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Reviews from AWS customer

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External reviews

2,688 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Logistics and Supply Chain

Super useful

  • November 09, 2021
  • Review provided by G2

What do you like best about the product?
Useful to get insights, dashboards are great to keep everything organized, chart functionalities
What do you dislike about the product?
User lookup can be slow sometimes and ocassional crashes
What problems is the product solving and how is that benefiting you?
I mainly use it to track conversion of products


    Real Estate

Amplitude is very helpful in my daily routine. I use it everyday to check my results and performance

  • November 06, 2021
  • Review provided by G2

What do you like best about the product?
The best thing about it is the easy way we can build charts and dashboars. It's totally custom to my needs. Besides that, it's very easy to copy the chats and use them for others metrics. I can see all my chats very easily in the same page, when I put them all together in a Dashboard. If I could say whats I think about the amplitude in only one sentence, I would say that amplitude makes my life easier and helps a lot my productivity.
What do you dislike about the product?
I have not been using amplitude for a long time, so I don1t have a lot of bad things to say about it. The first thing that took me some time to understand its the event. Amplitude has its own events that need to be implemented on the website. Because of that, It took me some time to understand what were the events I had to track on amplitude. Besides that, it also took me some time to understand whats were the metrics I had to use to see the information I wanted. Sometimes it gets hard to filter the information you need. It took me some time to understand what are the fields related to the user or to the event, and then what are the event that added up when we used the unique events
What problems is the product solving and how is that benefiting you?
I use Amplitude in my daily routine to understand my user journey. I use it to check my performance daily and mainly to check the conversion rate between my user journey. It makes me much more productive because I can visualize all the steps of my user journey very quickly without the necessity of looking at different screens. Besides that, If we think about time, it benefits me financially because I can be more productive and use my time to the things that matter; it's automatically updated, so I don't have to use my time bringing data together. I can spend most of my time analyzing the data.
Recommendations to others considering the product:
Everyone who needs to make your day easier and analyze data should use Amplitude. You can build chats and dashboards vey easily, and, the best of all, is that you can adapt the chats you already have by only changing some metrics.


    Computer Software

The quickest and easiest way to access analytics data

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
Amplitude is a fantastic tool for diving deep into user behaviour data. It's a tool that is simple enough for non-data stakeholders to get immediate access to straightforward results, like event totals, users accessing features, and funnel analyses.
What do you dislike about the product?
Some of the more complicated charts are non-intuitive and difficult for stakeholders to use. Even if they do end up trying out new charts, they often make significant mistakes without realizing it. This could be a disparity between Amplitude's expectation of the data and the actual needs of our data.
What problems is the product solving and how is that benefiting you?
We use Amplitude primarily for calculating usage rates for success metrics. We've also recently become much more comfortable using Amplitude for deep dives - investigating what a user does after interacting with key features or what leads them to discovery.


    Esra D.

Data storytelling is easy with Amplitude

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
I like pathfinder a lot along with journeys (for conversion and dropoffs) which makes my work easier to check different paths of users quickly without building complex queries. I also find funnel analysis super useful to check conversion from one page to another
What do you dislike about the product?
Sometimes it takes too much time to get data or open a chart from the dashboard. Also if I open more than one tab it makes my computer slow (using google chrome as browser may be related to that)
What problems is the product solving and how is that benefiting you?
How different variants perform compared to baseline/control groups in experiments (A/B test), in which pages and flows our users drop mostly, how well converted our users from one page to another in our app and website. Where our traffic is coming from (organic or paid traffic), impact of advertorials/campaigns with real-time tracking, changes on daily, monthly activity (users). Most important benefit for us to be able to turn business questions into insights quickly
Recommendations to others considering the product:
I would recommend Amplitude for turning business questions into insights quickly and tracking changes on daily, monthly activities. In addition to that, it helps solving how different variants perform compared to baseline/control groups in experiments, in which pages and flows our users drop mostly, how well converted our users from one page to another in our app and website. It's possible to track where your app/web traffic is coming from (organic or paid traffic) by using user properties for App and Web. Along with paid/organic traffic breakdown, tracking the impact of advertorials/campaigns in real-time is beneficial.


