support for 70 billion API calls per month with infrastructure designed for high-volume content distribution
    Enterprise Integrations
    Integration capabilities with business applications including Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce
    Modular Content Architecture
    Supports modular, composable components with visual editor enabling content customization and repurposing across multiple digital channels.
    Multi-Protocol API Support
    Provides Management API, Content Delivery API, and GraphQL API for content distribution across websites, mobile applications, and emerging platforms.
    Security Compliance
    ISO 27001 certified and GDPR compliant with data security measures for content and user data protection.
    Content Lifecycle Management
    Supports complete content lifecycle including creation, management, and delivery with streamlined workflows.
    Global Scalability
    Designed for global scalability enabling teams to deliver digital experiences at scale across multiple markets and channels.
    API-First Architecture
    Structured, modular content management with API-first foundation enabling extensible workflows and integrations across enterprise-scale experiences.
    Brand-Aware Generative AI
    Integrated generative AI capabilities with support for Amazon Bedrock LLMs and agentic framework for orchestrating content, data, and decisions across the digital stack.
    Real-Time Data Activation and Personalization
    Real-time first-party data activation with unified content, commerce, and audience data to build dynamic customer profiles that adapt instantly to context.
    Global Content Delivery Network
    Global CDN with 130+ points of presence ensuring secure and scalable content distribution across multiple regions and channels.
    Enterprise Security and Compliance
    SOC 2 Type II and ISO 27001 compliance certifications with governance controls and security measures for enterprise-grade reliability.

    Contract

     Info
    Standard contract
    No
    No
    No

    Customer reviews

    Ratings and reviews

     Info
    4.3
    332 ratings
    5 star
    4 star
    3 star
    2 star
    1 star
    56%
    36%
    7%
    0%
    1%
    9 AWS reviews
    |
    323 external reviews
    External reviews are from G2  and PeerSpot .
    Lukasz Sobiech

    Content modeling has empowered my personal blog and brings my articles and images together

    Reviewed on Mar 22, 2026
    Review provided by PeerSpot

    What is our primary use case?

    My main use case for Contentful  is that I built my personal brand called immediatetiger.com and I needed a section called blog where I could post articles from time to time about anything that I found interesting and related to my work. I needed something where I could log in and manage my articles with a basic API that would expose my data and I could read them through a microservice.

    Because I use the Next.js framework, I found Contentful  very easy to integrate and basically expose that to the front end so I can see articles and manage them through Contentful's content management system.

    I use Contentful solo. I worked at one company and integrated Contentful as well, but for my personal brand, it is literally just a solo solution to manage my personal blog. That's why I also have a free account, because I set up my account a long time ago, but I didn't have a real solution that I could utilize Contentful for. I can see that right now it works for me long-term, so it's a great choice.

    I have only four articles so far because it's been since January 2025, so it's just basically this year and we're currently in March, so it hasn't been a long time. What I found very interesting is that I can upload images. Because I can upload images and publish them through Contentful, that simplifies a lot of things because usually I use Google Cloud  storage. When you write articles, it's better to keep images and articles in one place in Contentful because it's just so easy to think about. For now, because I'm very slow with doing my articles, it's a really great choice. I know that Contentful also does GraphQL, which is great as well.

    What is most valuable?

    Contentful offers several valuable features. The most valuable feature is Content, where I can create new articles. I also found the Media section interesting, where I can upload my images. When I look at the content, I found it interesting how I can model content. When I click on my article, I have ID, title, description, and images fields. This feature where I can add fields of a specific type is really great when you look at a project in the initial stage, because you never know how long-term you will expand or what will happen with the project.

    Apart from these features, I found that it's easy to integrate, and the documentation is easy as well. I could easily create the API key and everything else. When you look at the API keys feature, I think it's very stable. I never had any problem. Webhooks also exist, but I don't use them right now. Maybe I will use them at some point. Because I publish my articles very slowly and not many, I use mainly these features for now.

