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Segment Review
What do you like best about the product?
Segment is a very user friendly tool and is affordable for small businesses
What do you dislike about the product?
Segment isn't great for scalability and will become expensive over time
What problems is the product solving and how is that benefiting you?
Segment was connecting various data sources in our environment to Amplitude making analysis easier on the team
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Poor Implementation Documentation
What do you like best about the product?
The debugger is pretty great; it allows you to search through API calls extremely quickly.
What do you dislike about the product?
The documentation for setting up Segment is awful. For comparison, I setup the same infrastructure for Rudder Analytics and had only 1 issue that was resolved with a single call to support. Segment, on the other hand, has offered support and many, many meetings have happened but we are still running into the same issues time and time again.
What problems is the product solving and how is that benefiting you?
The goal is to be able to stitch user journeys together in a meaningful way to
Connecting pipelines
What do you like best about the product?
Very easy to connect the different components of the business with Segment. Used across almost all of our different technologies.
What do you dislike about the product?
To be honest, do not really have a bad experience with segment.
What problems is the product solving and how is that benefiting you?
Reverse ETL the different facets of our business and tracking data across different teams.
Great software for every industry
What do you like best about the product?
Really solid UI/UX. Great to Implement. Good Customer Support.
What do you dislike about the product?
There's not a lot to dislike. It seems to be usable for all roles.
What problems is the product solving and how is that benefiting you?
Managing customer data
This is good experience for me in cdp
What do you like best about the product?
Easy way of learning and gaining knowledge and upgrade the skills
What do you dislike about the product?
Nothing specific but need some specific description
What problems is the product solving and how is that benefiting you?
It is benifiting for tracjing the data of a user interaction in way more simpler terms which is useful to categorise the user by the type of activity done by him/her
Good for customer segmentation but poor for funnel analysis
What do you like best about the product?
The number of objective data points that Twilio Segment allows to simultaneously use to segment and cluster users is definitely better than similar tools, especially because Twilio Segment allows multi-level nesting without any barriers.
What do you dislike about the product?
The man problem with Segment is the analysis experience. Unlike Mixpanel and similar tools, we cannot define funnels in Twilio Segment. For example, if I want to see the conversion funnel of users who have activity 1 and only then proceeded to activity 2, Twilio Segment does not have that functionality -- it is only possible to use AND clauses to see association rules.
What problems is the product solving and how is that benefiting you?
We used Segment only to identify user cohorts and segments whom we wanted to target via different communication channels as well as to feed these segments in a staggered manner to our calling-platform through our CRM. This somewhat helped us in prioritising calls for high intent customer segments
GREAT IDEA, GREAT EXECUTION, CAN GET PRETTY EXPENSIVE
What do you like best about the product?
Twilio Segment It is a pretty straightforward software, that can help a business avoid complications when dealing with large teams handling customers along a complex logistical, operational, service, and aftercare route. It is very simple to work with, once you get the hang of it, and it simplifies the communication process amongst areas that many times do not have the opportunity to speak or meet in a day-to-day environment. Implementation is simple and does not require deep changes or a steep learning curve. Customer support, before and after implementation is good and helpful. It integrates easily with existing software and the company's dynamics and can become a frequently used, consulted tool for the development of your Customer DB. It will be your daily to-go tool when considering the ease of use and lightness. I use it every day.
What do you dislike about the product?
The cost can make this software prohibitive. It may not work as well for smaller groups that want to grow in an orderly and strategically-focused manner, but that don't have the means to implement software as robust and segmented as this one.
What problems is the product solving and how is that benefiting you?
Segment helped us integrate customer information in a business that deals with many objectives and segments of the customer's logistics chain, including but not limited to, cargo handling, inventory, storage, picking, transport, operations (river and maritime), etc. With Segment, my teammates and I, can interact towards our customers, knowing what each one of us did, and where the customer's experience in a given moment, is at.
Cloud new era of tech
What do you like best about the product?
best part is take some view for how's the new tech rolling in around world for making peoples awareness and easier life using new way of techs
What do you dislike about the product?
little bit complexity in tech to understand
What problems is the product solving and how is that benefiting you?
easy rollout for very bit complex data sets in Customer env
Tame the customer data chaos
What do you like best about the product?
I have been using this application and by far this proves to be a wonder. The best about this is that it can collect data from so many sources whether it be website or marketing campaigns etc. it also helps clean the messy data and transform it into the usable ones.
What do you dislike about the product?
As our customer database is quite use so it is quite expensive on that front is what I feel.
What problems is the product solving and how is that benefiting you?
As I have mentioned, it cleans up the data and make it more usable. The integration with our sources is on another level. Just forget manually adding data into every tool. It's that good for marketing analytics.
Amazing platform for grow business.
What do you like best about the product?
very helpfull and easy to analyse data and use also extraordinary tools and api.Most service store data is an aggreegate and schematized format.
What do you dislike about the product?
pricing are high . most of peaple may be not affortable.
What problems is the product solving and how is that benefiting you?
segment solved problem releted to customer data management and utilization. i use also segment for real time data for correct decision make for grow business.
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