WalkMe Digital Adoption Platform (DAP) (NASDAQ: WKME) sits on top of your tech stack, providing visibility into software usage at every level. Pinpoint and resolve digital friction across applications and workflows. Create engaging, people-centric experiences using personalized guidance and automation, boosting adoption, improving efficiency, reducing risk, and enhancing productivity. Manage constant change, onboard faster, and maximize the value of your software investments with WalkMe.
Pinpoint and resolve digital friction, manage future change, and achieve the software ROI you expect.
WalkMe Digital Adoption Platform (DAP) (NASDAQ: WKME) sits on top of your tech stack, giving you visibility into software usage at every level. With WalkMe, create people-first, frictionless experiences across apps and workflows, improving software adoption, saving money, reducing risk, boosting productivity, and enhancing employee engagement.
Manage constant change better. Adapt to new processes, software, and shifting business priorities with ease. Onboard people faster. And prove the value of your software investments while maximizing ROI.
Features:
Data
Application usage analytics: Monitor software usage and adoption at the application, department, and user level.
Workflows analytics: See how apps are used, in what context and where users are experiencing friction.
Guidance analytics: Understand how users engage with WalkMes interactive on-screen guidance.
License optimization: Compare software investments to actual usage to optimize your software spend.
Form analytics: Uncover actionable insights into where users get stuck, waste time, or abandon processes.
Report customization: Track and measure user engagement and digital adoption projects.
Action
Content creation: Design personalized workflows using a self-service editor.
Process automation: Easily automate repetitive, tedious, and complex processes within and across applications.
Manage and scale workflows: Resolve building issues in real time. Automate testing and maintenance processes for fast, reliable deployment. Seamlessly integrate the look and feel of your brand across all WalkMe elements.
Experience
In-app guidance: Provide contextual guidance and support on key workflows with tooltips, visual cues, onboarding task lists, and on-demand resources.
Notifications and surveys: Deliver key information, gather feedback, and activate your users with pop-up notifications and surveys.
Conversational interface: Leverage a natural language chat interface to find information, automate processes, and complete tasks faster.
Employee hub: Drive employee efficiency and engagement with a unified gateway to work on desktop and mobile.
About WalkMe
WalkMe is cloud-based digital adoption platform (DAP) enables organizations to measure, drive, and act to ultimately accelerate their digital transformations and better realize the value of their software investments. Our platform leverages proprietary technology to provide visibility to an organization Chief Information Officer and business leaders, while improving user experience, productivity and efficiency for employees and customers. Alongside walkthroughs and third-party integration capabilities, our platform can be customized to fit an organization needs.
Highlights
Deliver frictionless, people-first software experiences with the worlds leading Digital Adoption Platform. Get full visibility into the software running in your organization and whether its being used as intended, all in the context of the jobs your people are trying to get done.
Instantly deliver personalized, automated experiences at the point of friction. Manage change effectively as you implement new processes, software, and business priorities.
Show software ROI with clear and measurable adoption and efficiency KPIs by application, workflow, or business process. WalkMe DAP is purpose-built with security in mind, using a robust approach to protect data privacy and adhere to compliance regulations. This enables global customers to accelerate digital adoption with peace of mind.
Access real-time vendor security and compliance information through their Trust Center powered by Drata or Vanta. Review certifications and security standards before purchase.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing has one pricing dimension: WalkMe for Employees, billed per user under a contract. You buy a set number of user licenses, called the Permitted Number, defined in your order. Pricing scales with how many users you license to access the platform and receive in-app guidance across your internal applications. Your payment obligation is fixed for the committed term and does not depend on how many users you actually deploy. Actual usage matters only if it exceeds your licensed count, which can trigger overage charges.
Top-of-mind questions for buyers
What counts as one user for billing under WalkMe for Employees?
A user is a licensed individual who accesses the platform or receives in-app guidance. End Users are limited to your employees, including contract employees but not vendors. Each user is tracked by a unique user ID assigned through the Console, or by a browser cookie when no ID is present.
What happens if my actual user count exceeds the licensed number I purchased?
Your payment is fixed for the committed term based on the Permitted Number in your order. Actual usage matters only for overages. If deployed users exceed your licensed count, overage charges may apply. Tracking by cookie instead of a unique user ID can raise reported counts and required fees.
Does my fee change if I deploy the platform to fewer users than I licensed?
No. Your obligation to pay is not conditioned on whether you actually deploy the platform to End Users. You pay for the licensed Permitted Number regardless of how many users you activate. Fees are non-cancelable for the committed term and non-refundable except in specific termination cases.
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SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Monitor software usage and adoption metrics at the application, department, and user level to track digital adoption across the organization.
Workflow Analytics and Friction Detection
Analyze how applications are used in context and identify where users experience friction points within workflows.
Process Automation
Automate repetitive, tedious, and complex processes within and across applications with self-service workflow design capabilities.
In-App Contextual Guidance
Provide on-screen guidance including tooltips, visual cues, onboarding task lists, and on-demand resources at the point of user friction.
Conversational Interface
Leverage natural language chat interface to enable users to find information, automate processes, and complete tasks through conversational interaction.
Automatic Data Capture Architecture
Tagless data capture mechanism that automatically collects 100% of user interactions across applications without requiring manual tagging or configuration.
