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Reviews from AWS customer

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459 reviews
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External reviews are not included in the AWS star rating for the product.


    Hospitality

Overall very positive, small issues are the only reason its not a 10

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
Journey analysis, page comparator, zoning analysis - I really like session replay as well but the tool doesn't seem to work that well when I use it and I don't feel I am able to garner deep insights
What do you dislike about the product?
I don't like that zoning analyses are only able to be on one page group not through a journey many users took - you have to make multiple zonings not just one and the subsequent path
The platform also crashes quite often
What problems is the product solving and how is that benefiting you?
It is really beneficial in examining the UX deeper and identifying problematic pieces or beneficial pieces, however it takes a very long time to get to these insights


    Benjamin P.

Amazing Product - Easy to Use, Thoughtfully Designed, Impactful Insights

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
Content Square is a fantastic tool we use daily to gain valuable insights about our customers. We use these insights to make effective business decisions that greatly benefit our customers. Everything from the design, UI/UX experience, and data displays is intuitive and easy to use.
What do you dislike about the product?
Cross-platform (Web/Mobile App) Insights are lacking, we wished that we are able to track users more as they use both our app and website so that we are able to get a more holistic view of their experience.
What problems is the product solving and how is that benefiting you?
ContentSquare helps us solve a multitude of problems, but mainly it gives us valuable insight into the customer journey and the pain points that customers are experiencing.


    Information Technology and Services

Analytics Manager

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
It allows us more in-depth detail on what our users are doing on our site. It gives more detail than our other analytics tools for journeys.
What do you dislike about the product?
We are still trying to get fully caught up on all the ins and outs of the tool. A bit harder to get ramped up and find a meaningful way to balance using all of our different analytics tools.
What problems is the product solving and how is that benefiting you?
We don't have the same user insights and journey insights in any other tool, it's been really helpful for redesigns and branding information.


    Angela C.

Personalized and highly useful experience due to its tools for optimizing your site

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
The tools and metrics they have for analyzing your site are very helpful because I can delve deeper into the analysis and greatly improve the site. They also help me with A/B testing.
What do you dislike about the product?
I would like there to be more metrics and a clearer way to easily export data, and also the integration of other tools into Contentsquare would be of great help to me.
What problems is the product solving and how is that benefiting you?
The behavior of users on the site helps me analyze it and detect improvements on the most visited pages. I can also see the navigation paths of users and see where they exit or why they do not complete their purchase.


    Mackenzie E.

Complex Tool with Potential to be Great

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
I use the zoning analysis tool the most. I love the compare feature in it. I also love being able to export the data to excel to aggregate the information over time.
What do you dislike about the product?
The tool is so complex, that even the Contentsquare employees don't understand all it has to offer. It's a steep learning curve, for sure. Needs a lot of hand on time with the rep for the layman to understand how to benefit from the tool. Hard to get stakeholders buy in since they don't have the time to fully understand it.
What problems is the product solving and how is that benefiting you?
CS is helping my company solve which type of content resonates best with our online users. This knowledge and feedback to the Brand team help inform creative strategy and direction and, ultimately, affects the photoshoots and assets they turn over. The same assets produced for catalog, WS, OOH, etc. don't always resonate as well with the digital customer.


    patricia j.

Helpful team on pretty intuitive platform

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
I like how help Contentsquares team is. Whenever we run into an issue they are there to help. Most of the platform is intuitive.
What do you dislike about the product?
I feel that there are too many steps to create Workspaces.
What problems is the product solving and how is that benefiting you?
Knowing how users interact with our content especially on the home page.


    Retail

ContentSquare is great for site asset engagement

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
ContentSquare is super helpful to see what content customers are engaging with, their customer service team is always extremely helpful and responsive. Its a great tool to help see where friction points are in our customer's journey.
What do you dislike about the product?
ContentSquare has some limitations to seeing some great PLP data such as revenue.
What problems is the product solving and how is that benefiting you?
ContentSquare is enabling us to have a clear view on customer journey mapping which is helping us to eliminate friction points.


    Cédric G.

What more do you want ? It's all there!

  • November 29, 2022
  • Review provided by G2

What do you like best about the product?
A must-have if you are a minimum focused on user behavior and data.

The accompaniment is of unequaled quality, it goes further than the simple use of the tool. Contentsquare becomes a consulting partner, helps to open the way and to gain inspiration. How to always interest my consumer more? How to always bring more intelligent features? Ask to Contentsquare!

A powerful ally, which can go much further than UX or CRO with imagination and a smart data structure. Humanizing data becomes possible.
What do you dislike about the product?
Obviously, this comes at a cost. It only makes sense if the will to be data-driven and customer-centric is really present within the organization. If not, profitability may be questioned.
What problems is the product solving and how is that benefiting you?
Our digital team is fully internalized, so we know really well all aspects of our e-shop. And in spite of that, Contentsquare helped us to discover problems that we had not spotted.


    Leisure, Travel & Tourism

One of the most approachable and useful platforms for user behaviour.

  • November 25, 2022
  • Review provided by G2

What do you like best about the product?
The platform is easy for anyone in the team to use with the data arranged in such a visually understandable way, and the Contentsaure team are always available to help with anything you need. 10/10!
What do you dislike about the product?
Nothing. Contentsquare is so attentive to anything you may have trouble with that it's impossible to dislike anything about it.
What problems is the product solving and how is that benefiting you?
They allow data to be more accessible to the wider team and give you visualisations which dive deeper into user behaviour.


    Matthieu B.

The one tool to level up your online customer experience

  • November 24, 2022
  • Review provided by G2

What do you like best about the product?
Whether you are working in CX design, UX design, or CRO, Contentsquare is the tool to use at the center of your methodology.
It allows having key insights and observations you would typically not be able to have without a heavy workload and resources.

Contentsquare mixes quantitative and qualitative data in such a way it redefines your way of working.
Key features are : journey analysis, advanced zoning analysis and session replays. They allow you to have a 360 view of what is actually happening on your website or application.
What do you dislike about the product?
The initial setup of the tool is not the easiest with the initial mapping, and you need to have a good methodology to keep the mapping up to date.
It requires a lot of attention to guarantee your observations are accurate.
What problems is the product solving and how is that benefiting you?
Contentsquare is closing the gap between quantitative data and qualitative data. You can visualize the issues much better than a simple analytics tool such as Google Analytics. It doesn't replace qualitative research but helps you to maximize your time and resources.