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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,140 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Carolyn C.

I have had a positive amplitude experience.

  • July 18, 2024
  • Review verified by G2

What do you like best about the product?
The ability to create in depth funnels has been the most helpful aspect of amplitude.
What do you dislike about the product?
The downside is that there are delays in user properties being updated. When launching experiments it is hard to get real time results right when the test begins to QA things are working as expected.
What problems is the product solving and how is that benefiting you?
Solves why people are dropping off various funnel within the app.


    Information Technology and Services

Transformative Insights with Amplitude

  • July 18, 2024
  • Review verified by G2

What do you like best about the product?
I've been using Amplitude for several months now, and it has significantly improved our ability to understand and act on user behavior data. The platform's intuitive interface and robust features have made it an essential tool for our analytics and product teams.
What do you dislike about the product?
Some of the more advanced features require a bit of a learning curve. More comprehensive tutorials and documentation would be helpful for new users.
What problems is the product solving and how is that benefiting you?
Detailed insights into user behavior, allowing us to track user journeys, identify pain points, and understand usage patterns. This information helps us make informed decisions about product improvements and feature prioritization.


    Durga P.

Simple User Friendly Platform For Creating Amazing Analytics Of User Activity Seamlessly

  • July 12, 2024
  • Review provided by G2

What do you like best about the product?
Easy to create charts by simply selecting the event name and other properties, and it is easy to export as CSV and PDF.
Implementing it with the application is easy by simply giving the event name and a few properties and works well while integrated with the code without taking much effort in code execution.
Once the event is emitted the change is reflected in the graph within a few minutes also the application can handle a very high frequency of user activities without any trouble.
In case of doubts customer support is there to respond within a short period.
What do you dislike about the product?
Once the event is emitted without the user properties, the event is stored as used by none and I could not figure out a way to change it
What problems is the product solving and how is that benefiting you?
Amplitude is helping me track the user activity on various features of our application which gives us insight into the importance of various features. By tracking the session time and log in counts we are able to assume the time and frequency of user activity and it also helps scale the application and giving importance on the features which are mostly used.


    Consumer Services

Reliable mobile & web analytics

  • July 11, 2024
  • Review provided by G2

What do you like best about the product?
All the basic functionality works well, and the product is constantly updated with new ways to better understand your customers.
Helpful team, ready to assist
What do you dislike about the product?
Sometimes, I would be happy to receive more use cases for those new functionalities :)
What problems is the product solving and how is that benefiting you?
Business intelligence for app and web products


    Beatricia S.

Amplitude influences decision making through its analysis

  • July 09, 2024
  • Review verified by G2

What do you like best about the product?
I use it to carry out a successful process of analyzing the performance of my content in real time, where I can investigate and collaborate for future business, support is one of the fundamental factors for Amplitude to have that potential aspect that characterizes it so much. These insights allow you to quickly identify which content is performing well and which needs adjustments, since I've been using it sales have increased, raising the possibility of modifying the marketing process at my convenience.
What do you dislike about the product?
I like it very much for its capabilities, I have nothing against this program, so beneficial for the company.
What problems is the product solving and how is that benefiting you?
It has really integrated into the marketing execution and planning processes to achieve an incentive to make decisions thanks to its analysis of markets and events, in turn we can progress in terms of follow-up of prospects to take profits thanks to its participation. It is excellent in the area of marketing, behavior and demographic characteristics, due to the fact that they will be able to achieve through the exhaustive analysis of different market styles a positive projection for their companies.


    Leisure, Travel & Tourism

Great data storytelling tool

  • July 02, 2024
  • Review verified by G2

What do you like best about the product?
Easy to use, has a wide variety of features for plenty of use cases
What do you dislike about the product?
hard to connect with what's built in the tool based on what coworkers build within the tool (events, charts, dashboards)
What problems is the product solving and how is that benefiting you?
Tracking events to understand customer behaviour en masse


    Rachel R.

Great Self-Serve Analytics Tool

  • July 02, 2024
  • Review verified by G2

What do you like best about the product?
Amplitude Analytics is a huge unlock for my company, which has over 500 users a month gaining value from Amplitude Analytics and Amplitude Audiences. The combination of both creates a valuable feedback loop, where stakeholders can use Analytics to understand their product, create marketing campaigns to improve usage, and understand how the campaigns impacted the bottom line.

Amplitude's self-serve nature is crucial both for enabling non-technical users to get value from our data, as well as for saving time for data scientists and other technical users. Data scientists love that Amplitude makes it easy to create dashboards so that they can dig deep spending their time on complex custom analyses
What do you dislike about the product?
It can be buggy. The team moves fast, consistently releasing new features, and this often introduces bugs in existing functionality
What problems is the product solving and how is that benefiting you?
It frees up resources: non-technical users can self-serve to gain insights, and technical users save time using Amplitude instead of writing custom queries


    Airlines/Aviation

Amplitude is a great tool for creating really fast dashboards and for realtime website data.

  • July 02, 2024
  • Review verified by G2

What do you like best about the product?
What I really like is that we can create dashboards in a really easy and fast way.
What do you dislike about the product?
That the information cannot be grouped into more than two filters and that nothing stores into a database, so the calculatins are like a blackbox.
What problems is the product solving and how is that benefiting you?
Is helping on solving funnels and dropoff rates, in terms to analyze the data that all of our website.


    Connie L.

The main way I learn about our product usage

  • June 25, 2024
  • Review verified by G2

What do you like best about the product?
I use it every day, couldn't live without it. I have probably created 1000 segmentation and funnel charts over the last few years of amplitude. Quick, easy tools, critical for understanding broadly "what's happening in my product?" Love the active use % rate and engagement matrix.

Love intercom as a way of getting support and leaving feedback.
What do you dislike about the product?
Our taxonomy internally had to be compressed to very generic event names because we had too many events and hit our billing limit. Now events are distinguished by custom properties, but this means they are impossible to read on charts e.g. "workflow:started where screen=dashboard" is all you get - keeping in mind we have TENS of events where this could be true. The current workaround is using custom event names but this is still a ton of clicking.

I also want sankey diagrams. Some funnels branch in multiple places and the current linear view is not helpful.
What problems is the product solving and how is that benefiting you?
Understanding feature performance after launch - is it actually reaching users? Are they doing what we intended them to do? Who are our user personas?


    Banking

The best tool for a product manager

  • June 19, 2024
  • Review verified by G2

What do you like best about the product?
The best thing about amplitude is the amount of data it's able to process. A lot of complex analysis & calculation can be done easily on Amplitude.

Also whenever we have faced an issue, the customer support from amplitude has been fast & prompt.
What do you dislike about the product?
Maybe user interface can be a bit easier.
What problems is the product solving and how is that benefiting you?
It really helps me with complex analysis to figure out answers for my queries.