
Overview
Specialty Shoppers - US
Specialty Shoppers Provides Marketers with Consumers That Value Shopping for Specialty Brands and Value Online Convenience
Overview
Specialty Shoppers favor shopping with specialty retailers for specific products, including seasonal items, sporting goods and craft items. Specialty Shoppers are heavy online shoppers and are motivated by Free Shipping.
Product Pricing
The licensing of this product allows each subscribing company to have unlimited employee users.
Trial Data
Obtain a free 30-day trial of this data product here .
Formats
This product is delivered in the following format: Pipe Delimited File
Additional Product Information
Specialty Shoppers are heavy online shoppers. They don’t take time for coupons or promo codes, but they are motivated by Free Shipping. They always read online reviews and are influenced by their children and spouse. Specialty Shoppers value their mobile device as a source of convenience to organize their professional and personal lives, provide access to entertainment and keep them informed. They value connections through social networks for interacting with people with similar interests, friends from their past and brands they trust.
Specialty Shoppers are often in leadership positions. They manage busy schedules and work to balance their career obligations with family commitments. Specialty Shoppers volunteer for local organizations and clubs, engage in fund raising and always exercise their right to vote. All data is de-identified and cannot be used to identify individual consumers.
Key Features
- Curated from multiple, unique first-party data sources.
- Adstra has carefully modeled Specialty Shoppers against the U.S. population. For additional modeling options, please contact AmazonSupport@adstradata.com .
- High-quality, individual level data.
- Includes a persistent synthetic ID which supports full data portability.
- Can be combined with other attribute data sets, including Adstra Data Essentials.
- Includes United States consumers.
Benefits
- Customized data applications for marketing
- Omni-channel usage
- Updated frequently to ensure the most current consumer data
- Consistent format for easy integration
Permitted Uses
- Analytics and Modeling audiences
- Targeting and activation version is available – requires additional license
- Each record includes a synthetic key which can be used for onboarding with your on boarder of choice
- Measurement and attribution version available – requires additional license
Additional Information & Support
- For online information, please visit: https://www.adstradata.com
- For questions or support, email AmazonSupport@adstradata.com