Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Best analytics tool to track product metrics
What do you like best about the product?
Amplitude helps me to track key events, visualize funnels, and cohorts. I use it very often. They have straightforward documentation and implementation guides.
What do you dislike about the product?
Quite difficult to learn at first due to many features and options to choose
What problems is the product solving and how is that benefiting you?
Understanding user activities, key events, funnels, retention
Pro-level Product Analytics with off-the-chart Support
What do you like best about the product?
The involvement of the full customer support & development team behind Amplitude ensures that your path to adoption and VALUE taken from its usage is successful in the short term. I honestly have yet to see a cloud-based solution/platform that dedicates itself to your succesful adoption like Amplitude. Webinars, office hour sessions, pre-recorded traininings, power user showcases, Slack community, wow, it provides a much needed degree of assurance for you to get your feet and hands deep into an innevitable complex solution.
It is easy to implement and integrates pretty easily with pretty much any data streams you may have in your company, allowing you to slice and dice your server-side and/or client-side data with ease. The reporting flexibility used to actually back-fire due to the inherent complexity in the subject matter of this CDP'ish product analytics platform, but with it's newly released UI [August, 2024], Amplitude places it's signature advanced product analytics tools on par with GA4 in regards to ease of use, without sacrificing its data manipulation and reporting strengths.
It is easy to implement and integrates pretty easily with pretty much any data streams you may have in your company, allowing you to slice and dice your server-side and/or client-side data with ease. The reporting flexibility used to actually back-fire due to the inherent complexity in the subject matter of this CDP'ish product analytics platform, but with it's newly released UI [August, 2024], Amplitude places it's signature advanced product analytics tools on par with GA4 in regards to ease of use, without sacrificing its data manipulation and reporting strengths.
What do you dislike about the product?
The inherent complexity of the reporting capabilities may prove to be overwhelming at times, that said though, Amplitude has been making strong advancements in organizing their reporting structure and providing a more intuitive UI that allows the user to easily navigate thu pre-established reporting templates and still allow you to dig into the complex reports if you want/need to.
What problems is the product solving and how is that benefiting you?
- Visitor segmentation and analysis
- Cohort segmentation and analysis
- Dashboarding client-side analytics
- Cohort segmentation and analysis
- Dashboarding client-side analytics
Must-have for product analytics
What do you like best about the product?
Amplitude is amazingly easy to use and full of amazing features. I use it everyday to ensure I'm making the best decisions for our customers.
What do you dislike about the product?
Sometimes there are so many features, it's hard to keep track what you can do.
What problems is the product solving and how is that benefiting you?
- Measuring conversion
- Understanding customer behaviors and paths
- Identifying unexpected behaviors
- Understanding customer behaviors and paths
- Identifying unexpected behaviors
Review on Amplitude
What do you like best about the product?
Ease of use, Indepth analysis, Creating dashboards, Quick analysis, good customer support.
What do you dislike about the product?
Integrated with slack, but won't get alerts most of the time.
What problems is the product solving and how is that benefiting you?
Amplitude is a powerful tool which helps me in doing indepth analysis on the lot of problems. Few features like data table, cohort comparsion saves lot of time in doing analysis. Can create cohorts and user journeys without any fuss.
Amplitude helps me get users behavior in a single place and discover UX and product gaps easily
What do you like best about the product?
The ability to build complex funnel reports is very easy to use and powerful.
I also like the fact that you can create several environments which helps me enroll analytics features gradually.
I also like the fact that you can create several environments which helps me enroll analytics features gradually.
What do you dislike about the product?
Though I using the session recording and it's very useful, it seems to now record 100% of the target I set the SDK to record.
In addition, it was hard at the beginning creating a user retention chart and required more tweaks than I expeted.
In addition, it was hard at the beginning creating a user retention chart and required more tweaks than I expeted.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics helps me understand the user behavior in my product, find product and UX gaps and discover new feature adoption
Amplitude Analytics
What do you like best about the product?