    Ahmedyar H.

A one stop solution for Product Analytics

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
Amplitude's variety of analytics tools helps empower all levels of users to access and understand product analytics. It's plethora of features like funnels, pathfinder, retention analysis and allow teams to get answers to all types of questions.
What do you dislike about the product?
One of the biggest drawbacks in our use case is that Amplitude does not store a 'true' device ID. For a user, device ID can be changed each time their data or storage is cleared.
What problems is the product solving and how is that benefiting you?
Understanding funnel dropoffs across various flows like sign up, help/support etc. As well as tracking user adoption across any new feature is something that we always do on Amplitude now.
Recommendations to others considering the product:
If you aren't using any other Product Analytics software, then I highly recommend getting one. And amplitude is the way to go! If you're already using one, just compare the one you have with the features on Amplitude. When we were weighing our options and landed on Amplitude, it was the most uncomplicated call to make!


    Amaury F.

A good analytics platform with funnel vision

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
The most useful feature is really the funnel analysis one.
It is very easy to do, quite reliable and answers a lot of needs.
If you have a doubt on a funnel, then you can easily deep dive with Journeys.
It's also a very strong differentiator to other analytics solution that i'm aware of.


The team is responsive, and since Mid-2024 has been shipping a lot on Amplitude Analytics, which is nice, you can feel they think about your use cases.

It integrates very well in our stack with segment.

Our adoption rate in our organisation is about 25% of the organisation, 15% of that being outside of Data.
What do you dislike about the product?
Sometimes the documentation is not clear on what is the data you are looking at (on traits that are part of the amplitude doc).
But this is partially due to our implementation.
What problems is the product solving and how is that benefiting you?
We analyzing our acquisition funnels, focusing on how our users are using the product.
Thanks to amplitude we are able to identify the issues in our funnel, very quickly.

We are also monitoring our feature usage and this is quick and easy to do in Amplitude.


    Caio A.

Fast insights on a self service platform but expensive.

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
Amplitude is an amazing analytics self-service tool. It allows users to make sense of very large event data sets and analyze user behavior on digital products. Pros:
Can process a huge amount of event data very quickly.
An intuitive and user-friendly interface makes it easy to use for people who do not code.
Very complete package with many features such as taxonomy, user management data import and export.
What do you dislike about the product?
Very expensive especially when compared to competitors. There could be more advanced modes for customized graphics. Visualizations and dashboards are too rigid with no flexibility of customization.
What problems is the product solving and how is that benefiting you?
Analyze user behavior in digital products.
Funnel analysis
Retention Analysis
Calculate the number of users
A/B testing of new features.
Cohort analysis and audience building.
Recommendations to others considering the product:
Amplitude is very complete but expensive, check if competitors fulfill your requirements as it might be much cheaper.


    Computer Software

Analytics tool when you need to iterate quickly

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
A quick way to iterate and test different kinds of assumptions about your product usage. Fairly easy to use and support replies quickly. Lots of improvements in the tool lately
What do you dislike about the product?
There are limitations for example when you try to plot all the data and you can only select max 30 items. Also when you wan more advanced features things can get pricey
What problems is the product solving and how is that benefiting you?
Product usage analytics for the product managers and the engineering team. We can quickly iterate and get answers to some of the questions what the design or engineering might have.


    Retail

useful enough to recommend

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
powerful product analysis and sharing features
What do you dislike about the product?
managing taxonomy could be better than now
What problems is the product solving and how is that benefiting you?
Reducing resources for EDA. DA can focus on the problems to solve instead.


    Alex F.

Great product that allows us to experiment with our own data and visualise trends - huge value add!

  • November 05, 2021
  • Review provided by G2

What do you like best about the product?
Ability to create dashboards and share with team members easily - we can all contribute to campaign analysis providing greater ownership of performance.
What do you dislike about the product?
Setting it up was more difficult than we were expecting, it required professional support to ensure it was done correctly.
What problems is the product solving and how is that benefiting you?
Great understanding of user journeys and challenges in our sales funnel.