Reviews from AWS Marketplace
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
External reviews are not included in the AWS star rating for the product.
worked towards syndicating audiences into facebook
What do you like best about the product?
simplicity and quickness of it - makes getting audiences uploaded easy
What do you dislike about the product?
some issues with uploading them. not sure if it's on FB side or Blueshift side.
What problems is the product solving and how is that benefiting you?
utilizing CRM audiences into different tests within FB paid advertising. Finding pockets of incremental revenue are definite benefits
Recommendations to others considering the product:
make sure you work with someone who can build out a good taxonomy/rules
- Leave a Comment |
- Mark review as helpful
Only good for Basic email campaigns
What do you like best about the product?
I like that it helps Marketing team become more independent in controlling the email campaign they are managing. I like the repository of assets that we used, its pretty easy to access. The customer support is helpful, however they just send you links on where to find the solution. I like that its super secure, like literally takes you a while to get in cause of all security questions.
What do you dislike about the product?
It's hard to change the code to make it responsive. I hate the photo resize its not useful at all it kills the pixelation. The preview on desktop, tablet, and mobile is not reliable. You still need to test send or use other tools to see what it actually looks like. Don't even think about free coding your email template cause blueshift will kill all your inline css and !important attributes.
What problems is the product solving and how is that benefiting you?
Creating templates for marketing campaigns, I realized that if I built an ok template Marketing team can implement the changes easily.
Recommendations to others considering the product:
I suggest you use Mailchimp or Litmus!
Blueshift in Marketing
What do you like best about the product?
I like that there are more in depth options and analytics.
What do you dislike about the product?
The interface is not always clear when trying to navigate pages.
What problems is the product solving and how is that benefiting you?
Marketing campaigns and A/B testing for comparing CTA placements vs. static images.
Recommendations to others considering the product:
Take advantage of all the insights and learnings!
Incredible Segmentation
What do you like best about the product?
Blueshift give us the ability to heavily segment our emails, something we were lacking on previous platforms. Its also really nice to be able to manage push notifications, email and SMS from one platform.
What do you dislike about the product?
Blueshift is a newer platform and not all the bugs have been worked out. We often find issues that Blueshift has not yet found. Once we notify them, they are very quick to resolve the issue.
What problems is the product solving and how is that benefiting you?
So many! Deeper segmentation is top of my mind but we are also working towards using their AI for predictive product mapping.
Great possibilities, but hard to implement and troubleshoot.
What do you like best about the product?
Demo showed incredible personalization and segmentation
What do you dislike about the product?
still doesn't work right after months, push notifications platform is lacking and buggy, customer service always says they can't replicate the issues we're seeing. Also, they need a better mobile site/app - it's impossible to do anything on your phone
What problems is the product solving and how is that benefiting you?
Trying to get better segmentation and 1:1 personalization. It's taken months of dev time and it still is not working correctly. Also lacking basic metrics like the breakdown between mobile and desktop. Push notification platform is weak compared to other companies we've used in the past and we're still having issues with it.
Recommendations to others considering the product:
Make sure your backend database is completely compatible with Blueshift before starting. We haven't been able to use most of the functionality and our dev team has spent hours trying to follow Blueshift's instructions. Also, would not recommend for Push notifications.
Good Tool, Tricky to Use
What do you like best about the product?
The dashboard is great and I love that information is easy to export. The graphs in the dashboard are nice and easy to follow.
What do you dislike about the product?
The UI is not intuitive and can be hard to learn at first. Seems that you always have to have a Blueshift expert around to help you do something the first time. When issues come up, you also need to bring in a Blueshift team member to resolve since it can be complex.
What problems is the product solving and how is that benefiting you?
We send both targeted emails and texts to audiences that we weren't able to before and we can track them in the dashboard.
Blueshift features changing the world!
What do you like best about the product?
I love that Blueshift shows us each event (or action) that the customer has taken. As a QA assistant, this helps me diagnose problems much easier by being able to see what each customer is doing in their account.
What do you dislike about the product?
I don't like that Blueshift doesn't save info (such as customers' email addresses) that I've previously entered into the customer attributes field. It's a little hassle but would save me a lot of time if it did save it. I also don't like that Blueshift makes me authenticate my account about every third time I open the page, even though I'm using the same device. That's another little hassle about it that would save me a lot of time if it just actually remembered my device.
What problems is the product solving and how is that benefiting you?
We're solving business problems because we're able to access all of our customers' data in one place. We're saving so much time because we don't have to jump around multiple platforms to access information. Another benefit I've realized is that we can diagnose problems with our emails within Blueshift, thus not relying on customers to troubleshoot for us.
Blueshift is a key to success in marketing for your company
What do you like best about the product?
What I like best about Blueshift is that there are so many ways to break down your CRM. You are also able to gather insights and conduct tests through variations. Many companies struggle in SEO, CRM, and specifically in scaling their marketing, but Blueshift provides a valuable service in changing that.
What do you dislike about the product?
There is not much I dislike. However, a recommendation I do have would have to do with the infrastructure. Sometimes the platform can be slow due to too many things happening in the background in my experience
What problems is the product solving and how is that benefiting you?
We have solved testing needs regarding open rates. We have also gained so many insights from the platform itself.
Recommendations to others considering the product:
Give it a try and I think it'll easily change your mind. There are so many ways to utilize the platform and being able to have a platform for marketing that is scalable can be extremely important for companies of larger sizes.
Being able to also really have a look into revenue and how it is broken down by the different types of marketing campaigns that are set up within Blueshift has been helpful. Many companies aren't able to distinguish what is the winner and what is not. From making tests on personalization of a subject line to having up to 10 different variations in an email, Blueshift is really able to make creating a strong marketing department easy.
I personally recommend Blueshift to other users that are curious about the value of Blueshift.
Being able to also really have a look into revenue and how it is broken down by the different types of marketing campaigns that are set up within Blueshift has been helpful. Many companies aren't able to distinguish what is the winner and what is not. From making tests on personalization of a subject line to having up to 10 different variations in an email, Blueshift is really able to make creating a strong marketing department easy.
I personally recommend Blueshift to other users that are curious about the value of Blueshift.
Easy
What do you like best about the product?
Easy to integrate, makes a lot of daily tasks easier, is simple enough that marketing/analytics team onboarding was simple
What do you dislike about the product?
Somewhat buggy... right now, the version 3.9 of the iOS SDK is insta crashing. I have spent the last 2 days debugging push notifications, as some users receive the notifs, some don't. Version 3.9 had memory leaks.
What problems is the product solving and how is that benefiting you?
We needed to make it easy enough so that any one in the company could go on the platform and understand what to do and where to look, without having to spend their time asking question.
Blueshift is a great automation tool
What do you like best about the product?
I like that most of the platform is really easy to use. Especially for someone who has used 5+ email service providers before. The team was also very helpful when on-boarding us to the new platform!
What do you dislike about the product?
We have a very complicated internal process and sometimes is difficult to align with the Blueshift platform (this is common for most ESPS). During the sales process we were told a few things were 100% possible but ended up being way more complex/difficult than we anticipated.
What problems is the product solving and how is that benefiting you?
Putting all of our automated emails into one platform. Before Blueshift we were mailing from 2-3 different email providers which was very difficult to keep reporting and data analysis together.
Recommendations to others considering the product:
Make sure you communicate all your use cases correctly. If you have a complicated back end and/or complex data make sure you involve tech and clearly identify areas that could be a challenge.
showing 241 - 250