Deployment Flexibility
Support for hybrid, single-tenant, and multi-tenant deployment environments to accommodate enterprise compliance and operational requirements.
Cross-Platform Application Support
Comprehensive coverage of web applications, mobile apps, single-page applications, React Native, and Flutter frameworks for complete user interaction visibility.
Data Privacy and Masking
Automatic masking of sensitive data including PII, PCI, PHI, and NPI to ensure security and regulatory compliance.
Anomaly Detection and Fraud Identification
Real-time detection of anomalies and fraudulent patterns across digital journeys to identify and mitigate risk.
User Interaction Visualization
Heatmaps and journey mapping capabilities that display user clicks, hovers, scrolls, and content element performance metrics including attractiveness, engagement, click rate, and conversion.
Session Replay and Recording
Ability to replay individual user sessions with mouse movements, clicks, taps, and swipes to identify pain points and validate user experience hypotheses.
Customer Journey Analysis
Tracking and visualization of complete customer journeys from entry to exit across digital touchpoints to identify opportunities, frustrations, and audience segment-specific patterns.
Business Impact Measurement
Quantification of user experience impact on key business metrics including conversion rate, revenue, site and app performance, and overall user experience outcomes.
AI-Powered Analytics Platform
Scalable and flexible artificial intelligence-powered platform designed to provide deep understanding of complete online customer journeys and digital experience insights.
An integrated software accompaniment that simplifies learning and reduces errors
Reviewed on Nov 04, 2026
Review provided by G2
What do you like best about the product?
I use WalkMe to assist with the onboarding of our software. I appreciate the integrated guides, which allow users to quickly find the right steps without searching through documentation for long. WalkMe helps users discover a feature, find an option in the software, and avoid certain errors. I especially appreciate that the help is integrated into the software and that users can be guided directly on their page when they need it. This facilitates learning during deployments, limits support requests, and helps guide teams through change. I also found the initial installation very easy.
What do you dislike about the product?
Even though WalkMe is useful, setting up and maintaining the paths can take time, especially when tools and processes evolve. It's also important to ensure that the instructions remain simple and up-to-date to avoid overwhelming the user experience.
What problems is the product solving and how is that benefiting you?
I use WalkMe to help users discover software features, find the options they are looking for, and avoid certain errors.
Jedediah W.
Powerful Guidance and Automation, Backed by Exceptional Support
Reviewed on Nov 02, 2026
Review provided by G2
What do you like best about the product?
I like that WalkMe is more than a guidance tool. I can control content on the page, mimic buttons, redirect users to links or other places on the page, and validate forms so steps are filled out correctly. I also find the guidance and simulations useful for walking users through complicated processes. We’re just starting to use the AI, and from testing it looks like it will be extremely useful: users can ask about the page they’re on or get information from our resources, and WalkMe can read the page and answer questions like how many duplicate appointments they have without them having to search for the information. WalkMe runs perfectly the majority of the time, and when we had an issue with published content, support stepped in immediately, found a solution, and fixed it within a couple of days. WalkMe meets or exceeds all of my expectations.
What do you dislike about the product?
I’ve run into some issues with Learning Arc where formatting was removed from published content, though WalkMe support fixed it within a couple of days. I’d also like the AI action bar and AI chat combined in one place, so I can ask a question and have WalkMe pull the information from the page or our resources.
What problems is the product solving and how is that benefiting you?
I use WalkMe to guide our directors of operations through monthly action plan reviews with the shops, with a real-data simulation showing how the plan should look and reference the previous month, plus a template listing the categories they need to focus on.
Jean-Louis A.
Simplified SAP Adoption, Despite Imperfect Translations
Reviewed on Oct 22, 2026
Review provided by G2
What do you like best about the product?
I appreciate the ease of use of WalkMe and its coverage both in the application and through the training portal. It gives users different possibilities to train and adopt processes. I can also provide help directly in SAP, in multiple languages, on very specific issues.
What do you dislike about the product?
I find that some translations are too literal and do not incorporate SAP jargon. I think if the AI used was Joule, it would better understand SAP vocabulary.
What problems is the product solving and how is that benefiting you?
WalkMe allows me to provide help directly in the SAP application, in multiple languages, for very specific issues.
Hospital & Health Care
WalkMe enables better Control, Guidance, and Software Adoption
Reviewed on Oct 14, 2026
Review provided by G2
What do you like best about the product?
I like how WalkMe gives more control when using third party applications. It makes it easier to navigate different tools, control compliance with pop-ups, understand features, and complete tasks without getting confused.
What do you dislike about the product?
WalkMe overall is amazing, however the editor dashboard lags at time and while creating pop-ups, which could be improved.
What problems is the product solving and how is that benefiting you?
WalkMe gives me more control over third party applications by allowing us to manage or restrict certain features when needed, without having to depend on the vendor for every change.
E-Learning
Outstanding Customer Support That Stands Out
Reviewed on Sep 30, 2026
Review provided by G2
What do you like best about the product?
The customer support they offer for their products
What do you dislike about the product?
I think the learning arc could be offered in an app, rather than being web-based.
What problems is the product solving and how is that benefiting you?
It helps us create simulations, and its features make it easier for our customers to learn the product/tool.