Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
2,688 reviews
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Essential tool for any growing company
What do you like best about the product?
Amplitude gives us insight into how our business is doing. We rely on it to continually improve our product.
What do you dislike about the product?
Amplitude provides a simple and intuitive UI that gets the job done; I have no complaints.
What problems is the product solving and how is that benefiting you?
Through Amplitude, we're able to identify and correct issues in our most critical funnels
Hard at the beginning and easy in the current use.
What do you like best about the product?
The platform helps a lot to understand data in-depth all the behavior inside the Newron platform... functionallites as copy and paste is the best option to not repeat tasks and save time (this option should be more intuitive)
What do you dislike about the product?
The first step, understanding the platform, learn about cohorts, and how to build graphics is the most difficult but after you go beyond that barrier, its easy to use.
What problems is the product solving and how is that benefiting you?
This tool is used to understand and track the behavior of GfK platform users; in that way is very effective, all metrics allow to understand different scenarios of our users and then take actions or push the usage if is necessary.
Recommendations to others considering the product:
short video recommendations or mini training to understand small tasks
Easy to set up, easy to use once you understand basics
What do you like best about the product?
It is easy for anyone to use once they understand the basic functionalities
What do you dislike about the product?
It is hard to find events unless you know what to look for
What problems is the product solving and how is that benefiting you?
It does not track page scroll. We've been able to use it to inform product decisions.
Effective for Quick Querying
What do you like best about the product?
I love that I can jump into Amplitude and quickly pull a lot of data, even while I'm in the middle of a meeting. I've often made valuable contributions to meetings while they were happening - I thank Amplitude for that.
What do you dislike about the product?
I have submitted many product requests to Amplitude, usually for little things that would make my analyses a little more relevant or powerful. I've never seen anything make it through yet.
What problems is the product solving and how is that benefiting you?
We often use Amplitude to dig into a funnel to find from which specific step (or platform, city, or any other user attribute) a conversion rate drop or increase is coming. We've found success doing that.
Amplitude is very user friendly and works and helps to take data driven decisions
What do you like best about the product?
It doesn't take that long to learn how to use Amplitude. Yet every day you find out new use cases.
What do you dislike about the product?
It doesn't happen often, but in occasions, you can find some delays, even if your network is fine.
What problems is the product solving and how is that benefiting you?
I work as a Product Owner. Having data to support my decisions saves lots of time and risks.
most flexible analytics tool
What do you like best about the product?
Very easy to create custom user segments and funnels
What do you dislike about the product?
I would like some sort of flag to alert me to data abnormality
What problems is the product solving and how is that benefiting you?
Understand user behaviors better
Amplitude review
What do you like best about the product?
I love the speed with which the data is being pulled. I love the User look up feature that allows me to track all the app events live.
What do you dislike about the product?
In some cases, the use of the features is not at all obvious and requires some back and forth with the support to understand the exact functionality. E.g. exclusion in the funnel chart.
What problems is the product solving and how is that benefiting you?
Any experience related questions on our app.
Great tool for understanding usage data!
What do you like best about the product?
Amplitude is easy to use once you get a little bit use to it. Gaining insights is quick and actionable. The most significant advantage to this tool, in my opinion, is the speed at which you can go from raw data to actionable insights.
What do you dislike about the product?
Amplitude is a bit like Excel in that getting your hands dirty and finding valuable insights is pretty quick and easy. But that data often leads to more questions, and sometimes, finding more advanced insights are more brutal to get working. Sometimes it's the data's fault, as if not set up correctly, it can be impossible to get what you want, but other times the tool cannot get what you are looking for.
What problems is the product solving and how is that benefiting you?
Amplitude allows us to understand the various engagements of our users. What are they clicking, what are they doing, and how do they behave. It also allows us to analyze all the funnels we have to determine what a successful visit looks like and the highest performing.
Great data toolset to choose from.
What do you like best about the product?
Preset data toolset (segmentation; funnel; revenue lt; etc) help us navigate through data frameworks very easily.
What do you dislike about the product?
Funnel could have more functions, and have an integration into segmentation;
Pathfinder tool is hard to use.
Pathfinder tool is hard to use.
What problems is the product solving and how is that benefiting you?
Understanding user behaviour; Easy to understand conversion and user segmentation.
Amplitude is easier than this G2 review
What do you like best about the product?
The visuals and the variety of data approaches I have to meet my use cases are excellent.
What do you dislike about the product?
Page load times are long. We have a lot of segments that slow down response times.
What problems is the product solving and how is that benefiting you?
Workflow issues. Amplitude data helped us discover navigational pitfalls in our platform. Benefits include communicating user needs; nothing is more convincing than data, accompanied by a video of users struggling.
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