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Great Data Tool
What do you like best about the product?
I like the marketing report and digital analytics features. We are a job board and Heap allows me to report on the individual job level as well as broader data across the entire site.
What do you dislike about the product?
For me, the ease of use getting to know the platform was difficult. I should have taken training courses or attended onboarding to learn the platform.
What problems is the product solving and how is that benefiting you?
Tracking traffic sources to specific pages on our website. Heap does this successfully.
Recommendations to others considering the product:
I recommend this tool for marketing and data analytics purposes. Overall, very helpful.
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Cogent instrumentation solution for modern web analytics
What do you like best about the product?
Fairly easy to use and learn, even for professionals without previous experience.
Automatic gathering of web apps data for processing at need
Straightforward implementation and pragmatic API
Fairly fast data recovery and processing
Automatic gathering of web apps data for processing at need
Straightforward implementation and pragmatic API
Fairly fast data recovery and processing
What do you dislike about the product?
Automatic gathering of web app data that may be irrelevant for the use case
UI is a bit clunky at times and could provide better tools for organization and control
A live, in-browser debug or interceptor console could be useful at times
Mobile device-specifics like viewport/aspect ratio data would be awesome to have
UI is a bit clunky at times and could provide better tools for organization and control
A live, in-browser debug or interceptor console could be useful at times
Mobile device-specifics like viewport/aspect ratio data would be awesome to have
What problems is the product solving and how is that benefiting you?
Tracking and instrumentation of purchases, page views, payment methods, etc...
Periodical reports and analysis on conversion rate, A/B testing based research...
We've been able to gather important insight on conversion rates, client behaviour (UI-flow-wise) and metrics. Instrumentation is done client-side only.
Periodical reports and analysis on conversion rate, A/B testing based research...
We've been able to gather important insight on conversion rates, client behaviour (UI-flow-wise) and metrics. Instrumentation is done client-side only.
Recommendations to others considering the product:
Give it a try!
Great tool for get insights really fast
What do you like best about the product?
Heap is really easy to setup with Segment (what we use) and allow our team to quickly get insights on events
What do you dislike about the product?
Really not much, you may feel a bit lost at the very start but once you build a couple of reports, it gets easier.
I'd really like to be able to be able to filter on event attributes when building funnels (currently I use "group by")
I'd really like to be able to be able to filter on event attributes when building funnels (currently I use "group by")
What problems is the product solving and how is that benefiting you?
Mainly quickly build retention or funnel charts. We've also done some user path debugging.
Recommendations to others considering the product:
Make sure your data is setup correctly in heap, and start playing around with all the reportings. It's a bit scary at first but it gets super handful once you get a good mental picture of it.
Powerful product analytics, whacked pricing model
What do you like best about the product?
It's super easy to build queries, reports, and dashboards.. and share them with others in the organization. I love the ability to understand the behavior of individual users and then group, filter, and otherwise slice and dice the data.
What do you dislike about the product?
The company's pricing model is currently whacked. Basically, if you want less than 3 months of retention, it's free. Otherwise, it's $15k for 500k events. We derive lots of value from the product and I'm happy to pay for it, but if you are pushing 50k events, it's still $15k. WTF? [side note: our rep has been super professional through this. It seems like the leadership has put the sales team in a strange corner around their pricing]
While I write this, they just "updated their legal terms" with some pretty aggressive terms... basically they seem to be betting we can't live without them or at least that anyone who should be paying ~$5k a year will pay $15k in order to avoid moving. They seem to be super angry about their previous pricing plans, but I'd be shocked if they actually talked to customers who they probably view as taking advantage of them. I literally just removed instrumentation from a large chunk of our site I wasn't using anyway and replaced what I needed with 8 lines of javascript. Just fix your pricing model a bit and stop making your lawyers write such angry prose man.
