Reviews from AWS Marketplace
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
External reviews are not included in the AWS star rating for the product.
Personalized email and push notification messages
What do you like best about the product?
1. The cordial team is extremely efficient and helped us integrate their product.
2. Orchestrated message automation. Ability to tie these automated messages to custom events is very powerful.
3. We can send push notifications to user(s) based on custom attributes (email id / members of certain group etc).
4. Really good developer documentation.
2. Orchestrated message automation. Ability to tie these automated messages to custom events is very powerful.
3. We can send push notifications to user(s) based on custom attributes (email id / members of certain group etc).
4. Really good developer documentation.
What do you dislike about the product?
Since we are part of the beta testing group there were some bugs which had a small impact on our timeline. However the Cordial team was quick to address these (the point of beta program was to identify these bugs anyway).
What problems is the product solving and how is that benefiting you?
We want to send automated push notification / emails based on certain event and Cordial is the perfect tool in this regard. Moreover Cordial's Podium is a really powerful tool to orchestrate custom, complex rules based messaging very quickly.
Recommendations to others considering the product:
There is a engineering effort in integrating with Cordial. I would make sure you have thought about how and what kind of events your product is firing and looking to tie that into how you can use that from Cordial.
- Leave a Comment |
- Mark review as helpful
Incredible support team that has mastered email strategy
What do you like best about the product?
Cordial’s team of experts makes email marketing a breeze. Melanie & Evan are available at a moment’s notice to help our brand strategize a flash sale or automation campaign, with the kind of white glove treatment you don’t expect from tech vendors nowadays. Their exposure to all industries and proven success at this is clear in their high return recommendations.
What do you dislike about the product?
I’d like to see Cordial develop the capability of multimedia messages (we’re currently limited to sms marketing). Given our account team’s hands on support, I’m confident we’d do even more with our creative and brand voice.
What problems is the product solving and how is that benefiting you?
Cordial has made email automation streamlined and easy to manage through Podium. An Automation project we have put off for six months we were able to set up within a lunch meeting.
Recommendations to others considering the product:
Work with Cordial!
Powerful messaging platform
What do you like best about the product?
Completely customizable - if you can dream it, you can build it. There seems to be no limit to what contact level data you can put in the platform then leverage for triggers, personalization or segmentation in emails or other messages.
Documentation is very good, and all the tools to customize and build on it are at your disposal. If you like to be self-sufficient, this is the perfect tool.
Documentation is very good, and all the tools to customize and build on it are at your disposal. If you like to be self-sufficient, this is the perfect tool.
What do you dislike about the product?
Significant learning curve, and you need to have a developer-type on your team in order to leverage the tool to any extent. Much of the functionality is implemented using "Smarty" code. This gives it its power, but it's not for the faint-of-heart. If you're used to an email tool with a canned WYSIWYG editor, your transition will be difficult. Once you set up your templates and building-blocks, however, non-technical users can use the tool pretty easily.
What problems is the product solving and how is that benefiting you?
We've dramatically cut down on the time it takes to create ecommerce emails with lots of products. We can pull in products dynamically from our catalog, create rules around who sees what product, create rules around who gets what email, etc.
We've seen performance improvements in open rates, click-throughs and revenues by sending more relevant and timely emails to our customers.
We've seen performance improvements in open rates, click-throughs and revenues by sending more relevant and timely emails to our customers.
Recommendations to others considering the product:
Cordial is a great option if you have a strong internal team with good technical abilities and good strategic ideas. If you need the vendor to provide pre-built templates and programs, there are better choices.
Amazing platform and best in class service
What do you like best about the product?
Robust integrations with segmentation tools, sophisticated automations, ease of use, very responsive dedicated customer success team
What do you dislike about the product?
Nothing much at the moment since we transitioned to Cordial in Jan.
What problems is the product solving and how is that benefiting you?
Proper and effective audience segmentations and CRM tools to cultivate customers.
Powerful and flexible
What do you like best about the product?
The fact that the platform is data driven
What do you dislike about the product?
There's a steep learning curve and a lot of up-front customization that needs to happen before you really get going.
