AI is driving the consumer experience as new technology rapidly connects content information with behavioural data to personalise and improve the User experience. AWS Personalize is a powerful multi-sector recommendation tool that performs well in Direct-to-Consumer video and audio services. It is a serverless technology that promotes efficient operation and good economics.

Adopting Personalize and deploying it in a broadcast/OTT workflow can be challenging. Merapar has done this many times with great success. Our Recommendations MDK brings the necessary integration components together to allow rapid deployment of Personalize around a proven and robust framework.

Merapar has produced a ready to go Development Kit which integrates AWS Personalize in your solution in a matter of weeks. The Recommendation MDK includes:

• Event pipeline;
• Data normalisation;
• Data aggregation;
• Data enrichment with additional sources;
• Filtering;
• (Personalized) Recommendations API.

Additionally the MDK takes care of the developer experience and operational excellence:

• CI/CD pipeline;
• Operational Tooling;
• Security best practices.

Request a demo to see it in action, or request an offer and see how we will help you integrate Content Recommendations.