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    Sugar Serve

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    Sold by: SugarCRM 
    Deployed on AWS
    Streamline customer service and provide a differentiated, positive experience at every touch point with Sugar Serve, the customer support software for the customer service heroes.

    Overview

    Streamline customer service and provide a differentiated, positive experience at every touch point. Say goodbye to clunky, disjointed support tools and say hello to Sugar Serve. Serve provides a rich, branded service experience for your customers and a powerful, easy-to-use and intuitive console for your service agents. Providing all the information you need to resolve your customers issues from a single screen, Serve eliminates blind spots and enables your support professionals to focus on creating customers for life.

    You can find more information in the Sugar Serve Overview, which can be downloaded from the following link: https://sugarcrm-aws-marketplace-public-assets.s3.us-east-1.amazonaws.com/Sugar+Serve.pdf 

    Please read our Pricing Policy https://www.sugarcrm.com/legal/pricing-policy/ 

    Highlights

    • Omnichannel Engagement, Self-Service, Service Agent Console, Reports and Dashboards, Case Management, Sugar Automate, SLA Management, Sentiment Analyst

    Details

    Categories

    Delivery method

    Deployed on AWS

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

     Info
    Dimension
    Description
    Cost/12 months
    Users
    Minimum of 10 Users
    $9,600.00

    Vendor refund policy

    All transactions are final; no refunds or cancellations will be allowed.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    Sugar Support currently provides local support by three regions: US, EMEA, and APAC. Based on the physical location of your company, your support window will align with the appropriate support region. For service-level agreement (SLA) response times and regional business hours, refer to the Support Offerings page for the latest information.

    You can go to the following link for more information.

    https://support.sugarcrm.com/resources/working_with_sugar_support/#SLA_Expectations .

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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    Customer reviews

    Ratings and reviews

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    38 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Spencer L.

    Flexible CRM that adapts to our processes but requires training

    Reviewed on Sep 16, 2025
    Review provided by G2
    What do you like best about the product?
    What I value most is how much control I have over customizing the platform. I can design modules, fields, and dashboards that actually fit the way our company works, instead of forcing people into a rigid setup. It also connects well with other systems, which helps us keep customer data consistent. Having sales, marketing, and service all tied together gives me and my team a complete picture of each customer, which is a big win.
    What do you dislike about the product?
    The flexibility can be a double edged sword. Without a clear plan, you can end up with cluttered screens and workflows that confuse users. The interface is not always intuitive for new team members, so adoption takes longer than expected. I also wish some of the advanced features came standard instead of requiring extra modules or partner help, which adds cost.
    What problems is the product solving and how is that benefiting you?
    Before SugarCRM, our customer data was split across multiple tools and hard to manage. Now we have one central place to track everything. This has improved data quality, made reporting more reliable, and streamlined communication between sales, marketing, and support. It saves me time as an admin and helps our teams stay aligned.
    Aubrey D.

    Marketing operations that scale powerful automation

    Reviewed on Sep 13, 2025
    Review provided by G2
    What do you like best about the product?
    Sugar Market is an all in one marketing automation platform that lets our team build campaigns, landing pages, forms, and email journeys without stitching together multiple tools. The campaign builders are drag-and-drop and make it fast to prototype and launch multi step nurtures.
    What do you dislike about the product?
    There is a real setup and adoption cost. To get the most out of the automation and scoring you need a clear data model, tagging strategy, and some initial cleanup. If you skip planning, campaigns and reports become messy fast.
    What problems is the product solving and how is that benefiting you?
    Before Sugar Market we had email tools, forms, and campaign tracking scattered across vendors. Market centralized campaign execution, lead scoring, and reporting so marketing became measurably faster at generating qualified pipeline. The integrated CRM connection made it easier to track lead progress, reduce duplicate records, and create a reliable MQL to SQL process.
    Grace E.

    Helps Keep Everything in One Place

    Reviewed on Sep 08, 2025
    Review provided by G2
    What do you like best about the product?
    SugarCRM lets me change things the way our team needs. I can add new fields, move stuff around, and even build dashboards that show the important numbers. It feels like I’m in control, and I don’t need to be a super coder to do it. It also makes it easy to see all our customer details without jumping between different tools.
    What do you dislike about the product?
    The hardest part is that it’s not simple for new people. At first the menus look confusing, and it takes time to learn where everything is. If you don’t practice, you can get lost. Some reports also need extra steps, which feels slow when you’re in a hurry.
    What problems is the product solving and how is that benefiting you?
    Before, we had customer notes and deals saved in many different places. It was messy. Now, everything is stored in one system, so we don’t miss things. It saves me a lot of time and helps the sales team focus on customers instead of searching for data. It makes our work cleaner and easier every day.
    Ritik T.

    SugarCRM

    Reviewed on Sep 01, 2025
    Review provided by G2
    What do you like best about the product?
    SugarCRM Solution site provides flexibility and user friendly design. It provides highly customizable platform that allows businesses to tailor workflows, dashboards and automation to fit their unique processes rather than forcing them to adapt to rigid templates. It also integrated with third party applications, makes easier to centralize customer data and streamline operations.
    What do you dislike about the product?
    Sometimes, SugarCRM Solution site feel overly complex and require significant technical knowledge or developer support to set it up. It is difficult to adapt to new users. The advanced features and integrations come at higher cost, which is difficult for small businesses to afford.
    What problems is the product solving and how is that benefiting you?
    SugarCRM provides user friendly designs and allows customizable dashboards and workflows. It allows third party integrations as well.
    Sanya S.

    SugarCRM Solution Suite

    Reviewed on Jul 28, 2025
    Review provided by G2
    What do you like best about the product?
    SugarCRM provides high customizability and flexibility, allowing businesses to tailor the platform to their specific areas, marketing and service processes. The intuitive user interface and strong automation features help streamline workflows and increase productivity.
    What do you dislike about the product?
    The learning curve is steep, it is difficult for non technical users to learn it. Performance also lags when it comes to large databases. Some integrations require third party tools or custom development which increases costs and maintenance involved.
    What problems is the product solving and how is that benefiting you?
    It provides analytics tools offer valuable insights into customer behaviour and business performance. It provides intuitive user interface and It provides integrations as well as it provides strong API support.
    View all reviews