What problems is the product solving and how is that benefiting you?
This is allowing us to finally cater our messaging and reminder service based on date-based and behavior-based triggers
Recommendations to others considering the product:
be sure you have the support of your website and technology teams as they will be instrumental in properly setting up and leveraging the true power of the platform.
Email Marketing Dream Come True
What do you like best about the product?
Cordial has a robust tool set, is easy to use, and the customer service/relationship management is responsive and helpful. They are helpful and proactive in recommending solutions and giving us ideas for strategy and implementation. The platform includes great tracking and targeting features, and works very well with our other marketing channels. We are also able to effectively customize it to allow for importing our own data and event triggers.
What do you dislike about the product?
A/B testing doesn't currently have a way to optimize toward the winning execution the way that Google Optimize does, for example.
What problems is the product solving and how is that benefiting you?
Our email marketing process is more efficient, we're able to implement automated flows, as well as test and track results for both individual emails and longer term multi-stage campaigns.
Efficient
What do you like best about the product?
If there is anything you're uncertain about, they make is easy to find the solution. Their knowledge base is full of solutions you can use to find the answers you need.
What do you dislike about the product?
I feel there is a lot of programming/coding needed to operate the software, which has made for a bit of a learning curve.
What problems is the product solving and how is that benefiting you?
Our email engagement has increased since teaming up with Cordial. Their A/B testing and segmenting capabilities are unmatched and can be an asset to any company.
Recommendations to others considering the product:
Use the Cordial Knowledge Base. Most likely, your questions can be answered there.
Lots of opportunity and great support team!
What do you like best about the product?
Cordial has a very intuitive UI and was quick to pick up how to use it. Bailey and the team have been extremely supportive in helping us get automation and personalizations off the ground. In the first year we had Cordial we didn't use their support as much and that was a huge mistake. Since we've started working closely with their team we've really elevated our program. We are now sending 12% automation and plan to keep growing that side of the program.
At my previous company, we used one of the leading ESPs in the industry and after working with the Cordial team there is no way I'd go back.
At my previous company, we used one of the leading ESPs in the industry and after working with the Cordial team there is no way I'd go back.
What do you dislike about the product?
The only real thing on my wish list is that it was easier to view previously sent transactional emails. This platform is
What problems is the product solving and how is that benefiting you?
As a company with a subscription program Cordial has been great at supporting personalize and targeted messaging to our Members. Since migrating to Cordial we were able to bring our entire email program internally and are now working towards launching SMS.
Amazing Client Success Team - Seamless Interface
What do you like best about the product?
The system is very user-friendly! Cordial has an amazing support team that keeps in constant communication with us.
They also have their own deliverability team that keeps us in the know of our deliverability health.
They also have their own deliverability team that keeps us in the know of our deliverability health.
What do you dislike about the product?
Not so easy to pull reports when testing multiple audience segmentations.
Putting together automations could be a nightmare since you have to go down a rabbit hole
to figure out what is currently active & what the audience rules are.
Putting together automations could be a nightmare since you have to go down a rabbit hole
to figure out what is currently active & what the audience rules are.
What problems is the product solving and how is that benefiting you?
Email, in general, is helping us save lots of money in our Retention Funnel, by allowing us to limit our retention spend on Facebook.
It allows us to properly onboard our NEW customers with a welcome flow and provide them with content to help them succeed with our company!
It allows us to properly onboard our NEW customers with a welcome flow and provide them with content to help them succeed with our company!
Unlimited potential for growth with a focus on driving revenue.
What do you like best about the product?
The team. In a sea of marketing tools, it nice to have a team who can align their success with our business objectives.
What do you dislike about the product?
While I enjoy the flexibility of our platform, it can feel a bit overwhelming at times. Thank goodness for Mel and Evan. They are quick to respond and offer guidance with prompt turnarounds.
What problems is the product solving and how is that benefiting you?
Scaling our email program is our primary objective but the platform has given us more customer behavior tracking than we know what to do with. The potential for personalization is limitless.
Recommendations to others considering the product:
I recommend taking advantage of their support team package. They have become an extension of our in-house team.
showing 21 - 30