    Contentful has positively impacted my work because I have people browsing Google and because I use SEO as well, and my articles are indexed and written by me. People come and read them. The most valuable part is that some people find them attractive and actually read about topics like the difference between chatbots or agents, what is a chatbot, what is fine-tuning, or remote work. These are actually my articles, which are quite important looking at the market right now. Some people come and view and read them.

    What needs improvement?

    To be honest, I don't work so deeply with Contentful to see anything that I would change. Based on what I do, everything is really done in the sense that I don't need any changes. Maybe in the future something will change, but at this specific moment, I think I got everything I need from Contentful.

    The only thing I would mention is basically fields and types. That's what I found quite difficult at the beginning to understand how all that works. So there is some space to improve. Apart from that, I didn't have really any big requirements in terms of any changes. I would need to look very deeply once again at what I did because I did that some time ago. For now, I don't need any updates from Contentful. At least, I don't see it at this specific moment. The job I really do by using Contentful is really little. I don't post every week or every single day to basically expect something more in terms of quality.

    I just noticed that there's a new AI Automation tab. I have not seen that before. At this specific moment, I think everything works in a really great way. It's very stable. That's the most important when you post content. The last thing you want to see is that the service disappears or your content is somehow changed. For me, it's been very stable. Even though I have just four articles, they're very important for me, and my personal brand is very important for me as well. I just try to make sure that I stick to basically stable solutions. For one year and six months, I never had any problems with Contentful. Even when I was updating the module, I never had any problems.

    For how long have I used the solution?

    I have used Contentful for about one year and six months, starting when I began building my personal brand and one of my sections is a blog, where I needed to manage my blog articles somehow.

    What do I think about the stability of the solution?

    At this specific moment, I think everything works in a really great way. It's very stable. That's the most important when you post content. The last thing you want to see is that the service disappears or your content is somehow changed. For me, it's been very stable. Even though I have just four articles, they're very important for me, and my personal brand is very important for me as well. I just try to make sure that I stick to basically stable solutions. For one year and six months, I never had any problems with Contentful. Even when I was updating the module, I never had any problems.

    In terms of Contentful, I would rate it 10/10 based on my usage and driven by the stability of the service. When I was building my personal brand for the last one year and six months, I never saw the service go down or break my articles in any way. So there was no downtime. At least I have not noticed that. This is the reason why I rate it 10/10 because when you publish your content and you have articles, even though you have just four of them, the company Contentful may not understand the value of my ideas and why I do it. However, it is very important that there are no downtimes periodically since I bought my domain and I build a lot of other things on that domain as well. My service is quite big. When I choose companies, I look at how stable they are, what's the downtime, and if I had any problems during the time I was working with that actual integration or something. There are companies where things fail and so on. To be honest with Contentful, since I signed up and used this service twice, I didn't have any problems in terms of downtime.

    What do I think about the scalability of the solution?

    Contentful scalability in my experience is great.

    How are customer service and support?

    There were challenges because when I was creating a solution, I didn't know Contentful very well. I found a lot of problems with types and matching in TypeScript types with the fields I was using and with the API and the full module. The biggest problem I found was to actually set up correctly and match types so I could build the project and deploy that correctly. This was causing me at the beginning a lot of problems when I was trying to pull data and display my articles. Also quite challenging was displaying the image. It took me a while before I actually did that. However, I managed to display everything the way I want it.

    Which solution did I use previously and why did I switch?

    I was using Drupal  and Joomla  a long time ago. I was also using WordPress. However, all these systems are not headless. I was using those content management systems for a while for different reasons. For my personal brand, I was looking for a solution where I could create different types of fields and I could connect to the API and get the actual values of these fields.

    How was the initial setup?

    I found a lot of problems with types and matching in TypeScript types with the fields I was using and with the API and the full module. The biggest problem I found was to actually set up correctly and match types so I could build the project and deploy that correctly. This was causing me at the beginning a lot of problems when I was trying to pull data and display my articles. Also quite challenging was displaying the image. It took me a while before I actually did that. However, I managed to display everything the way I want it.

