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Excellent Product; Best Customer Service
What do you like best about the product?
A reliable product that's on the cutting edge of mobile adtech. Customer service that's second to one. Branch is partner, not a vendor.
What do you dislike about the product?
Nothing comes to mind. Branch has all the products and capabilities my company requires.
What problems is the product solving and how is that benefiting you?
We're solving many problems with Branch technology and support: measurement, ad serving, attribution, deep linking, etc - all of which are critical to our biz
Recommendations to others considering the product:
Highly recommend. Branch is the best MMP on the market.
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Game changer for mobile marketing attribution
What do you like best about the product?
Branch is the market leader in mobile marketing attribution for a reason - they've been doing it the longest and have a comprehensive suite of features and capabilities that they're constantly evolving to address the ever-changing landscape of mobile acquisition advertising and tracking.
What do you dislike about the product?
I'd love to see continued investments in deep integrations to the rest of the growth stack. They have a healthy out-of-the-box set of connectors and default integrations, but continuing to build hooks into the rest of the consumer engagement and instrumentation layers will be key as that space expands.
What problems is the product solving and how is that benefiting you?
Mobile marketing attribution and tracking, complex journey tracking and user level insights, on site pop ups and A/B testing for mobile download CTAs, deep link creation and more!
Amazing product
What do you like best about the product?
The # of agencies in the platform. As well as the easiness on integration
What do you dislike about the product?
I've not yet faced any challenges up until now
What problems is the product solving and how is that benefiting you?
Deeplinking, strategic marketing, and having all marketing agencies into one platform
Branch review
What do you like best about the product?
Deeplinking technology is suitable for marketers
What do you dislike about the product?
mobile attribution set up and integration
What problems is the product solving and how is that benefiting you?
deep linking for a good user experience
Great partner
What do you like best about the product?
Dashboard and they give a clear vision of my ads performance
What do you dislike about the product?
Nothing
They are great and easy
But you need to learn
They are great and easy
But you need to learn
What problems is the product solving and how is that benefiting you?
Better vision
Great for deep linking in react native!
What do you like best about the product?
The ability to pass data in deep links to improve a users journey.
What do you dislike about the product?
The initial setup in react native is a little difficult as the tutorial doesn't explain things well.
What problems is the product solving and how is that benefiting you?
Personalizing a users experience via links sent in emails. This eliminates some of the steps a user would have to do manually.
Great Experience in deep linking
What do you like best about the product?
I went super easy with using deep linking system with Branch, the UI perspective was also easy and useful. The Integration with the third party app was another point that I liked.
What do you dislike about the product?
Along with the Integration part, I would be happy if the docs were more straightfoward. Also, I wanted some apps to be intergrated, but I could not find them on Branch.
What problems is the product solving and how is that benefiting you?
Most of the answers are written above, but If I have to highlight them again, I could track the user's path through Branch's Deep linking feature; I appreciate it.
Although Branch was able to deliver on multiple fronts, it was unable to support all our needs.
What do you like best about the product?
Branch does provide weekly email updates on mobile performance, providing high level overview on link clicks, installs, re-opens, and web sessions. This helps give us a quick look on trends and gives us capabilities to explore the data in more detail.
What do you dislike about the product?
While there were a lot of pros to Branch, ultimately we felt like it did not fully support our needs, particularly across mobile marketing efforts. There was difficulty across integration and limitations on data capacity to support our intiatives and evaluate performance.
What problems is the product solving and how is that benefiting you?
Originally, we leveraged Branch for attribution and mobile marketing, particularly across our organic marketing efforts.
Affordable, flexible and functionable!
What do you like best about the product?
Branch has the best balance of function and price that we have found for a growing startup. Competitors are charging up to $0.05 per install, Branch is far more competitive while still providing the important core functionality that an app business requires.
What do you dislike about the product?
It's hard to find something to disliek here - there's no urgent support line with the lower tier plan. At this pricepoint you have to make a tradeoff somewhere so this is totally understandable (and quick support was not really necessary for us)
What problems is the product solving and how is that benefiting you?
Attribution with multiple paid traffic sources
Great tool for collecting attribution data ... where Google Firebase fell short of its promise
What do you like best about the product?
Easy to setup. Lots of configuration choices. Good integration with webengage makes it easy to track all users and user data in one place.
What do you dislike about the product?
Steep learning curve for this tool. Easy to learn from tutorials are missing. Freemium plan lacks enough options to really test out the tool.
What problems is the product solving and how is that benefiting you?
Attribution data for users signing up from various channels is missing and/or inconsistent in firebase. Need something more reliable and comprehensive that works across all websites and tools, esp social media.
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