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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,148 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Health, Wellness and Fitness

Fast and Flexible tool for analytics to inform product, design, and business decisions

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
Really helpful and quick time series visualizations of metrics - the events visualization, funnel conversion tool and the pathfinder are probably the most useful for our team
What do you dislike about the product?
no trial of the SQL tool- as a price sensitive start-up, we would be interested in trialing the SQL tool but can't afford to pay a year if it's not justified
What problems is the product solving and how is that benefiting you?
Investor questions, product questions, A/B testing, forecasting


    Jessy C.

Amplitude fills all the needs I have when it comes to data analysis.

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
The most helpful thing about Amplitude are the custom functions and dashboards. Thanks to these tools, I can track whatever I need in our product to deliver results to my company.
What do you dislike about the product?
The thing I dislike the most about Amplitude is how it sometimes becomes laggy, most of the time without a specific reason, I can use a ton of features in a chart and have it in seconds, and sometimes a simple chart takes minutes to entirely load.
What problems is the product solving and how is that benefiting you?
We are using Amplitude to make AB tests reviews about our product. This helps us to take insightful decisions and maximize the benefits of each of them, without having big downsides.


    Claire A.

Fits all our self-service analytics needs and then some!

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
We can easily train up folks to ask their own data questions and quickly generate the type of chart they need to answer it, then share those insights with others. There are more advanced features for those that know how to use them.
What do you dislike about the product?
Waiting on some more tabular readouts, and there is still a bit of a learning curve for new people understanding the platform and available events.
What problems is the product solving and how is that benefiting you?
We can now define questions and success metrics before launching a new feature, product, or campaign, then get results very quickly to start making improvements right away.
Recommendations to others considering the product:
Understand what your company KPIs are so you can lead everyone to the right chart types


    Rodrigo P.

Quick way to get results and create dashboards and reports in the same platform.

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
The easy way to create the dashboards, in my area is very necessary to create funnels and Amplitude is very helpful for this. Is different vs others competitors in the way that Amplitude is easier to use and interactive.
What do you dislike about the product?
It would be great to download the information massively (for many campaigns) in just one consult not just chart by chart, in my everyday work I need to capture manually the results of the funnels one bye one, if there's a functionality for get it in a excel for many campaigns it would be great.
What problems is the product solving and how is that benefiting you?
The results for our campaigns in our app and to know which campaigns are working better and having better results. Financially could be that we are focusing better our campaigns for the stores that make sense.
Recommendations to others considering the product:
Look for the tutorials to know new features of Amplitude and get better analysis.


    Michael-John d.

Fantastic Product

  • April 29, 2022
  • Review provided by G2

What do you like best about the product?
Ease of scale throughout the company is super important, as is the learning curve of the product
What do you dislike about the product?
Adjusting our Events / Properties could be simpler (for someone with no knowledge of backend engineering and codebases)
What problems is the product solving and how is that benefiting you?
Retention, Key Events, Data democratisation


    Josh D.

An excellent tool for insight at speed

  • April 29, 2022
  • Review provided by G2

What do you like best about the product?
With Amplitude you are able to get the insight you have wanted at a pace that is just unrealistic for SQL based, traditional data warehouse queries. It is beyond the competition in so many ways.
What do you dislike about the product?
One of the only things that could be improved is the ability to customise graphs like other traditional BI tools.
What problems is the product solving and how is that benefiting you?
We quickly used Amplitude to understand the acquisition and activation funnels and extended this into all user journeys across our applications. Business performance and the usage of data have both increased dramatically.
Recommendations to others considering the product:
If you are comfortable with events and their application on your product then Amplitude is the best product you can use for insight.


    Computer Software

Nice selection of charts, quite eye-catchy. A little cumbersome to use for a new comer

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
Quite a wide variety of charts available to select from and can show some nice details/ insights about events.
What do you dislike about the product?
Entering each event separately and typing each on out can be cumbersome. It could be made easier to enter new event filters
What problems is the product solving and how is that benefiting you?
I am looking to track click-through-rates and usage patterns, funnel metrics. The insights are pretty easy on the eyes


    Arturo V.

Best in class product analytics product

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
Super powerful, you can get results and insights, very fast,
What do you dislike about the product?
Organizing charts, very hard to move them around
What problems is the product solving and how is that benefiting you?
Investigations about retention user paths to discover how to bring value
Recommendations to others considering the product:
Start playing with the tutorials first


    Annisa Nur H.

An industrial engineering undergraduate experience using Amplitude Analytics

  • April 29, 2022
  • Review provided by G2

What do you like best about the product?
I am currently an undergraduate and my first time using amplitude is during internship. As an Industrial Engineering undergraduate, I am amazed on how easy collecting data by amplitude for an application product
What do you dislike about the product?
load time. I am not sure if it is because the amount of data in our amplitude account that is too much, or it is because of the amplitude server itself.
What problems is the product solving and how is that benefiting you?
as a product management intern, I mostly use amplitude to support the development ideas by providing some data insight like CVR, CTR, etc.


    Computer Software

Quite comprehensive tool for tracking the behaviour of our users.

  • April 29, 2022
  • Review verified by G2

What do you like best about the product?
Ease of use, many options and quite intuitive.
What do you dislike about the product?
Lack of options in some points, such as adding text boxes and titles when generating dashboards (this is very necessary to be able to generate clear dashboards for business areas that do not have to be experts in the subject). Lack of configuration at some points, such as excluding certain events in some graphs.
What problems is the product solving and how is that benefiting you?
Extraction of information about the funnels for the improvement of our skills and the