    What about the implementation team?

    I use Contentful solo. I worked at one company and integrated Contentful as well, but for my personal brand, it is literally just a solo solution to manage my personal blog.

    What was our ROI?

    For one year and six months, I never had any problems with Contentful. Even when I was updating the module, I never had any problems.

    Contentful has positively impacted my work because I have people browsing Google and because I use SEO as well, and my articles are indexed and written by me. People come and read them. The most valuable part is that some people find them attractive and actually read about what the difference is between chatbots or agents, what is a chatbot, what is fine-tuning, or remote work. These are actually my articles, which are quite important looking at the market right now. Some people come and view and read them.

    What's my experience with pricing, setup cost, and licensing?

    I'm on a free plan just because I don't post a lot and the basic setup is free. So at the moment, I'm on a free plan.

    Which other solutions did I evaluate?

    I was looking at Netlify or something, and looking at WordPress.

    What other advice do I have?

    I do use Google Analytics. I track my views and I can see how popular my articles are. It's not a lot of views, but people systematically come and read something, which is good.

    I didn't check support, but when I was doing that I found out that it's easy to generate the API key and easy to look at the documentation and easy to integrate Contentful with Python as a module. Contentful's module in Python is easy to set up, plus the ability to create the API key easily. Looking at Contentful itself, adding articles is really easy. You upload the image first, then you create the content, you publish, and that's it. It works. Because of that, I think it's good as well. The UI is very normal. I could suggest to Contentful that maybe there are some ideas in terms of content. Now we have AI and a lot of great designs you can create with basically AI. Maybe that's where Contentful could look at, how to innovate or reinvent that part. Even though it looks good, maybe there is space to innovate something.

    Make  sure your API key is safe. That's what I would suggest. Focus on your content and try to divide your content into different sections and think about what type of section that is and what type of format that should be. That's how I would advise people to look at Contentful. Think about what you want to do, what you want to build, divide this into smaller pieces and think about what type of field that is, and then try to match this with Contentful fields.

    There is an AI and automations tab. I didn't look at this section, but I don't see any chatbot available on the app when I sign in. Agents are very important right now because, for example, if you had a section when I look at content, I may have a question about anything. I could ask anything about my article and there's no chatbot that I could talk to when I log in myself. Probably something very important right now is that if you build an article and you are very new to Contentful, it's very hard to understand everything at once. Even though it may look very simple, it's actually not when you build and integrate the module in Python, for example, and then you need to expose that to the front end and so on and so on. You need to use Postman, make requests, and try to understand how it all works. It's actually a lot of things. A chatbot would help your clients for sure because they will have questions. For example, how to connect Contentful through GraphQL and how to connect Contentful through REST. Even though documentation is there, I think questioning an agent is actually much better for me.

    I rate this product 10 out of 10.

    Shivam Sharma

    Structured content has accelerated multi-channel updates but still needs simpler modeling

    Reviewed on Mar 21, 2026
    Review from a verified AWS customer

    What is our primary use case?

    My main use case for Contentful  is managing dynamic content separately from the front end so apps and websites remain flexible, fast, and easy to scale.

    I use Contentful  to manage products and marketing content for a shopping website. What I stored in Contentful was product titles, descriptions, images, and category-wise shoes. I also use promotional banners in homepage sections, hero banners, and featured products. On the front end, I use a UI front end such as React and Next.js, fetching data using the Contentful API, primarily REST or GraphQL.

    How has it helped my organization?

    Contentful has positively impacted my organization by facilitating faster campaigns for marketing content, reducing the dev workload, and shortening the time to market, with no hard-coding of content, a clean API-based architecture, and reusable components. Developers can focus on the future instead of content changes, resulting in a faster development cycle and less repetitive work. There is better scalability and structure, as the content models keep everything organized.

