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Game-changing analytics
What do you like best about the product?
Retroactive analytics implemented with the visualizer lets Product and Marketing analyze any in-app behavior without using Dev time.
What do you dislike about the product?
Can be tricky to get events defined correctly sometimes, but that might be because of our CSS. Corollary analysis is time consuming. It'd be great to see what events have highest correlation with certain behaviors and then be able to explore those in more detail.
What problems is the product solving and how is that benefiting you?
We're able to understand how our customers use our app so we can make data-based decisions related to customer behavior and feature utilization. We also use Heap to set goals and measure success for product launches so we can demonstrate the impact of our product enhancements
Recommendations to others considering the product:
Even though you can through Heap out there to track anything and everything retroactively, planning around key events, behaviors, success measurement is key to getting the most out of Heap.
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Heap is a
What do you like best about the product?
Heap tracks all events on your website or app, which makes it very handy to go through to see all the interactions user have had with your product.
What do you dislike about the product?
The reporting on Heap (without Heap SQL) is quite limited. Exporting data to do custom analysis is also quite limited.
Would like to see Heap to build out analysis tools similar to what Amplitude Compass & Amplitude Pathfinder have. Heap has the data, they just don't have the reporting functionality compared to some of the leading analytics tools on the market.
Would like to see Heap to build out analysis tools similar to what Amplitude Compass & Amplitude Pathfinder have. Heap has the data, they just don't have the reporting functionality compared to some of the leading analytics tools on the market.
What problems is the product solving and how is that benefiting you?
Tracking events automatically for website & app.
Recommendations to others considering the product:
If you need something basic for analytics, use Heap. If you need something more advanced and don't want to pay for Heap SQL, then this is not the right product for you.
Insightful and Simple
What do you like best about the product?
Everything is tracked so you can retroactively identify visitor actions.
What do you dislike about the product?
Some limitations... though Heap is continuing to improve and expand functionality.
What problems is the product solving and how is that benefiting you?
Identifying parts of website that do and don't work. That's mainly what I use Heap for.
Recommendations to others considering the product:
Just implement the code and start learning how Heap works. It's very powerful, but even the surface features are incredibly helpful.
Very good
What do you like best about the product?
Really fast feedback, all events are stored, so you can track them later
What do you dislike about the product?
Would like to see the saved reports in a either way. Right now it's hard to get to them.
What problems is the product solving and how is that benefiting you?
Conversion rate and site visitors. Testing new features. The interface is mostly functional, but really clean compare to other analytics web sites.
Powerful metrics at your finger tips
What do you like best about the product?
Heap's ability to quickly create events without legacy tracking, then using those events in funnels and/or graphs to get a true understanding what your customers are doing within the app are essential to good development.
What do you dislike about the product?
That I can't graph or funnels events with relative dates. Say user signs up and does things within 30 days of signing up.
What problems is the product solving and how is that benefiting you?
Heap provides the product team a clear insight into our customers behaviours so that we can better plan future features and remove stagnate one.s
Recommendations to others considering the product:
Use it. It is simple and effective. It will take some time to truly get the benefit of the data as analytics does take some finesse but Heap is there as the perfect side kick.
Heap Experience
What do you like best about the product?
You don't need to implement any evet code. Also it records everything from the beginning.
What do you dislike about the product?
Screens needs to be more UX friendly. More export or other admin features could be nice.
What problems is the product solving and how is that benefiting you?
We're trying to perform behavioural analytics of our site. Once we use Google Analytics, but it took time and effort.
Excellent tool for analyzing user behaviour
What do you like best about the product?
I can setup any metric at any time and I will have information about it
What do you dislike about the product?
Organization of reports and events when there are too many
What problems is the product solving and how is that benefiting you?
Tracking success of epic stories.
Supporting decisions based on usage data
Supporting decisions based on usage data
Recommendations to others considering the product:
Measure your number of monthly sessions first
Great Tool!
What do you like best about the product?
The ability to instantly validate the events I would like to track are working.
What do you dislike about the product?
The tool is in its infancy. I cannot wait to see the features the produce in the years to come.
What problems is the product solving and how is that benefiting you?
Validated assumptions daily.
Effective and simple to use - great UX
What do you like best about the product?
The ability to label anything you want manually is the biggest plus. Typically having to go to the developers asking them to add an item to track in the code is time consuming and restrictive. The ability to find out almost anything I want in Heap by labelling buttons, clicks and page views is amazing and a "why didn't I think of that" idea.
The simplicity of the user interface is also great and allows you to slice and dice the original data in a smart way.
The simplicity of the user interface is also great and allows you to slice and dice the original data in a smart way.
What do you dislike about the product?
There is no analytics platform that is perfect, so it is harsh criticism but it can't do everything easily. Some actions still need to be added in as custom, anything that isn't fixed e.g. profile completion. I have also found some things easier to report elsewhere e.g. Source I find easier from google analytics. I am being picky here though!
What problems is the product solving and how is that benefiting you?
Heap allows us to be pro-active in our analytics measurement. We are a recruitment and learning platform so there are a lot of variables to keep in mind.
If for example a job isn't receiving many applications you want to know whether it is because the opening tile isn't appealing enough, the job title isn't right, the description of the job, placement of the button or something else.
Heap allows you to become an investigator and label items such as "clicked on the tile" "viewed the page" "clicked apply" and get a sense of where the drop-out is using these 3 as a funnel. Combining Heap with a tool like Lucky Orange which is a cheap way to video/track your users you can get a real sense of where and why users are dropping off.
With this information you can then make recommendations to your clients or tweaks to your product. It is extremely valuable.
If for example a job isn't receiving many applications you want to know whether it is because the opening tile isn't appealing enough, the job title isn't right, the description of the job, placement of the button or something else.
Heap allows you to become an investigator and label items such as "clicked on the tile" "viewed the page" "clicked apply" and get a sense of where the drop-out is using these 3 as a funnel. Combining Heap with a tool like Lucky Orange which is a cheap way to video/track your users you can get a real sense of where and why users are dropping off.
With this information you can then make recommendations to your clients or tweaks to your product. It is extremely valuable.
Recommendations to others considering the product:
If you have a basic Wordpress site you may not need Heap and could afford to stick with something like Google Analytics to get broad trends. However you would still be foolish not to as it can help you make more detailed analysis and will future-proof you if you do grow. If you already have a complex system similar to ours, I would highly recommend it!
Solid product and good customer service
What do you like best about the product?
The best things about Heap is its ability to automatically gather all user events on a web page. Also their customer service has always been excellent.
What do you dislike about the product?
SQL access requires the top tier subscription. In Mixpanel, their JQL querying is available for all tiers, even the free one.
What problems is the product solving and how is that benefiting you?
We wanted to see what visitors and users are doing on web page and dashboard. With Heap we can see their actions and define, for example, the most used features.
Recommendations to others considering the product:
When we strated using Heap in H2 of 2015, it looked like it was beating Mixpanel. After that Mixpanel has released new features and refined their pricing model. At the moment (Dec 2016) I would probably go for Mixpanel if I could start from scratch.
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