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Great tool for setting up consistent event tracking!
What do you like best about the product?
Segment's Visual Tagger tool.
Data Event feed
Data Event feed
What do you dislike about the product?
Visual Tagger is limited with CSS selector.
What problems is the product solving and how is that benefiting you?
We are solving event tracking of our data. Additionally, we add properties to our user ids. Thanks to Segment, we don't have to set up ID tracking and can quickly centralize all of our data flows.
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Really good at what they are doing but really poor reponse times
What do you like best about the product?
Ease of integrating with existing toolsets we have or are using within the company. This enables anyone in the organisation to then use that data.
What do you dislike about the product?
Slow response times when you are requiring any help. This can be a real problem when you are stuck.
What problems is the product solving and how is that benefiting you?
Bringing all the data together at one place and then sending it to different systems we use in the organisation.
Recommendations to others considering the product:
Really good for the data platform requirement and to get data from one system to other systems. This can be really good overall.
Segment review
What do you like best about the product?
Easy to master, lightweight API, great integrations
What do you dislike about the product?
Couple of times I didn't see the events in my debugger
What problems is the product solving and how is that benefiting you?
Segment helps us with collecting data, data analysis, report creation. It could be easily integrated with a variety of tools. The API is comprehensive, the payload is easy to send and handle
Easy to use
What do you like best about the product?
Very easy to connect different tools/ platforms. Features provided by Segment like transformations and filters also make it very customizable for how you want to set up the connections.
What do you dislike about the product?
Their success engineers have generally been helpful. It's just that we often got paired with engineers in different time zones- which means we probably won't get a reply during our working hours and that it could take up many days to resolve an issue if it requires a lot of back and forth.
What problems is the product solving and how is that benefiting you?
Setting up connections quick and easy- saves time and engineering efforts.
It is the best customer platform we ever had at Qonto
What do you like best about the product?
enrich data, connect to other numerous tool
What do you dislike about the product?
Performance, scalability still some work on it
What problems is the product solving and how is that benefiting you?
We still struggle to reconcile data fromour CRM / Ads tools and Analytics tool (Google analytcis, amplitude)
Segment gives us a lot of flexibility in our analytics events and its pipeline
What do you like best about the product?
It provides incredible flexibility, and I love the ability to change event destinations on the fly.
What do you dislike about the product?
It's expensive and not great for sending very high volume events such as certain logs
What problems is the product solving and how is that benefiting you?
It enforced the analytics contracts, which ensures that events are following the protocol.
Good
What do you like best about the product?
Integrations are easy, does a overall good job. I feel like the documentation has been better than most other products.
What do you dislike about the product?
Can't overwrite user_ids, we have to re-do our whole persona account because we switched user_id from email to unique code, we weren't properly advised on this problem. Often people can get a lot of personas that AREN'T combined.
What problems is the product solving and how is that benefiting you?
De-anonymization of web traffic has been great. Event tracking, also quite good. Haven't totally been stumped on a problem yet.
Segment has become a critical piece in our data stack.
What do you like best about the product?
We love that integrating hundreds of tools is plug-and-play with Segment. Additionally, using protocols and tracking plans has made a massive difference in the quality of data we're collecting and our confidence in decision-making.
What do you dislike about the product?
More robust alerting and data ops tools would be beneficial.
What problems is the product solving and how is that benefiting you?
Data quality, martech integrations, event documentation, process improvement, reporting and analytics, machine learning and personalization. etc.
Recommendations to others considering the product:
Spend the time to integrate correctly from the beginning, and you'll save yourself from headaches in the future.
Best ever analytics tool
What do you like best about the product?
As a non-technical person, I don't have enough knowledge of this kind of analytics software. I don't have any technical team to handle any implementation tips. This segment.com software could help me to set up all the features on my own.
What do you dislike about the product?
The process of integrating other marketing platforms (say adroll) is a little bit hard. Even though you have several documentation it is very hard for me to integrate other marketing platforms with the segment dashboard.
What problems is the product solving and how is that benefiting you?
With the use of segments, I could able to have a complete track of my website. I can track the number of forms submitted, purchases & so on. As a non-technical person, I don't have enough knowledge of this kind of analytics software. I don't have any technical team to handle any implementation tips.
Recommendations to others considering the product:
As a non-technical person, I don't have enough knowledge of this kind of analytics software. I don't have any technical team to handle any implementation tips. As an individual, you can handle your website activity on your own and don't need any additional team to have a dedicated development team to keep track.
Best CDP platform available but lacks features
What do you like best about the product?
Ease-of-use, great documentation, SDKs and cloud-based integrations
What do you dislike about the product?
- Can get pricey if you have high DAUs
- Lacks support for popular platforms (DataBricks)
- Would be great to see some BI/reporting capabilities
- JS dependency injection can bloat client-side and impact performance
- Lacks support for popular platforms (DataBricks)
- Would be great to see some BI/reporting capabilities
- JS dependency injection can bloat client-side and impact performance
What problems is the product solving and how is that benefiting you?
We instrument our client apps and backend with Segment to send data to various destinations for marketing and reporting (Facebook, Mixpanel, GA, etc). It's great to have one instrumentation for everything, easy to use.
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