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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,148 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Financial Services

Good Tool

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Amplitude is pretty comprehensive when it is setup correctly.
What do you dislike about the product?
It's hard to know which metrics map to different actions. A data dictionary tool would be helpful.
What problems is the product solving and how is that benefiting you?
We're answering important questions about our business that relate to the economics and product analytics.


    Computer Software

Great so far

  • May 02, 2022
  • Review provided by G2

What do you like best about the product?
The dedup feature could be pretty useful
What do you dislike about the product?
When trying to drop some events, we can only specify one filter expression but do not support multiple filters, which is not super useful
What problems is the product solving and how is that benefiting you?
AB testing, a much shorter cycle to get insights.


    Ayush Y.

Amplitude: Analytics at your fingertips

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Creating funnels and segmentation charts within seconds, adding filters, grouping it by properties and saving the reports in a dashboard makes it your go to tool.
What do you dislike about the product?
The features could have been more exhaustive. Had to raise several support tickets for very basic funnel charts which can't be created yet on amplitude. Incorporating customer feedback and sharing updates on whether or not the feature will get added along with a tentative timeline would definitely help
What problems is the product solving and how is that benefiting you?
We are trying to create multiple funnel charts in our onboarding journey. Also using it to understand the health of our acquisition funnel. Recently started using the beta feature to understand the drop off and converted paths.
Recommendations to others considering the product:
Would advice people to understand their needs first and then evaluate Amplitude if it solves them.


    Internet

Great company building a comprehensive analytics toolkit

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Basic charts are executed well, and the Persona chart type is a real differentiator. Clustering can take significant time to execute with Python, so we're able to iterate much faster on behavioral profiling than we would relying entirely on our data warehouse.

It's also really nice to have experimentation, analytics, and data governance all in one platform. This is actively allowing our product teams to build experiment velocity and iterate on analytics without feeling like mediocre instrumentations decisions made years ago are a blocker to getting good insights.
What do you dislike about the product?
In certain regions, our teams occasionally have performance issues. The data governance tools are still rough around the edges, particularly if you want to provide a single internal source of truth for your event schema. However, they're very receptive to feedback from beta users, so I'm confident these issues are a priority and will be addressed.
What problems is the product solving and how is that benefiting you?
We have hundreds of events, multiple surfaces, and comparatively few analysts. Amplitude provides a significant dollar value savings in time to quantitative insight for our product and design teams, leaving the capacity for our analysts to focus on deeper work.


    Information Technology and Services

Overall good quality

  • May 02, 2022
  • Review provided by G2

What do you like best about the product?
Amplitude helps me make informed decisions about product direction because I can see what users are actually doing in the product rather than relying solely on qaulitative information.
What do you dislike about the product?
They could improve the customization of graphics and provide easier documentation to understand how to get the most benefit from the product.
What problems is the product solving and how is that benefiting you?
I use amplitude to understand what aspects of my product are most used by customers to inform product direction and strategy


    Computer Software

Great Data Visualization Platform with Lots of Capabilities

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
I love being able to edit and filter by exactly what I want to see and also cohort my data be the exact users I want to view results for
What do you dislike about the product?
Can get a little complicated with literally thousands of different things you can do. Can be overwhelming at first.
What problems is the product solving and how is that benefiting you?
We are using Amplitude to visualize all of our Customer Data, to understand what our customers are doing and where their pain points are


    Computer Software

Great for high level reporting and dashboards

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
Easy to understand and set up charts, dashboards, and cohorts for top-level reporting and analysis.
What do you dislike about the product?
Lacks the ability to perform much beyond basic queries and visualizations. Wish there was more flexibility / more templates.
What problems is the product solving and how is that benefiting you?
Great at quickly constructing dashboards to monitor top level metrics and performance.


    Consumer Goods

The best analytics platform I've used

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
This is the best analytics platform I've used. It is really easy to upload data, really easy to create charts, and provides good AI to help us make better decisions
What do you dislike about the product?
Sometimes the software will take a while to upload with the latest data, or the site will go down. But overall we really like the platform and do not have many bad things to say
What problems is the product solving and how is that benefiting you?
We are trying to integrate all our data from various sources into one location, to provide executive level dashboards to help us make data driven decisions for our business


    Health, Wellness and Fitness

Very effective, good support but could be better

  • May 02, 2022
  • Review provided by G2

What do you like best about the product?
How easy it is to build cohorts. I use them all the time.
What do you dislike about the product?
Some of the support docs aren't as intuitive as they should be
What problems is the product solving and how is that benefiting you?
Being able to map user behaviors to analytics.


    Jarred A.

Great Analytics - can slice data any way imaginable.

  • May 02, 2022
  • Review verified by G2

What do you like best about the product?
The amount of data that can be expolored and viewed in a multitude of ways. We are able to build dashboards that are meaningful and custom to each team based on what they need to see, but without the tedious nature of building from scratch.
What do you dislike about the product?
We had data points that were not mapped or not mapped correctly so data was very unreliable and this resulted in people being unsure of the tool and the information coming out. This also was not known by team members so they were unsure of their ability to build within the tool. However, now that it is fixed (90%) we are seeing more usage and more reliable data.
What problems is the product solving and how is that benefiting you?
We are able to troubleshoot integrations with the analytics as well as see pain points with our product. We also have been able to customize dashboards for customers so they are able to understand our products usage and benefit specifically related to their integration.