    The positive outcomes and metrics from using Contentful include a massive reduction in content update time. Before, changing a banner tag required a dev ticket and a deployment, taking one to two days. Now, after implementing Contentful, the content team updates directly, taking only five to ten minutes, which is an 80% time reduction. There are fewer deployments; previously, there were frequent small deployments just for content, but now content updates happen without deployment, reducing content-related deployments by 50% to 70%. Developer productivity has improved as they no longer handle minor text and image changes or repetitive updates, saving 20% to 30% of their dev time for core work, leading to 30% to 40% faster feature development with reusable components, models, and an API-driven structure.

    What is most valuable?

    The best features Contentful offers include separating content from the front-end UI. I can fetch data via an API such as GraphQL, which works with any front-end tool such as React, Next.js, mobile apps, and even smartwatches. Instead of pages, I create content models such as products, blog posts, and banners, breaking content into reusable pieces such as title, image, and description.

    Using APIs such as GraphQL has helped my workflow by allowing me to get only the required fields instead of too much unnecessary data, which means a smaller payload and faster front-end performance. It makes handling the nesting of referenced content easier, as in Contentful everything is connected, such as product categories, homepages, and featured products. With REST, there are multiple API calls and manual mapping, but with GraphQL, one query gets everything needed properly, leading to better performance and cleaner code for the GraphQL API.

    In addition to the previously mentioned features, I find webhooks very practical. Contentful can trigger events when content changes, allowing me to rebuild a site, clear the cache, or trigger deployments. For example, when content is published, a webhook triggers a Next.js rebuild. Localization is also significant for real products since I can manage multiple languages inside some content models, with fields such as the title available in English, French, and Hindi, saving considerable effort versus having separate systems. The Preview API is very important and underrated because it lets me use draft content before publishing, which is essential for content authors.

    What needs improvement?

    One area where I believe Contentful can be improved is better handling of complex content relationships, as when content is deeply nested with references inside references, the queries can get messy and hard to manage on the front end. A more intuitive way to visualize and manage relationships, with built-in tools to simplify nested data handling, would be beneficial. Another improvement could be performance with large data sets, as with many entries, API responses can slow down and pagination can become tricky; better query optimizations and smarter caching tools built-in could help. Lastly, content modeling can get complex since designing models requires experience, and it is easy to over-complicate; better templates and guided modeling with suggestions based on use cases, such as e-commerce or blog, could improve usability.

    For how long have I used the solution?

    I have worked for the past four years in my current field.

    What do I think about the stability of the solution?

    Contentful is stable.

    What do I think about the scalability of the solution?

    Contentful's scalability supports both small apps and large enterprise systems, with a global CDN  aiding in scalability.

    What other advice do I have?

    My advice to others looking into using Contentful is to get content modeling right from day one, not to rush into creating a content type, and to think about reuse and relationships. A bad model leads to a messy API and a painful front-end later. Use it for the right use case; Contentful shines when you need dynamic content across multiple platforms such as web and mobile, and when non-dev teams also need to manage content. For very simple websites or small static projects, it might be overkill. Plan your API strategy, preferring GraphQL for flexibility to avoid over-fetching, and structure queries clearly to maximize performance. Always handle edge cases from the start since real-world content is messy. Work closely with content and marketing teams to explain the content structure clearly, add validations, and set required field limits to ensure the CMS is usable and prevents breaking the UI.

    Contentful is not just a CMS; it is a content infrastructure tool that works well when you treat content as structured data and design it as a system, not just pages. It is really powerful for medium to large-scale apps, teams with developers and content marketing people, and multi-platform needs such as web plus mobile. That is the real value of Contentful. You need to be careful with small-scale projects, as poor content modeling can get messy and requires upfront thinking. Personally, I have learned that the biggest takeaway is that Contentful's success depends less on the tool itself and more on how well you design your content model and workflows.

    I would rate this product a 7 out of 10.

    Which deployment model are you using for this solution?

