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Heap

Heap | 1

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External reviews

1,069 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Murali M.

Best tool for insight

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
The user drop tree graph from the funnel and the path from where the user landed helps great to make a quick and clear insight actions.
What do you dislike about the product?
No alert system based on the conversion number between mins and hours. Like email when the conversion rate is low between 9 to 12 so on...
What problems is the product solving and how is that benefiting you?
its a great tool to under standing the user experience on our websites it helps us to improve our conversions.
Recommendations to others considering the product:
Yes


    Terrance K.

Fastest way to get deep insights on our products and website

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
I love how Heap automatically captures interactions across our digital properties, which is incredibly powerful because it lets us analyze our data retroactively. Heap is powerful yet easy to use. With little training, anyone at Vidyard can quickly pull insights from Heap without chewing up our analysts' time.

Heap has world-class documentation, but if I can always count on their excellent customer success and support team if I can't figure something out.
What do you dislike about the product?
There's not a lot I dislike about Heap. Naturally, we've defined a number of events, segments, properties etc meaning things can get a little messy.
What problems is the product solving and how is that benefiting you?
I'm trying to gain insights into our customer journey. With Heap, we're able to understand how every touchpoint impacts our customer. From web visits to conversions to product usage, Heap lets us pull powerful insights into which initiatives are truly making an impact.


    Philipp H.

Excellent idea, but needs some improvement

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
Best feature is arguably being able to look at events that weren't defined before. This also made migrating to Heap from GA much easier. Second best feature is just the way you can evaluate data. Really straightforward interface.
What do you dislike about the product?
Sometimes I miss granularity in the filter options etc. I then have to download everything as CSV to analyze it locally on my Mac.
What problems is the product solving and how is that benefiting you?
Since we don't have time to implement custom tracking for every metric, we use Heap to a great extend to keep track of the KPIs we set for new feature releases.
Recommendations to others considering the product:
Go for the premium plan.


    Marketing and Advertising

Better version of Google Analytics

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
The most helpful about Heap is the fact that all data is pulled automatically and so you can request data retrospectively.
What do you dislike about the product?
It takes a little while to get used to the platform, the terminology and the definitions.
What problems is the product solving and how is that benefiting you?
Heap has been great in tracking people coming on to the platform, tracking our email campaigns and platform signups.
Recommendations to others considering the product:
Take some time to get to know the platform, it's super easy and intuitive once you understand their way of defining.


    Computer Software

Heap for user research

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
Data on user journeys, monthly and weekly usage and top users.
What do you dislike about the product?
The setup could be more intuitive, it's a question of changing the software IA.
What problems is the product solving and how is that benefiting you?
We are able to speak to our clients who are self serve. We already understand some of their usage patterns so the discussion and testing can be customised and therefore become more valuable to us as a business.


    Consumer Goods

It is surprisingly simple to get valuable insights on user behavior on our website

  • July 17, 2019
  • Review verified by G2

What do you like best about the product?
Well, definitely that it's retrospective and I don't have to wait for data to come in.

It is super easy to create events and to build funnels out of them. I can see results quickly. Same with the graphs.

I also liked the fact that you've launched a feature that allows the comparison of two time periods which we've missed before.

Also super happy to have bee introduced to the new Paths-feature which to us is a bit like the funnel in Google Analytics, but easier to understand/use.

And of course: The support is super quick to reply to my questions and has helped me tremendously in the past. Thanks to Devon in particular! :D

I also like that I can now "verify" events - after having talked to one of our engineers and having made sure that it's set up correctly.

Also the fact that you let me know that an event with the same criteria already exists when I try to create it. etc.

It's the little details that make it joyful and easy to work with Heap :)
What do you dislike about the product?
It is not possible to include two properties in the group by-functionality in a funnel. I've had some trouble with this in the past as it meant I had to do some workarounds.

Also sometimes, I can only apply user-based properties, not event-based. Like for example I can only select "group by user's initial landing page" instead of the (event-based) landing page for a certain funnel.

I think in general, we've built quite complex reports (for our A/B Test analyses) so that our request may have been a little "special".

I feel like I cannot rely on "Tablet" device users as it turned out at some point that this is often Desktop users which are not being recognised as such.
What problems is the product solving and how is that benefiting you?
- how do users interact with features on our website
- where do users land on our site and how/where do users navigate from there
- how do the two ab test groups differ in ... e.g. completion of a certain funnel (CR), product detail page views, clicks in the main nav, etc.
- do we see differences in users on mobile vs. desktop?
- etc, pretty much everything related to user behaviour on our website


    Itzik A.

Great product for automated UI analytics

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
the auto identification of object in system is an advanced one and make life really simple.
removing the need for java-scripts snippets and CSS expertise just to identify objects its a great feature.
Also, the real time sniffer which shows me current events in my system and their identification helps me a lot when need to find the exact definition for complex events.
What do you dislike about the product?
The reporting mechanism is very simple, and missing the ability to cross reference between different data types or present few metrics on same funnel.
Heap is collecting a lot of data, but the consumption of it is difficult and limited to atomic events on system.
What problems is the product solving and how is that benefiting you?
identify the objects in a simple and fast manner which enables me to focus on gain insights rather than work all day on define the collection methods.
In addition, the ability to custom populate Heap with my custom attributes is highly helpful and helps me to gain insights and filter relevant data better.
Recommendations to others considering the product:
Extend reporting mechanism and add more features to generate reports and even drill down reports, like an OLAP object
Another cool thing can be the ability to present a complex funnel presentation, like a one that starts from 1 event, than splits to 2/3 different ones and goes afterwards to same end event.


    Sameer Ahmed K.

Excellent for Startups

  • July 17, 2019
  • Review provided by G2

What do you like best about the product?
The ability to know exactly what your users are doing in your platform and make predictions
What do you dislike about the product?
Nothing much. The user interface can be slightly more friendly
What problems is the product solving and how is that benefiting you?
Knowing Customer Persona!


    Mike G.

Good bye tagging, hello mapping. But collect data from day one!

  • July 17, 2019
  • Review verified by G2

What do you like best about the product?
The fact that we don't waste our time with complex data tagging concepts where we often missed some collection points and then had to update that framework and submit new deployments is one of my favourite features of Heap. Sometimes you don't know what you want to capture and once you determine this need, you simply map it into your reporting dashboard and you will have the data available from day one. Thats fantastic!
What do you dislike about the product?
Standard out of the box dashboards with the reporting basics should be provided. Also the UI of the tool is not intuitive
What problems is the product solving and how is that benefiting you?
Data available from day one, we finally say good bye to cumbersome tagging plans that provided lots of pain. Our current tagging approach utilising legacy tech in native apps was a real pain and created a lot of churn during UAT's


    Internet

Easy to setup analytics tool

  • July 17, 2019
  • Review verified by G2

What do you like best about the product?
It tracks all events as they happen. We don't need to spend a lot of time setting new events.
Also, if we make any changes in the product, it tracks that also and we can define events later. The user tracking is fairly easy to implement and we can setup other parameters to track them easily. It has an amazing badge program which allows us 25000 sessions in a month.
What do you dislike about the product?
It doesn't have a standard e-commerce implementation like Google Analytics. Also, It is a little expensive as compared to other competitors.
What problems is the product solving and how is that benefiting you?
We can visualise user funnels and access standard reports covering attribution, engagement, conversions