On the technology level, there are some limitations around what we can effectively measure - for example, how many time has an individual account of users done X and then tracking growth over time. It's more powerful when it comes to tracking paths (although that new feature didn't show me anything interesting and now I've ripped heap off of that part of the site)
While I write this, they just "updated their legal terms" with some pretty aggressive terms... basically they seem to be betting we can't live without them or at least that anyone who should be paying ~$5k a year will pay $15k in order to avoid moving. They seem to be super angry about their previous pricing plans, but I'd be shocked if they actually talked to customers who they probably view as taking advantage of them. I literally just removed instrumentation from a large chunk of our site I wasn't using anyway and replaced what I needed with 8 lines of javascript. Just fix your pricing model a bit and stop making your lawyers write such angry prose man.
On the technology level, there are some limitations around what we can effectively measure - for example, how many time has an individual account of users done X and then tracking growth over time. It's more powerful when it comes to tracking paths (although that new feature didn't show me anything interesting and now I've ripped heap off of that part of the site)
What problems is the product solving and how is that benefiting you?
I can see the impact of marketing programs, customer usage, and more in real-time. I cut and paste heap reports straight into my board deck.
Recommendations to others considering the product:
Understand the implications of the pricing model as of 8/19
Invaluable Tool!
What do you like best about the product?
I love how easy it is to navigate what are you looking for and if you can't find it, the documentation and reps are helpful. The Heap team is always striving to come up with better ways to define reports and gather data. I like the addition of suggested reports.
What do you dislike about the product?
Some things feel a little limiting. I wish you could put more than 12 reports on a dashboard. Sometimes there are lots of KPIs we're trying to keep track of at once and dashboards make it easy to do so. I wish we could do a little more comparing of reports side by side.
What problems is the product solving and how is that benefiting you?
We like to track behaviors, look up user flow if there is a customer reporting issues, track sales, make project priority decisions.
Recommendations to others considering the product:
Have a standard and naming convention for how you define and organize events.
Powerful analytics tool
What do you like best about the product?
Ability to easily define and capture metrics from web + mobile apps. Ability to easily create reports. Report query speed is excellent.
What do you dislike about the product?
Requires time to ensure event definition is accurate, event naming convention and duplicate events can be a challenge with multiple users. 'Out of the box' reporting is barebones.
What problems is the product solving and how is that benefiting you?
Tracking adoption of features over time. One off reporting of core product metrics.
A Little Bit Of Heap
What do you like best about the product?
It goes a long way, the level of information available and the ability to track any activity on site has been an incredible help.
What do you dislike about the product?
Not being able to search users based on their session utm (only available for initial tracking data)
What problems is the product solving and how is that benefiting you?
We are able to monitor the activity on our website and implement changes and review content on a daily basis. Delivering insight to those who need it, WHEN they need it.
Recommendations to others considering the product:
Know what you wnt out of Heap before you begin. Implement what you need as you go.
Deep insights into our customers
What do you like best about the product?
Heap provides deep insights into how our customers use the platform and allows us to proactively monitor product usage.
What do you dislike about the product?
Heap is not the most intuitive tool when you are first starting out.
What problems is the product solving and how is that benefiting you?
Greater insights into our customers
Helping shape the future of our product one click at a time
What do you like best about the product?
flexible dashboards and the events visualiser
It's really helped me streamline the data overview of our platform.
The speed to generate reports and update queries is wonderfully fast.
It's really helped me streamline the data overview of our platform.
The speed to generate reports and update queries is wonderfully fast.
What do you dislike about the product?
Would like to get sometimes more control over filtering options (hostnames), being able to duplicate reports to make more specific versions and small amendments we need.
What problems is the product solving and how is that benefiting you?
Getting an overview of platform and solving UI and UX issues.
Most important of all I get this data quickly and easily digestable.
Most important of all I get this data quickly and easily digestable.
Recommendations to others considering the product:
It's a great tool which can deliver outstanding insight into you web app performance quickly and efficiently,
Great user insights and in depth analytics
What do you like best about the product?
The ability to really hone in on the behaviours of our users helps us no end with how we can better service them.
What do you dislike about the product?
It takes some training to unlock its full potential, but its worth it!
What problems is the product solving and how is that benefiting you?
The behaviours of our users and where they are spending most of their time within our product. Allowing us to focus our energy appropriately to developing a better tool for our clients.
Recommendations to others considering the product:
Take the time to learn all of its capabilities!
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