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Fantastic, retrospective analytics on-demand
What do you like best about the product?
Once you get the hang of it - there's a bit of a learning curve - Heap is a fantastic platform to gain insight into your platform. Most importantly, data is collected from Day 1 - even if the event hasn't been defined, unlike other platforms. This is really useful as requests for analysis often ask for things you haven't been actively tracking.
What do you dislike about the product?
It does take you a little bit to understand the platform and to get up to speed with how everything is structured. Luckily, there's the 'Heap Academy' which has been a really helpful resource.
What problems is the product solving and how is that benefiting you?
User journeys throughout both our Marketing site and actual platform. Understanding the bottlenecks that prevent customers from registering, then converting on our platform.
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Super easy and out-of-the-box analytics tool
What do you like best about the product?
The ease of creating events and dashboards with dev support required
What do you dislike about the product?
Nothing I can think of other than it can get pricey if you want to track 3rd party data sessions too
What problems is the product solving and how is that benefiting you?
Understanding user journey and critical paths without having to spend lots of time creating events and dashboards
Heap provides valuable insights
What do you like best about the product?
Heap provides us with really valuable product insights. Once your events and analyses are set up it's really easy to track them and the UI is nice and simple. The ability to create custom dashboards is great, and the data quiz is a really cool feature!
What do you dislike about the product?
There is a lot of featuers which can be a bit overwhelming when you are starting out. Obviously the training with Heap University is there for a reason, I'd say this is key to being able to learn the system which has been a bit daunting as you need to commit some time at the start to get up to speed. It would be great if there was more help provided in-app to guide you through.
What problems is the product solving and how is that benefiting you?
Heap plays a vital role in helping us underpin product decisions with data. It helps us understand how our products are being used and by who, and provides the tools to answer a range of key business questions.
Very strong tool for your product analytics needs
What do you like best about the product?
Visual labeling has been a lot of help when figuring out which UI elements are reporting and determining analytics based on them rather than trying to explore events the more traditional way.
What do you dislike about the product?
There is a lot of information and ways to synthesize it, and it can take some time to determine the best way to present and digest. Most product analytics tools are like this, so it's not a big thing that I worry about.
What problems is the product solving and how is that benefiting you?
Heap is helping me to better understand how our product is used by our customers, how we can iterate on our various features, and also allowing me to share findings easier amongst my co-workers.
Helpful tool for monitoring website activity
What do you like best about the product?
Heap has a good interface and allows for a lot of customization. It's a good tool for monitoring customer journeys and interactions with websites.
What do you dislike about the product?
It can get messy at times and does not have the best integration with external sources such as Looker
What problems is the product solving and how is that benefiting you?
Allows us to monitor website interaction and analyze how our new website versions perform.
Designer using Heap
What do you like best about the product?
Heap helps me understand how users use my applications, whether they can complete tasks, and what features are or are not being used, and provides excellent benchmarks to help determine where we can make improvements.
What do you dislike about the product?
There are a lot of features, and it can sometimes seem a bit overwhelming when looking for specific information. The journeys feature, while incredibly helpful, can be challenging to set up correctly.
What problems is the product solving and how is that benefiting you?
We use Heap to help us determine where users spend their time, which features they are using the most, and whether they can accomplish goals using the journeys feature.
Heap keeps analytics simple.
What do you like best about the product?
Easy to tag and track events. From there the visuals of the data is easy to digest.
What do you dislike about the product?
It's only as good as the implimentation.
What problems is the product solving and how is that benefiting you?
Currently heap is helping us understand user behaviors (where a user came from in the journey and where they're headed)
Beautiful analytics tool
What do you like best about the product?
It is very easy to use and offers a lot of options to both technical and untechnical audiences.
What do you dislike about the product?
It has a limitation and will only work in Google Chrome. From my personal experience, this has been kinda annoying as I'm personally a Firefox user. But if you make sure you use Chrome, it will work flawlessly.
What problems is the product solving and how is that benefiting you?
Being able to analyze behaviors in a GDPR-friendly way. This is something that is very important for companies based inside the European Union. The other free, (more known) options are not supporting this.
Great product analytics
What do you like best about the product?
We trialled a number of tools trying to find something that would be able to be used without needing our Head of Insights to generate reports.
Heap was the easiest tool out there, we were able to onboard each team (product, marketing etc) and help them become self-sufficient for reporting.
Also we didn't have to keep asking devs to add tags!
Heap was the easiest tool out there, we were able to onboard each team (product, marketing etc) and help them become self-sufficient for reporting.
Also we didn't have to keep asking devs to add tags!
What do you dislike about the product?
Heap is getting better at this but helping highlight patterns across different reports and events.
This isn't unique to Heap, but sometimes for a non-data pro, it can be hard to understand if you are tracking across the right events.
Hopefully AI can just work backwards from goal and work everything out :)
This isn't unique to Heap, but sometimes for a non-data pro, it can be hard to understand if you are tracking across the right events.
Hopefully AI can just work backwards from goal and work everything out :)
What problems is the product solving and how is that benefiting you?
We wanted to democratise insights and stop having everything be requested through one person (Head of Insights).
Since then, we've got everyone using Heap, including customer teams to track health metrics, marketing and even sales
Since then, we've got everyone using Heap, including customer teams to track health metrics, marketing and even sales
Heap Review
What do you like best about the product?
The auto-capture feature is amazing. Has saved us lots of implementation time.
It's very easy in collaboration and generally a very good tool compared to others i have used for web analytics
It's very easy in collaboration and generally a very good tool compared to others i have used for web analytics
What do you dislike about the product?
Some visualisation capabilities could be better. Also, account-level reporting could be improved.
Lately, some reports with many segments and filters take a long to load
Lately, some reports with many segments and filters take a long to load
What problems is the product solving and how is that benefiting you?
The issue of tracking and the need to add custom events.
Quick to implementation and insight.
Gives us visibility to areas we hadn't before.
We can take more informed decisions now.
Quick to implementation and insight.
Gives us visibility to areas we hadn't before.
We can take more informed decisions now.
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