Understand the user journey of users throughout the apps.
What do you dislike about the product?
Needs to have a more robust documentation. There are a lot of capabilities that go unnoticed since they are hard to find.
What problems is the product solving and how is that benefiting you?
Understanding user journey, tracking KPIs.
Best Consumer Analytics Tool In The Space
What do you like best about the product?
I've personally used various consumer analytics tools including Heap, Amplitude, and Mixpanel and had the best experience with Amplitude. The tool is intuitive, offers significant depth of insights and the product team launches improvements on a regular basis. For companies that don't have a sophisticated analytics stack, Amplitude could be a tool that helps take your capabilities from reporting to insights regardless of the size of your org. Highly recommend.
What do you dislike about the product?
More recently Amplitude has started offering new features only available under higher priced tiers. I work at a smaller organization and we often get priced out of features that we would find helpful.
What problems is the product solving and how is that benefiting you?
Amplide helps us get a better understand of how our consumers are engaging with and navigating through our product. Amplitude's biggest selling point for us is time to insights, which we believe are best in class.
An excellent analytics tool for online B2C
What do you like best about the product?
Amplitude Analytics is very stable and reliable and there are so many options to analyze data... when integrated with an automation tool the options are endless and such an integration is very simple (we did it with OneSignal).
The ongoing support from the Amplitude and from the community is also great.
The ongoing support from the Amplitude and from the community is also great.
What do you dislike about the product?
It takes a long time and a lot of experimentation before really mastering the tool
What problems is the product solving and how is that benefiting you?
Amplitude let's us analyze behavior of customers and leads, thus optimize conversion and retention funnels. It is also integrated with an automation tool so we define cohorts (or segments) according to user patterns and analyze the results of campaigns in Amplitude.
Is crucial in driving key decisions and consistent growth by understanding our customers’ behavior
What do you like best about the product?
Amplitude Analytics has been instrumental in allowing us to perform detailed flow analyses, which help us identify improvement opportunities at every stage of the customer journey—whether it’s within the purchase funnel or other critical processes on our platform. By breaking down each step and understanding user behavior in depth, we can make informed decisions that enhance our overall user experience and drive continuous growth. This level of insight is invaluable for optimizing every aspect of our platform’s performance.
What do you dislike about the product?
One area where Amplitude could improve is by incorporating more advanced behavioral calculations—though this has been the only feature I’ve found lacking in my three years of use.
What problems is the product solving and how is that benefiting you?
Within the purchase funnel, we were able to achieve a 10% increase in conversions by thoroughly analyzing and identifying the specific stages where users tended to abandon their carts. By pinpointing the triggering events that led to this abandonment, we implemented targeted optimizations that effectively reduced drop-offs and encouraged users to complete their purchases.
Thorough analytics tool, provides you with a lot of insights!
What do you like best about the product?
I love that Amplitude Analytics makes it possible to track SO MUCH data and get lots of insights.
It's easy to use, their browser extension helps me to know the exact touchpoint names and details to built my charts and funnels. I have not seen an extension like this before, so I think it's really smart!
It's easy to use, their browser extension helps me to know the exact touchpoint names and details to built my charts and funnels. I have not seen an extension like this before, so I think it's really smart!
What do you dislike about the product?
With so much data, it can be difficult to know what to look at as an non-data person. I've seen that different people in my organization have different data results for the same charts - which is because we've set some filters differently (like conversion time), and sometimes it's not super evident at all why data looks different. I'd wish for an option (maybe it already exists?) where the admin could set some filters as standard (e.g. tracking conversion always with 1 day time frame).
What problems is the product solving and how is that benefiting you?
I am using Amplitude to look at conversions (e.g. website visits to buying a subscription) and also product usage. It helps me to understand how well our touch points convert. I think it's great to have one tool for both marketing and product data!
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