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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

Reviews from AWS Marketplace

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External reviews

2,149 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Financial Services

Metrics tracking

  • July 01, 2022
  • Review verified by G2

What do you like best about the product?
I love how easy it is to track customer engagement in our apps by looking at how they navigate through our pages and interact with our app.
What do you dislike about the product?
Nothing I can't think of at the moment. The product fits well within the requirements that we were looking for.
What problems is the product solving and how is that benefiting you?
It helps us understand what parts of our apps are high traffic and give us insights on expiriemce bottlenecks


    Automotive

Ampltidue User Tracking

  • July 01, 2022
  • Review provided by G2

What do you like best about the product?
Vast data, and very descriptive data def
What do you dislike about the product?
Not easily ingestable for data exports into csvs
What problems is the product solving and how is that benefiting you?
User event tracking for user conversion


    Electrical/Electronic Manufacturing

It's an okay tool for non-technical users, but as a technical user, I'd just prefer to use SQ

  • July 01, 2022
  • Review verified by G2

What do you like best about the product?
it's helpful to create visualizations quickly and learn about our own database
What do you dislike about the product?
there's limited customization ability since it's all point and click
What problems is the product solving and how is that benefiting you?
allows more business users to make data-driven decisions, can monitor experiments easily
Recommendations to others considering the product:
use this if you run many experiments and are super concerned with product analytics


    Health, Wellness and Fitness

excellent product

  • July 01, 2022
  • Review provided by G2

What do you like best about the product?
view user stats of when last accessed the site, and what actions they took
What do you dislike about the product?
slow to load sometimes if I am viewing a lot of user data
What problems is the product solving and how is that benefiting you?
helping provide insight into how users access their account


    Financial Services

Wide set of tools and dashboards that continually increases it usability over time

  • July 01, 2022
  • Review provided by G2

What do you like best about the product?
Flexibility on customizing dashboards, filters, inputs, and even the position of the links on the panels
What do you dislike about the product?
I think the UX could be a little more refined to be more attractive to the user
What problems is the product solving and how is that benefiting you?
We can easily relate how our business core strategies are been impacted by our continuous improvements in the quality of our products by grouping and correlating analytics data.


    Avish J.

Snap Amplitude Review

  • July 01, 2022
  • Review provided by G2

What do you like best about the product?
Easy layout to make things work. Dashboard has easy and most common charts that makes it easy to get things done quickly
What do you dislike about the product?
field directory / hover over field to get more info feature
What problems is the product solving and how is that benefiting you?
Customer transaction funnel analysis. It helps us undertand customer behaviour
Recommendations to others considering the product:
easy way for click stream analysis


    E-Learning

Good for some things

  • July 01, 2022
  • Review verified by G2

What do you like best about the product?
I like the flexibility of amplitude when it comes to app tracking. It gives you a ton of integration options and seems to be one of the more robust options in the app space.
What do you dislike about the product?
The flexibility also makes it overly complicated. There is no standard way of implementing so it is what you make it. We have seen some very rough integrations that make me not want to work on the product. Other times and when it is more basic the data is valid and good. Short story don't overcomplicate it.
What problems is the product solving and how is that benefiting you?
We needed tracking of some very specific app interactions and that is what led us to try Amplitude. We are using it for iOS and Android app interactions and product research.
Recommendations to others considering the product:
To use Amplitude successfully you need a really good plan and engineers with a very good understanding of the data strategy.


    Pharmaceuticals

Analyst feedback on Amplitude

  • July 01, 2022
  • Review verified by G2

What do you like best about the product?
Easy to use. Can get insight by clicking a couple of buttons.
What do you dislike about the product?
Cannot debug if the numbers are wrong. Don't know how to trust the data.
What problems is the product solving and how is that benefiting you?
Conversion metrics. Validating if numbers are accurate
Recommendations to others considering the product:
Make sure your company has the infrastructure to support it


    Financial Services

Easy to use product analytics solution - Not perfect but still very great tool

  • July 01, 2022
  • Review verified by G2

What do you like best about the product?
I like the ease of setting up tracking for events. Additionally, Amplitude has some cool features for analyses that take a bit longer if done using Python/R. Definitely a timesaver if you want to take a quick look
What do you dislike about the product?
Their tool is mainly targeting more casual data users so there isn't as much flexibility in what statistical tests are used in your analyses. I would love to see more things built around data for experiments.
What problems is the product solving and how is that benefiting you?
Amplitude is making data analysis more accessible to business people on the team. Without Amplitude, this would require another tool or manual work from an analyst.


    Information Technology and Services

Amplitude has cool features but also some annoying issues

  • July 01, 2022
  • Review verified by G2

What do you like best about the product?
I like the ability to see all the info surrounding an email account that has accessed our site, what they looked at last, when they last logged in, and how long they've spent on our site in total. I also love that you can compile analytics based on each email domain which is helpful for data tracking.
What do you dislike about the product?
I hate that the user lookup is case sensitive. We have clients that sign in with the same account but sometimes capitalize parts of their name, which makes it hard to track accurately a user's entire user history. I also hate that for some of the analytics tools that you can only select dates as an entire week, so instead of choosing the first of the month, if it lands on a "not acceptable" date, you would have to either select the Monday that starts that week or choose to start the analytics the following monday. This messes with analytics and is annoying. Also hate that if someone uses ad blockers that we don't have information on that account.
What problems is the product solving and how is that benefiting you?
Amplitude helps us track which users from a domain are actively using our site, which helps us reach out to those users that haven't been as active on our site. We also get to see what parts of our site get the most activity, which can help determine which features we spend more time on for upgrades.
Recommendations to others considering the product:
Amplitude is very user-friendly and intuitive. It provides a lot of data points that can definitely help monitor the use of your site and product.