    Public Cloud

    If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

    Pavan Shinde

    Headless workflows have streamlined blog creation and now manage multiple hospital blogs

    Reviewed on Mar 20, 2026
    Review provided by PeerSpot

    What is our primary use case?

    My main use case for Contentful  is as a headless CMS.

    For a New York-based hospital, I developed a blog from scratch using Contentful  and Next.js as a headless setup.

    Other ways I use Contentful include managing content across different environments that I created and playing around with the preview feature of Contentful for local development.

    What is most valuable?

    In my experience, the best features Contentful offers include the way it provides a layer so that the front end can call APIs and GraphQL API endpoints to get the specific content. Additionally, the ability to switch between environments and work on draft content, not just on the Contentful site but also on the code part, is very useful.

    To access content from Contentful efficiently, there is some kind of mechanism required, and Contentful provides GraphQL endpoints by adding a third-party plugin into Contentful and using that to access the data on the local machine and integrate it into the view. When switching between environments, having a production and non-production environment helps us do a quick round of testing before we publish content to production servers, which are mostly user-focused, while non-production servers are just for internal application development.

    The draft content and preview feature in Contentful have been helpful in overall development because sometimes content creators can store content in a draft stage. Once in draft mode, it can be accessed locally if preview mode is on, which has been very beneficial for development purposes.

    Contentful has positively impacted my organization by enabling us to manage multiple blogs seamlessly without any issues, and overall feedback has been positive. It easily integrates with the latest tech stack and creates a headless CMS experience, making my overall experience with Contentful really good.

    Contentful provides a feature to create spaces, and with multiple spaces, it is possible to create multiple blogs, meaning we just need a front-end setup to point to a particular space to get a blog up and running. The setup time required is minimal, and content updates are seamless, allowing anyone to update content on the go. Even if not manually saved, Contentful auto-saves it and moves it to draft mode.

    What needs improvement?

    From a user experience perspective, I believe there can be enhancements in terms of accessibility, and the content publication process can be improved. While it is currently easy, enhancing workflows would help not just content creators but also developers. Creating some kind of SDK to reduce the onboarding time for developers by fifty percent or so would be ideal, allowing developers to simply input the space ID and URLs to start collecting data.

    Documentation can certainly add additional benefits to Contentful, as the person managing content can change frequently, and a feature that documents processes would help ensure continuity. Additionally, it would be great to have Contentful incorporate some AI capabilities and possibly some sort of MCP server.

    For how long have I used the solution?

    I have used the solution for about one year.

    What do I think about the stability of the solution?

    In my experience, Contentful has been very stable, and I have not encountered any issues.

    What do I think about the scalability of the solution?

    Contentful has great scalability, as I was able to create different types of content and multiple blogs on a single account.

    How are customer service and support?

    I have found customer support for Contentful to be really good and helpful overall.

    Which solution did I use previously and why did I switch?

    I have not used many solutions before; I just used WordPress prior to Contentful, but it is quite different from what Contentful offers.

    How was the initial setup?

    Contentful has saved a lot of time in creating a blog from scratch, as I had one existing blog already running on Contentful headless CMS, and creating a new blog was very easy and time-saving, thus saving a lot of effort as well.

    What's my experience with pricing, setup cost, and licensing?

    I have had an overall good experience with pricing, setup cost, and licensing.

    Which other solutions did I evaluate?

    Before choosing Contentful, I did not evaluate other options; it was just recommended to me by a colleague, and that is why I started using it.

    What other advice do I have?

    My advice to others looking into using Contentful is that it is really good if you are into headless CMS and using the latest tech stack such as React or Next.js, as it provides the right tools to set up your blog and work seamlessly with your content.

    Overall, based on my experience, I find Contentful to be a really good tool for managing content, specifically when working with headless CMS on the latest tech stack such as React and Next.js, and I would definitely recommend it to my colleagues and peers. I have rated this review with a nine out of ten.

    Matthias Baumann

    Content modeling has supported complex websites but has highlighted costly gaps in publishing workflow

    Reviewed on Mar 20, 2026
    Review from a verified AWS customer

    What is our primary use case?

