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External reviews

439 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Telecommunications

Making shortlinks in a jiffy

  • August 05, 2024
  • Review verified by G2

What do you like best about the product?
The interface is very easy to use and can be comprehended by anyone quickly
What do you dislike about the product?
It glitches a bit while loading old links
What problems is the product solving and how is that benefiting you?
It helps in easy tracking of my campaign's performance


    Nishant S.

Best portal for generation of trackable links and tracking performance

  • August 02, 2024
  • Review verified by G2

What do you like best about the product?
The power to generate trackable urls at any time
What do you dislike about the product?
have to search mutiple times to get 1 link
What problems is the product solving and how is that benefiting you?
Generating urls to be used across different campaigns & tracking the performance of campaigns


    Nidhi A.

Branch review

  • August 02, 2024
  • Review verified by G2

What do you like best about the product?
The best part about using Branch is that it's very user friendly. It has a step by step process of creating links making it easy for the user to creation of the link. Additionally, making a unique link specific to each campaign by adding UTM parameters helps in better analysis of campaign performance. Such features and data tracking is amongst other good features of the platform.
What do you dislike about the product?
The only problem I have faced using the platform is that finding links is a little difficult and tagging feature doesn't work very aptly at times.
What problems is the product solving and how is that benefiting you?
Branch links are not only used for campaign execution but also in campaign performace analysis. The links that we create on Branch help us in setting up redirecting path for our potention traffic to our app via all the Campaigns that we do- SMS, Whatsapp, Email. In addition, tracking of these Branch links on the platform also help us in giving us an understanding of how these campaigns have performed in achieving our goals.


    Telecommunications

100% accuracy in Source wise tracking.

  • August 02, 2024
  • Review verified by G2

What do you like best about the product?
Attribution is good. Easy to understand UI
What do you dislike about the product?
not opening in Windows as fast as in Mac
What problems is the product solving and how is that benefiting you?
Attribution problems with multiple ad-partners


    Meenal J.

100% accuracy in attribution

  • August 02, 2024
  • Review verified by G2

What do you like best about the product?
Source wise tracking and creating short links
What do you dislike about the product?
The interface is a bit old fashioned. It takes time to load in Windows but works good in iOS.
What problems is the product solving and how is that benefiting you?
Helping us in source-wise tracking and adding multiple partners for advertisement.


    Saroj B.

One of the best website for tracking link and its use

  • August 02, 2024
  • Review verified by G2

What do you like best about the product?
The easy usage of the application for creating link and its tracking. The design of the page and daily access for tracking.
What do you dislike about the product?
When searching the created link in the past need to search multiple times to get the link and its data for tracking.
What problems is the product solving and how is that benefiting you?
To track my maketing campaigns and its click.


    Devshree P.

Branch Link Review

  • August 02, 2024
  • Review verified by G2

What do you like best about the product?
The features of brand for us are very useful, adding UTM parameters and giving customised names to link as well the event based tracking. It's easy & quick to use, the clone feature is such a time saver.
What do you dislike about the product?
As such there's nothing that I dislike, however search feature for old links can be improved. Sometimes when I search 9-12 month old links, it takes time to find.
What problems is the product solving and how is that benefiting you?
In order to reach out to users outside of our App, we use brand and most importantly for tracking outside app.
Whether it's a WhatsApp, SMS or Email Campaign the tracking is really smooth.
We are easily able to identify the traffic from different sources.
The duplicate link feature reduces re-work and helps us create as many as 10-15 links per product within a minute.


    Febin S.

Branch is really good when it is about short link creations and the tracking.

  • July 31, 2024
  • Review verified by G2

What do you like best about the product?
The user interface and ease of use is commendable.
What do you dislike about the product?
There's nothing as such that i dislike about Branch.
What problems is the product solving and how is that benefiting you?
Branch is helping me in the short links to be used in most of my campaigns using SMS, Digital and Sociap channels. Using various links i am able to track the clicks , installs and other metrics.


    Kashish B.

Easy to track & analysize the data

  • July 29, 2024
  • Review verified by G2

What do you like best about the product?
Branch provides a user-friendly platform for tracking and analyzing data, making it straightforward to gain insights into various metrics. The detailed analytics and comprehensive reporting tools are particularly valuable, as they enable precise performance optimization and informed decision-making. The intuitive interface and robust features make it an indispensable tool for growth and efficiency.

Additionally, the customer support team is great, offering prompt and helpful assistance whenever needed.
What do you dislike about the product?
One of the challenges with Branch is its complexity due to the vast amount of features and data available. For new users, this can be quite overwhelming and may require a steep learning curve to fully utilize its potential. Additionally, navigating through the extensive options and settings can sometimes be cumbersome, leading to inefficiencies in finding specific information quickly.
What problems is the product solving and how is that benefiting you?
Branch is addressing several key challenges in mobile marketing, particularly around tracking and attribution. By providing accurate and detailed insights into user behavior and campaign performance, Branch helps identify which marketing efforts are most effective. This data-driven approach allows for better optimization of marketing strategies, ensuring higher ROI and more targeted campaigns. Additionally, Branch's deep linking technology enhances user experience by seamlessly directing users to the desired content within the app, leading to increased engagement and retention. This comprehensive solution streamlines the mobile marketing process, making it easier to manage campaigns, measure success, and drive growth.


    Jeetesh V.

Branch is great for attribution. Good for tracking

  • July 26, 2024
  • Review verified by G2

What do you like best about the product?
It is best for tracking across channels.
What do you dislike about the product?
It takes time to load on windows and navigation acorss dashboard seems a little complicated
What problems is the product solving and how is that benefiting you?
It helps in tracking campaigns across all channels