Conscia eliminates the reliance on IT teams to manage search and merchandizing behaviour on an ongoing basis by empowering business and marketing teams with a self-service, intuitive admin interface. In this interface, business teams can not only manage the search relevance based on context, they can also identify and resolve data quality issues. Brands and retailers can continue to use their existing AWS OpenSearch or Elasticsearch instance and seamlessly connect it to Conscia's DXO.