    My main use case for Contentful  is to create the content for a website for a bigger company as mine, and I'm also a backend developer and design the Contentful  model and the content that uses it. A quick specific example of how I used Contentful for my website is the e-commerce website for a bigger company in Germany.

    What is most valuable?

    In my experience, the best feature Contentful offers is the application plugin mechanism. The add applications I can add to Contentful to customize the application is highly beneficial.

    What I appreciate most about the application plugin mechanism is everything around the deployment and the chosen front-end framework for my project was great, and React also. There are some limitations, which is in the nature of how the plugin mechanism was designed. The iframe technique was the blocker to implement SSO  for connecting to other services. However, there are other techniques you can use.

    Besides the application framework, something that stands out about the features is that the publishing mechanism can be improved further. With the start of 2025, the local-based publish was introduced by Contentful. That is a great feature, but it had some limitations. Backend implementation for validation, the bulk validation was no longer supported for this feature. This is a big bug. Contentful never lined out the timeline when it can be fixed, and I have two bugs open on Contentful now. That is not favorable for me.

    What needs improvement?

    Contentful can be improved to have a full-featured free account, perhaps with fewer content types. However, with all features, a free developer could test everything without having a company that subscribed to an enterprise account, which would be great.

    The rate limit on the management API is a big deal for most developers and is something that would make Contentful better. The inability to search for JSON objects, meaning content types that contain fields with JSON objects and looking for some field values in the JSON, is not supported. It would be nice to have something like this.

    For how long have I used the solution?

    I have been using Contentful since 2018, for eight years.

    What do I think about the stability of the solution?

    Contentful is stable. It is really stable.

    What do I think about the scalability of the solution?

    Contentful's scalability is fine. Sometimes it was going slower, but most of the time there was a fix available by Contentful. The stability and scalability were good.

    How are customer service and support?

    The customer support reacts relatively fast if you have the right subscription. I would rate the customer support a nine on a scale of one to ten.

    Which solution did I use previously and why did I switch?

    I previously used a different solution from IBM. I do not remember the name. It was a well-known system from IBM. On one hand, and on the other hand was Drupal . Both were on-premise, and the company looked for a SaaS solution. Contentful made sense a few years ago, and we developed for a few years with Contentful.

    How was the initial setup?

    I cannot tell you much about the pricing, setup cost, and licensing. It was in the field from another colleague. I think it was easy, and I cannot tell you anything about that.

    What about the implementation team?

    I had a team of five developers dealing with Contentful, but we are facing some bugs, and the support was not as good.

    What was our ROI?

    There was no return on investment. It was very expensive to implement all the needed specialties a company needs for its public publish strategy, to publish the content in different countries, different markets, and different languages. This was a concept that Contentful does not support out of the box, and we had to deal with a complicated content model. It was very expensive to implement, but we had chosen Contentful, and so we had to deal with it.

    Which other solutions did I evaluate?

    I evaluated other options before choosing Contentful. I do not remember the names we evaluated. It was in late 2018, and I cannot recall which specific alternatives were considered.

    Viswa Telagamsetty

    Content management has become self-service and reduces dependence on developers

    Reviewed on Mar 17, 2026
    Review from a verified AWS customer

    What is most valuable?

    Contentful  has positively impacted our organization because it is seamless and almost 60% of the content is flowing well with no dependency on any particular part of AEM. We are directly using the content we create with GraphQL into the UI.

    There are many time savings and positive outcomes after switching to Contentful . Product owners who use Contentful are very happy because they can create content themselves, which eliminates the need to depend primarily on developers. This is a significant positive point.

    What needs improvement?

    Deployments could be somewhat easier for migrating content from lower environments to higher environments, which is a challenge we are currently experiencing with Contentful.

    What other advice do I have?

    My advice for others looking into using Contentful is that they can use it seamlessly with no problems. I would rate this review as a positive recommendation for Contentful.

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